Post on 01-Nov-2014
description
Global Leader Recruitment
2014
PRODUCT PORTFOLIO
STUDENT MARKET
What is a Global Leader?
PERSISTENT AND ENERGETIC TO SURMOUNT OBSTACLES
ABILITY TO CONNECT THE BIG PICTURE TO ACTION
ANTICIPATS, ADAPTS, AND TRANSFORMS FOR FUTURE CHANGE
HAVING A STRONG SENSE OF IDENTITY AND VALUES
TAKES RESPONSIBILITY FOR DECISIONS AND ACTIONS
RECOGNIZES OPPORTUNITIES FRO SELF IMPROVEMENT
RECOGNIZES AND USES AVAILABLE RESOURCES
ALIGNS PURPOSE AND PASSION IN EVERYTHING THEY DO
COMMITMENT TO THE DEVELOPMENT AND EMPOWERMENT
OF THOSE AROUND THEM
BREAKING THE STATUS QUO
WHAT IS A GLOBAL LEADER?
WHAT DO YOU DEVELOP?
SELF AWARENESS & CONFIDENCE
SELF SUFFICIENCY
CRITICAL THINKING SKILLS
STRONG INTERPERSONAL COMMUNICATION SKILLS
ADAPTABILITY
LEARNING AGILITY
ABILITY TO APPLY KNOWLEDGE
CONSISTENCY IN PERFORMANCE
STRONG ANALYTICAL SKILLS
INBOUND MARKETING PROCESS
GLOBAL.AIESECUS.ORG
TALENT.AIESECUS.ORG CITIZEN.AIESECUS.ORG LEADER.AIESECUS.ORG
UNDERSTAND
FOCUS CUSTOMIZE
ATTRACT
CONVERT
CLOSE
DELIGHT
SHOWCASE
WINTER NATIONAL CONFERENCE 2013
WHEN DOES IT HAPPEN?
#WNC
RAISE MARKET RESEARCH-
INTERNAL & EXTERNAL
IDENTIFICATION OF TARGET AUDIENCE (MARKET
SEGMENTATION) AND GOALS
TALENT PLANNING
TALENT PROMOTION
INFORMATION SESSION
MATCH PROMOTION( ON
CAMPUS AND OTHER CHANNELS)
INFORMATION SESSIONS
APPLICATION
ASSESSMENT CENTERS
INTERVIEW & SELECTIONS
ALLOCATION
REALIZE INDUCTION
PERSONAL DEVELOPMENT PLANNING
CAREER PATH MANAGEMENT
CLOSING
RE-RAISING
UPSCALING
GLOBAL LEADER TIMELINE
JANUARY FEBRUARY FEBRUARY – JUNE
TMP SUB-PRODUCTS
SOCIAL SALES BUSINESS ADMINISTRATION
Information Management
Talent Management Finance Student
Sales (OGX) Corporate Sale (ICX)
Marketing/COMM
TLP SUB-PRODUCTS
PRODUCT DEVELOPMENT ORGANIZATIONAL DEVELOPMENT
LCP Talent Management Finance NSB- LCD,
RC, TM FIN Account Delivery
Business Development
Marketing/COMM
NSB- ICX, AD, OGX
Student Sales Marketing
Corporate Sales
• Communication & presentation skills
• Practical sales, • Stakeholders and acc. mng. • Organizational positioning (PR
& ambassadorship) • Talent attraction • Product customization &
delivery • Brand delivery
Key Benefits
“Sales with a purpose- talented entrepreneurs are the key to the
world”
Information Management
Talent Management Finance
• Organizational structure • Planning & tracking • Education • Legal & governance • Knowledge Management • Team management skills • Strategic mindset • Nonprofit know-how
Key Benefits
“Want to learn how to run an international organization?”
BENEFITS OF GLOBAL LEADER
• The program has a face
• The program has a connection to employer demands
• Segment-based selling makes it easy to win the right students
• Clear definition of the membership program
• Showing possible career paths to students
TEAM MEMBER PRODUCT FLOW
Raising Market Research
Talent Planning
Talent Segmentation
Talent Promotion
Information Session
Matching Application Assessment Center Interview Selection Allocation
Realizing Induction Career Path Management
Personal Development Re-Raising Upscaling
WINTER NATIONAL CONFERENCE 2013
MARKET RESEARCH
Raising Market Research
Talent Planning
Talent Segmentation
Talent Promotion
Information Session
• University market research- demographics including majors, interests, admissions processes, university trends
TALENT PLANNING
• Backwards Planning
• Assess the competencies your teams/LC need
• Who is leaving the LC/ switching teams?
• Which JDs are open?
• What can you learn in them?
• Cluster the JDs into the teams and sub-products
Raising Market Research
Talent Segmentation
Talent Planning
Talent Promotion
Information Session
TALENT SEGMENTATION
WINTER NATIONAL CONFERENCE 2013
Raising Market Research
Talent Planning
Talent Segmentation
Talent Promotion
Information Session
• Based on your university market research and your internal HR analysis (the competencies your LC has and the competencies you need), segment your market to have a more focused approach for Talent Promotion.
