Social Media for Business���Waste of Time or Winning Ticket?

Leon Valley Chamber of Commerce

Do We Have Time For This?

Riding Technology Waves

Choices, Choices, Choices

Have you heard this one? • “Social media is a fad. Like CB Radio.”

• “Our CEO wants a blog.”

• “Make sure our employees can’t access Facebook. Or YouTube. Or LinkedIn.”

• “We need a Facebook fan page.”

• “Just put it out there, they will use it.”

• “Which of you whiny, ungrateful $#@ posted this?!”

Exercise: ���Google Yourself

The Big Three

#7: Talk About What You Do

Substance or ���Snake Oil?

(Run Away!) • “EVERY business needs a

<Twitter> presence.” • Let’s get you going in Facebook

& Twitter & MySpace & SecondLife & Delicio.us & Groupon & LinkedIn & YouTube & blogging & …

More Like It • “Let’s examine how traffic ���

flows through your website.” • “Who are your best customers?” • “Who are the opinion leaders in your

industry?” • “What are we trying to accomplish?” • “What are you currently doing with

eMail?”

• Claim your profiles

• Be real

• Jump in and try it, small steps

• Have goals and a simple plan

• Pilot, fail fast

• Share juicy content

• Get help with training & strategy

• Make sure someone closes the loop

Twitter: @firecatsue

LinkedIn: susanprice

Facebook: http://profile.to/susanprice

firecatstudio.com

email: susan@firecatstudio.com

QUESTIONS & DISCUSSION

Thanks for inviting me!