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Procter & GambleFrom Wikipedia, the free encyclopedia
Procter & Gamble
Type Public company
Traded as NYSE: PG
Dow Jones Industrial Average Component
S&P 500 Component
Industry Consumer goods
Founded 1837
Headquarters Cincinnati, Ohio, U.S.
Area served Worldwide
Key people Bob McDonald
(Chairman,PresidentandCEO)
Products See List of Procter & Gamble brands
Revenue US$ 82.56 billion (FY 2011)[1]
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Operating income US$ 15.818 billion (FY 2011)[1]
Net income US$ 11.797 billion (FY 2011)[1]
Total assets US$ 138.354 billion (FY 2011)[1]
Total equity US$ 68.001 billion (FY 2011)[1]
Employees 127,000 (2010)[1]
Website P&G - The official homepage
Procter & Gamble (P&G) is aFortune 500Americanmultinational corporationheadquartered
indowntownCincinnati,Ohioand manufactures a wide range ofconsumer goods.[2]
In 2011, P&G recorded $82.6 billion dollars in sales.Fortunemagazine ranked P&G at fifth place of the
"World's Most Admired Companies" list, which was up from sixth place in 2010.[3]Procter & Gamble is the only
Fortune 500 company to issue C Share common stock.
Contents
[hide]
1 History
2 Operations
o 2.1 Management and staff
o 2.2 Brands
o 2.3 Productions
3 Controversies
o 3.1 Price fixing
o 3.2 Toxic shock syndrome and ta mpons
o 3.3 Animal testing
o 3.4 Other products
o 3.5 Logo controversy
4 Notes
5 External links
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[edit]History
William Procter, a candlemaker, andJames Gamble, a soapmaker, emmigrated from England and Ireland
respectively. They settled in Cincinnati initially and met when they married sisters, Olivia and Elizabeth
Norris.
[4]
Alexander Norris, their father-in-law, called a meeting in which he persuaded his new sons-in-law tobecome business partners. On October 31, 1837, as a result of the suggestion, Procter & Gamble was born.
In 18581859, sales reached $1 million. By this point, approximately 80 employees worked for Procter &
Gamble. During theAmerican Civil War, the company won contracts to supply theUnion Armywith soap
andcandles. In addition to the increased profits experienced during the war, the military contracts introduced
soldiers from all over the country to Procter & Gamble's products.
In the 1880s, Procter & Gamble began to market a new product, an inexpensive soap that floats in water. The
company called the soapIvory. William Arnett Procter, William Procter's grandson, began aprofit-
sharingprogram for the company'sworkforcein 1887. By giving the workers a stake in the company, he
correctly assumed that they would be less likely to go onstrike.
The company began to build factories in other locations in the United States because the demand for products
had outgrown the capacity of the Cincinnati facilities. The company's leaders began to diversify its products as
well and, in 1911, began producingCrisco, ashorteningmade ofvegetable oilsrather thananimal fats. As
radio became more popular in the 1920s and 1930s, the company sponsored a number of radio programs. As
a result, these shows often became commonly known as "soap operas".
Procter & Gamble headquarters inDowntownCincinnati, Ohio
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The company moved into other countries, both in terms of manufacturing and product sales, becoming an
international corporation with its 1930 acquisition of theThomas Hedley Co., based inNewcastle upon Tyne,
England. Procter & Gamble maintained a strong link to the North East of England after this acquisition.
Numerous new products and brand names were introduced over time, and Procter & Gamble began branching
out into new areas. The company introduced "Tide" laundrydetergentin 1946 and "Prell" shampoo in 1947. In
1955, Procter & Gamble began selling the first toothpaste to containfluoride, known as "Crest". Branching out
once again in 1957, the company purchasedCharminPaper Mills and began manufacturing toilet paper and
other paper products. Once again focusing on laundry, Procter & Gamble began making "Downy"fabric
softenerin 1960 and "Bounce" fabric softener sheets in 1972. One of the most revolutionary products to come
out on the market was the company's "Pampers", first test-marketed in 1961. Prior to this pointdisposable
diaperswere not popular, althoughJohnson & Johnsonhad developed a product called "Chux". Babies always
wore cloth diapers, which were leaky and labor intensive to wash. Pampers provided a convenient alternative,
albeit at the environmental cost of more waste requiring landfilling.