• Focus on key departments, profiles, demographics, and channels within the university to reach them
• (National) Materials - Segmented Product Approach
• Having the right pitch – One-on-One sales
• Tell he right audience what they can learn and link it to our organizational goal (selling the right need)
• Use different methods for promotion – different channels
TALENT PROMOTION
Raising Market Research
Talent Planning
Talent Segmentation
Talent Promotion
Information Session
INFORMATION SESSION
Engage them
(WOW moment)
Relate to them
WHY AIESEC?
Learning Points
HOW: Make signing up
simple
Show JDs
Share stories +
Testimonials
Use alumni, EPs,
members
Have AIESECers
there to answer
questions
Information Sessions need to be engaging.
Raising Market Research
Talent Planning
Talent Segmentation
Talent Promotion
Information Session
PRODUCT FLOW
WINTER NATIONAL CONFERENCE 2013
Raising Market Research
Talent Planning
Talent Segmentation
Talent Promotion
Information Session
Matching Application Assessment Center Interview Selection Allocation
Realizing Induction Career Path Management
Personal Development Re-Raising Upscaling
• Global ORS
• National Application Form is standard
• Application asseses history, effort, and motivation to join
Every potential member or EP goes through the SAME national process!
NATIONAL APPLICATION
Matching Application Assessment Center Interview Selection Allocation
GLOBAL COMPETENCY MODEL
Matching Application Assessment Center Interview Selection Allocation
All AIESEC programs are enabling the development of our members in specific ways
WINTER NATIONAL CONFERENCE 2013
ASSESSMENT CENTER
Matching Application Assessment Center Interview Selection Allocation
• Based on the quality of the application, invite applicants to an Assessment Center which is a group interview process to evaluate group and individual behaviors in group situations.
• Evaluate competencies that can include interpersonal skills, oral and written communication, planning and evaluating, and reasoning and problem solving abilities.
• The next step is an in individual interview process.
WINTER NATIONAL CONFERENCE 2013
INDIVIDUAL INTERVIEW
Matching Application Assessment Center Interview Selection Allocation
• Questions are based on 5 key competencies-pillars
• Use the individual interview to identify sub-product fit and potential teams & Job Descriptions
GLOBAL COMPETENCY MODEL AND GLOBAL LEADER
WHAT DOES OUR SOCIETY NEED?
Transformational leaders, who open organizations and businesses that run things differently
Sales-people who follow and sell an idea
COMPETENCIES? Example 1
Niels is a competent teacher.
=
Niels has the necessary ability or skills to teach in a school/ university. He is able to do perform in his work well or well enough to meet a
teacher standard.
Synonyms to describe Philipp = able, capable, equal, fit, good, qualified, suitable
Matching Application Assessment Center Interview Selection Allocation
PROFILE? Example 2
Niels is a competent manager.
=
Niels has
1. The practical or theoretical understanding of management (Knowledge)
2. The natural or learned ability to perform as a manager (Skills)
3. the necessary behavior of a manager (Attitude)
Matching Application Assessment Center Interview Selection Allocation
GCM AND TALENT SELECTION
• Selecting new members based on their program fit
• Key competencies assessed for each program
• Current state of development vs. potential of development
Matching Application Assessment Center Interview Selection Allocation
Social sales Business Administration
ASSESSING PROGRAM FIT
Matching Application Assessment Center Interview Selection Allocation
WINTER NATIONAL CONFERENCE 2013
ALLOCATION
Matching Application Assessment Center Interview Selection Allocation
• Allocate candidates to sub-product, team, and specific Job Description (i.e. Social Sales, ICX, IT Sales Associate.
• Ensure Job Descriptions are well rounded and flexible to adjust with the member
TEAM MEMBER PRODUCT FLOW
Raising Market Research
Talent Planning
Talent Segmentation
Talent Promotion
Information Session
Matching Application Assessment Center Interview Selection Allocation
Realizing Induction Career Path Management
Personal Development Re-Raising Upscaling
• General Induction mimumims
• Functional induction for each function & for sub-products
• Request trainers to fill in gaps
Getting the right people to stay
TALENT INDUCTION
Realizing Induction Career Path Management
Personal Development Re-Raising Upscaling
National Executive
Board
Local Executive
Board
Team Leader
Team Member
Team Member
Team Leader OCP
LCP VP
MCP MC VP
NST / LCDST
Trainer
NTT
ca. 1-‐2 Semester
ca. 1-‐2 Semester
2 Semester 2 Semester Trainer: not limited NTT: 2 Semester
Realizing Induction Career Path Management
Personal Development Re-Raising Upscaling
• Personal Development talks as career path management method
• Mentoring/ Coaching – Team Leaders, VPs, TM, Mentors/Coaches
• Show opportunities throughout the semester
• Deliver training and education to empower them to succeed
• Deliver on your promises
PERSONAL DEVELOPMENT
Realizing Induction Career Path Management
Personal Development Re-Raising Upscaling
WINTER NATIONAL CONFERENCE 2013
Realizing Induction Career Path Management
Personal Development Re-Raising Upscaling
RERAISING & UPSCALING
• If the team member is retained on the team, the experience will be re-raised
• If the team member takes on another program, or takes on a Team Leader role, the experience will be upscaled
WINTER NATIONAL CONFERENCE 2013
Thank you!