Social Media for Innovation

Post on 21-Jan-2015

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Presentation about Social Media and Innovation. Originally presented at the Shropshire Chamber of Commerce.

Transcript of Social Media for Innovation

Social Media for Innovation

https://plus.google.com/+PhilipOakley

http://uk.linkedin.com/in/philoakley

Twitter @philoakley

Social Media for Innovation

•Social Media to Support Innovation

•Integrate Social Media into Products

•Use Social Media to Innovate your Business

Support Innovation

•Crowdfunding

•Wisdom of the Crowd (CrowdSourcing)

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Crowdsourcing

Wisdom of the Crowd

•Ask Questions

•Get Feedback

•Request Suggestions

•Contributions

#Lego

Lego Cusoo

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Integrating Social Media

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Social Media and Google Glass

•Even more instant

•Share Video and Images

•Stream Video

•Share from your point of view (POV Marketing)

•Google+ becomes more important?

Business Ideas for Google Glass

•Remote Selling (e.g. Estate Agent)

•Real time help desk

•Training (Medical, Training Situations)

•Personal Shopper

•QR codes, NFC for Products/Sales

•Barcodes Pick, Pack and Wrap

Winning More Business

#HashtagHour

#ShropshireHour

#StaffordshireHour

#WestMidsHour

#WolverhamptonHour

#AgriChatUK

#BforBHour

What’s your Hour?

#????Hour

Cold Calling?

Warm Calling

Looking to talk to people who want to buy?

Twitter Sales

Twitter Sales

LinkedIn Sales

Future

•Wearable Tech

•Sensors (Internet of things)

•Location based

•Data

•Context