Post on 29-Oct-2014
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Cecily SommersFounder & President
The Push Institute
www.pushthefuture.org
REAP WHAT YOU NEWA Futurist’s Guide to Anticipating & Leading Change
The Falling is Sky
PURPOSE POTENTIALS
PROPRIETARY ADVANTAGE
PROPRIETARY ADVANTAGE
© Cecily Sommers, 2010
Q: Why is it that, even when we Know better, we don’t Do better
A: We have to learn how to New better!
A Futurist’s Guide
Problem Solving• KNOW:
– Study structural and systemic factors– Define issue in those terms– Determine your Best Question
• NEW:– Explore– Invent
• DO:– Execute– 5% Factor
Washington University’s McDermott Memory & Cognition Lab, January 2007.
The Permanent Present
Learning, Memory
Senses
Left Hemisphere
Language
Right Hemisphere
Imagery
Motivation & Emotion
Autonomic System: Pain, Arousal
© Cecily Sommers, 2010
Forward March!L: KnowR: NewL: Do
The Antidote
© Cecily Sommers, 2010
Know
technologytechnology
resourcesresources
demographicsdemographics
law marketsgovernance
© Cecily Sommers, 2010
◦ Earth
◦ Ocean
◦ Space
◦ Climate
◦ Energy
◦ Water
◦ Land
◦ Food
◦ Sun
◦ Animals
◦ Habitat
◦ Minerals
◦ Forest
ResourcesFour Forces
© Cecily Sommers, 2010
law
resourcesresources
markets
food energy water
ISSUES
TRENDS
INTEGRATION
© Cecily Sommers, 2010
◦ Genetics
◦ Robotics
◦ Information
◦ Nanotechnology
◦ Health care
◦ Education
◦ Collaboration
◦ Virtual reality
◦ Games
◦ Telephony
◦ Manufacturing
◦ Infrastructure
TechnologyFour Forces
© Cecily Sommers, 2010
law markets
health energy
communications
technologytechnology
roboticsinfrastructur
e
© Cecily Sommers, 2010
◦ 6.1 B in 2000
◦ 9B in 2050
◦ Developing ++
◦ Industrial ---
◦ Immigration
◦ Multi-cultural
◦ Multi-lingual
◦ Nationalism
◦ Conflict
◦ Capital formation
DemographicsFour Forces
© Cecily Sommers, 2010
© Cecily Sommers, 2010
law markets
migrati
onlaborlabor
youth
demographicsdemographics
mortality
mortalitymulti-ethnicmulti-ethnic
© Cecily Sommers, 2010
◦ Tribalism
◦ Market drivers
◦ Values
◦ Interests
◦ Beliefs
◦ Onlinecommunities
◦ Personalization
◦ Polarization
GovernanceFour Forces
© Cecily Sommers, 2010
CONTENT
CONVERSATION
© Cecily Sommers, 2010
NowNewNext
The fast and easy answer? - All media will be social, layered (virtual + physical), and just-in-time (real-time, place-, person-, and situation-specific).
© Cecily Sommers, 2010
New
ZONE OF DISCOVERY
◦ Business need◦ Futures research◦ Brand experience◦ New technologies◦ Scenario
development◦ Outside experts◦ Experiential
exploration◦ “Like That”◦ “Fill the Box”◦ Having it all◦ “Duh!,” “Love it!”,
High Risk/Reward◦ Chunking it down◦ First Movable Piece◦ Deliverables,
resource requests, Q-2-Q
© Cecily Sommers, 2010
• “Like That!”• Play• Time out
Pour & Stir
© Cecily Sommers, 2010
Marching Forward
• Opportunity (BQ)
• Pour & Stir• Form (BP)
Know Better, New Better, Do Better
© Cecily Sommers, 2010
Do
“The to plant
a tree was ago.”best time20 years
Chinese Proverb
CHOICECHANGE
© Cecily Sommers, 2010
CHANGE LITERACY
PURPOSE POTENTIALS
PROPRIETARY ADVANTAGE
PROPRIETARY ADVANTAGE
KNOW
NEW
DO
RIGHT BRAIN
THE NEW I.P.
© Cecily Sommers, 2010
INNOVATION PORTFOLIO
© Cecily Sommers, 2010
CLIENTS
Assumptions, Outcomes, Resources
• 10 Years• 5 years• 2 years• 1 year• 6 months• 3 months…
Plan in Reverse
© Cecily Sommers, 2010
s T A M PO U
T S H O R T
S I G H T E D N E S S
© Cecily Sommers, 2010
The Wisdom Principle
God grant me the serenity to accept the things I cannot change;
courage to change the things I can;
and wisdom to know the difference.
The Serenity Prayer
What’s yours?dream
© Cecily Sommers, 2010
© Cecily Sommers, 2010
THANK YOUTHANK YOU
CECILY SOMMERS
website www.pushthefuture.org
emailcsommers@pushthefuture.org
phone 612.374.3191
twitter cecilysommers