Cash and markets Cash Working Group

31 March 2016 Jermaine Bayas

Oxfam

Session Objectives

• Promote better understanding of the role of

markets in CTP

• Share about some tools and approaches on

market analysis

Exercise: What is a “market system”?

• Lets think about

the RICE that we

had for lunch

today!

• Lets identify

what and who is

part of that

market system?

Reflection:

• What is your observation about the activity?

• What is your understanding about the market system?

• Who are the key actors and stakeholders?

• Imagine that a major disaster happens, what do you think will happen?

• How will this understanding reflect in your analysis of the situation?

• How can this contribute in designing your response?

Markets in a crisis: Why are they important?

Ensuring survival:

• Providing essential items or services to meet basic

needs

Protecting livelihoods:

• Providing tools, agricultural inputs and services, or

replacing other livelihood assets

• Providing jobs and opportunities for casual labour,

or linking to buyers for sale of own production

Ensure early recovery

Market system: Definition

• A market system is a network of producers,

suppliers, traders, employers, employees, buyers,

and consumers.

• All are involved in producing, exchanging, and

consuming a particular item or service.

• The system includes various forms of

infrastructure, input providers, and services.

• It operates within the context of the rules and

norms that shape this system’s particular business

environment

Market Mapping

Market chain

• Who are the main actors involved and identify the flows

Infrastructure, services, inputs

• What are the infrastructures, services and inputs supporting the functioning of this market

Institutions, rules, norms, trends

• What laws, rules, etc. govern determine who is in the market and how are people engaging and who is benefiting

Examples of Market Mapping

Mapping the impact of a shock

on a market map

• Shocks affects how a market operates and

in doing so they have an impact on the

ability of poor people to make a livelihood

or access their basic needs

!

Market Mapping (Emergency)

Collecting Market Information

Collecting Market Information

• Disaster-affected population

• Local producers

• Cooperatives

• Retailers

• Local traders

• Distributors

Key Market Actors

• Wholesalers

• Processors

• Government reps

• Regulatory bodies

• Finance institutions

• Service providers

In groups of 2-3 members, please select a key stakeholder and list 3

key questions to ask related to CTP.

Some key questions to ASK!

1. Do affected households have good access to markets?

2. Do these markets provide households with the items they need now?

3. Can the market re-stock items quickly and at a good price?

4. Is there a reliable, fast and safe way of getting cash to households?

5. Can beneficiaries access easily and safely this financial institution /money provider?

Gap Analysis

• What are the (quantitative and qualitative) needs

of targeted populations / groups with regards to

the critical market (key needs)?

• How does the target population / group relate

(interact / depend) to the market?

HEA – Household Economy Analysis

LLH Protection Threshold

Survival Threshold

HEA – Household Economy Analysis

Gap

LLH Protection Threshold

Survival Threshold

VALUE of MARKET ANALYSIS

Understanding the MARKETS

Market Analysis: the market-system, its constraints and capabilities to play a role in humanitarian response (EMMA) and in pre-crisis situation (PCMMA)

Gap Analysis: to understand the unmet needs; livelihood strategies during the emergency situation and preferences of the target population.

Response Analysis: to explore different opportunities of support to people and the markets they rely on

Plenary

What has made you think the most?

What do you want to find out more about?

QUESTIONS?

Thank you!