Post on 24-Dec-2015
Static Clothing
Intro To Business 1103-12pm.By Brian D. Russell
Mission Statement
• Static Clothing will offer cool, new, original, and alternative clothing designs to young consumers who are looking for an alternative in clothing products from that of the name-brand and mainstream products of major clothing retailers in the market today.
Business Plan Summary
• Why “Static”?• Although “static” by definition means
stationary and unchanging, most people associate the word with electricity and energy, giving the business an “exciting” name.
• Pertains to clothing as well.
Description
• Static is to be a clothing store offering alternative styles and designs to the mainstream, brand-name clothing franchise industry that is prevalent in the consumer market today.
• Differentiating from the mainstream market will attract young, creative and alternatively minded individuals seeking to separate themselves from the mainstream designs of the current market.
General Information
• The first location is to be in a leased business space inside of a mall in Oklahoma City.
• Chosen to help cut costs from building/contracting costs and business site maintenance/repair costs.
• Upon launch will be a private, independently owned company by a organization of entrepreneurs.
Owners
• The owners are a group of 6 ambitious, young entrepreneurs:
• Each owner has high energy, enthusiasm, focus, and dedication to their new business venture.
• All have experience working at a variety of retail businesses.
• All are currently young consumers in the economy today thus know what the young consumer market today is looking for.
• All have a current background in general business education from the University of Central Oklahoma.
Presentation Division.
• The Group of Owners Consists of: Jonathan Alarcon, Brian D. Russell, Jereme Buck, Jordan Wiseley, Brandi Hitz, and Taylor William at the Head Chair of Business Operations.
• Each Owner Will Present a Section of This Business Plan:
Jonathan Alarcon
• Will Discuss the Basic Summary of the Business Plan Including:
• The Chosen Location and Location Information• Ownership Status• Start-Up Costs• Projected Net-Profit
Taylor Williams
• Will Discuss Basic Product Description:• The Product Description and Information• The Design Development• Product Manufacturing• Shipping/Acquiring of the Product to Sales
Location• Projected Production Costs
Jereme Buck
• Will Discuss the Market Analysis Summary:• The Target Consumers• The Existing Market Conditions• The Target Consumer Strategy• Public Promotion/Awareness of the Product
Jordan Wisely
• Will Discuss the Basic Management and Operations of the Company:
• Basic Operations Costs• The Desired Employee Profile• Management Criteria• The Basic Facilities, Equipment, Labor, and
Operations of the Store
Brandi Hitz
• Will Discuss the Future Development of the Company:
• Operations Development• Development Forecast (i.e. Completion and
Opening Dates, Projected Growth, etc.)• Future Goals of the Company• Critical Risks and Potential Problems