Startup pitch shortend Manual

Post on 06-May-2015

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Pitches should be short and informative. It's essential that startup entrepreneurs be able to answer the following questions in a pitch. What is the problem you're solving? Who is this for? Who's the customer? What makes this unique or defensible? Can I copy it? Does it stand out? Is it interesting in some way? What’s the market opportunity?

Transcript of Startup pitch shortend Manual

Pitching ideas.Shortend manual for pitches

GIULIANO IACOBELLI

co-founder @Stamplay

Pitch Types

Elevator Competitive Investor

Duration

Purpose

Format

1 min 2 - 5 min 20 min

Every day Excitement Information

Clear Structured Data Intensive

Reminder

PITCHING IS HARD

Pitch Result Feedback

refine

Keep in mind

INVESTORS HAVE SEEN A LOT OF PITCHES YOU SHOULD BE:

1. DIFFERENT (SHORT AND CONCRETE)

2. ORIGINAL (INVOLVE YOUR AUDIENCE)

What investors care?

TEAM

What investors care?

TEAM

What investors care?

TEAM

INTRODUCING TEAM

THEY WANT TO KNOW YOUR TEAM AND WHAT MAKES YOU SPECIAL SO TELL THEM:

• NAME

• EXPERTISE

• WHAT MAKES YOU A GREAT TEAM

What to say chart

What to say chart

What to say chart

Elevator Pitch

My company, [NAME], is developing [OFFERING], to [TARGET AUDIENCE],

[SOLVE A PROBLEM], with [YOUR AMAZING SOLUTION]

The Offer

1. Be Specific

2. Avoid Buzzword

3. Skip Adjectives and superlatives

The Audience

1. Identify Demographics

2. Specity your market

3. Clarify the buyer

The Problem

MAKE SURE THAT EVERYONE CAN UNDERSTAND THE OFFERING.

GIVE HINTS OF THE BUSINESS MODEL.

The Amazing solution

EXPLAIN WHAT MAKE

YOUR BUSINESS UNIQUE

YOUR TURN.

http://giulianoiacobelli.com

giuliano.iacobelli@stamplay.com

@giuliano84

http://facebook.com/giuliano.iacobelli

Thanks.