Procter & Gamble acquired a number of other companies that diversified its product line and significantly
increased profits. These acquisitions includedFolgers Coffee, Norwich Eaton Pharmaceuticals (the makers
ofPepto-Bismol), Richardson-Vicks, Noxell (Noxzema), Shulton'sOld Spice,Max Factor, and
theIamsCompany, among others. In 1994, the company made headlines for big losses resulting from
leveraged positions ininterest rate derivatives, and subsequently suedBankers Trustfor fraud; this placed their
management in the unusual position of testifying in court that they had entered into transactions that they were
not capable of understanding. In 1996, Procter & Gamble again made headlines when theFood and Drug
Administrationapproved a new product developed by the company,Olestra. Also known by its brand
name Olean, Olestra is a lower-calorie substitute for fat in cookingpotato chipsand other snacks that during its
development stages is known to have caused anal leakage and gastrointestinal difficulties in humans.
Procter & Gamble has dramatically expanded throughout its history, but its headquarters still remains in
Cincinnati.
In January 2005 P&G announced an acquisition ofGillette, forming the largest consumer goods company and
placingUnileverinto second place. This added brands such as Gillette razors,Duracell,Braun, andOral-Bto
their stable. The acquisition was approved by theEuropean Unionand theFederal Trade Commission, with
conditions to a spinoff of certain overlapping brands. P&G agreed to sell its SpinBrush battery-operatedelectrictoothbrushbusiness toChurch & Dwight. It also divested Gillette's oral-care toothpaste line, Rembrandt.
ThedeodorantbrandsRight Guard,Soft & Dri, and Dry Idea were sold toDial Corporation.[5]The companies
officially merged on October 1, 2005.Liquid Paper, and Gillette's stationery division,Paper Matewere sold
toNewell Rubbermaid. In 2008, P&G branched into the record business with its sponsorship ofTag Records,
as an endorsement forTAG Body Spray.[6]
http://en.wikipedia.org/wiki/Thomas_Hedley_Co.http://en.wikipedia.org/wiki/Thomas_Hedley_Co.http://en.wikipedia.org/wiki/Thomas_Hedley_Co.http://en.wikipedia.org/wiki/Newcastle_upon_Tynehttp://en.wikipedia.org/wiki/Newcastle_upon_Tynehttp://en.wikipedia.org/wiki/Newcastle_upon_Tynehttp://en.wikipedia.org/wiki/Tide_(detergent)http://en.wikipedia.org/wiki/Tide_(detergent)http://en.wikipedia.org/wiki/Tide_(detergent)http://en.wikipedia.org/wiki/Detergenthttp://en.wikipedia.org/wiki/Detergenthttp://en.wikipedia.org/wiki/Detergenthttp://en.wikipedia.org/wiki/Prellhttp://en.wikipedia.org/wiki/Prellhttp://en.wikipedia.org/wiki/Prellhttp://en.wikipedia.org/wiki/Fluoridehttp://en.wikipedia.org/wiki/Fluoridehttp://en.wikipedia.org/wiki/Fluoridehttp://en.wikipedia.org/wiki/Crest_toothpastehttp://en.wikipedia.org/wiki/Crest_toothpastehttp://en.wikipedia.org/wiki/Crest_toothpastehttp://en.wikipedia.org/wiki/Charminhttp://en.wikipedia.org/wiki/Charminhttp://en.wikipedia.org/wiki/Charminhttp://en.wikipedia.org/wiki/Downyhttp://en.wikipedia.org/wiki/Downyhttp://en.wikipedia.org/wiki/Downyhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Pampershttp://en.wikipedia.org/wiki/Pampershttp://en.wikipedia.org/wiki/Pampershttp://en.wikipedia.org/wiki/Disposable_diapershttp://en.wikipedia.org/wiki/Disposable_diapershttp://en.wikipedia.org/wiki/Disposable_diapershttp://en.wikipedia.org/wiki/Disposable_diapershttp://en.wikipedia.org/wiki/Johnson_%26_Johnsonhttp://en.wikipedia.org/wiki/Johnson_%26_Johnsonhttp://en.wikipedia.org/wiki/Johnson_%26_Johnsonhttp://en.wikipedia.org/wiki/Folgers_Coffeehttp://en.wikipedia.org/wiki/Folgers_Coffeehttp://en.wikipedia.org/wiki/Folgers_Coffeehttp://en.wikipedia.org/wiki/Pepto-Bismolhttp://en.wikipedia.org/wiki/Pepto-Bismolhttp://en.wikipedia.org/wiki/Pepto-Bismolhttp://en.wikipedia.org/wiki/Noxzemahttp://en.wikipedia.org/wiki/Noxzemahttp://en.wikipedia.org/wiki/Noxzemahttp://en.wikipedia.org/wiki/Old_Spicehttp://en.wikipedia.org/wiki/Old_Spicehttp://en.wikipedia.org/wiki/Old_Spicehttp://en.wikipedia.org/wiki/Max_Factorhttp://en.wikipedia.org/wiki/Max_Factorhttp://en.wikipedia.org/wiki/Max_Factorhttp://en.wikipedia.org/wiki/Iamshttp://en.wikipedia.org/wiki/Iamshttp://en.wikipedia.org/wiki/Iamshttp://en.wikipedia.org/wiki/Interest_rate_derivativehttp://en.wikipedia.org/wiki/Interest_rate_derivativehttp://en.wikipedia.org/wiki/Interest_rate_derivativehttp://en.wikipedia.org/wiki/Bankers_Trusthttp://en.wikipedia.org/wiki/Bankers_Trusthttp://en.wikipedia.org/wiki/Bankers_Trusthttp://en.wikipedia.org/wiki/Food_and_Drug_Administrationhttp://en.wikipedia.org/wiki/Food_and_Drug_Administrationhttp://en.wikipedia.org/wiki/Food_and_Drug_Administrationhttp://en.wikipedia.org/wiki/Food_and_Drug_Administrationhttp://en.wikipedia.org/wiki/Olestrahttp://en.wikipedia.org/wiki/Olestrahttp://en.wikipedia.org/wiki/Olestrahttp://en.wikipedia.org/wiki/Potato_chiphttp://en.wikipedia.org/wiki/Potato_chiphttp://en.wikipedia.org/wiki/Potato_chiphttp://en.wikipedia.org/wiki/Gillette_(brand)http://en.wikipedia.org/wiki/Gillette_(brand)http://en.wikipedia.org/wiki/Gillette_(brand)http://en.wikipedia.org/wiki/Unileverhttp://en.wikipedia.org/wiki/Unileverhttp://en.wikipedia.org/wiki/Unileverhttp://en.wikipedia.org/wiki/Duracellhttp://en.wikipedia.org/wiki/Duracellhttp://en.wikipedia.org/wiki/Duracellhttp://en.wikipedia.org/wiki/Braun_(company)http://en.wikipedia.org/wiki/Braun_(company)http://en.wikipedia.org/wiki/Braun_(company)http://en.wikipedia.org/wiki/Oral-Bhttp://en.wikipedia.org/wiki/Oral-Bhttp://en.wikipedia.org/wiki/Oral-Bhttp://en.wikipedia.org/wiki/European_Unionhttp://en.wikipedia.org/wiki/European_Unionhttp://en.wikipedia.org/wiki/European_Unionhttp://en.wikipedia.org/wiki/Federal_Trade_Commissionhttp://en.wikipedia.org/wiki/Federal_Trade_Commissionhttp://en.wikipedia.org/wiki/Federal_Trade_Commissionhttp://en.wikipedia.org/wiki/Electric_toothbrushhttp://en.wikipedia.org/wiki/Electric_toothbrushhttp://en.wikipedia.org/wiki/Electric_toothbrushhttp://en.wikipedia.org/wiki/Electric_toothbrushhttp://en.wikipedia.org/wiki/Church_%26_Dwighthttp://en.wikipedia.org/wiki/Church_%26_Dwighthttp://en.wikipedia.org/wiki/Church_%26_Dwighthttp://en.wikipedia.org/wiki/Deodoranthttp://en.wikipedia.org/wiki/Deodoranthttp://en.wikipedia.org/wiki/Deodoranthttp://en.wikipedia.org/wiki/Right_Guardhttp://en.wikipedia.org/wiki/Right_Guardhttp://en.wikipedia.org/wiki/Right_Guardhttp://en.wikipedia.org/w/index.php?title=Soft_%26_Dri&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Soft_%26_Dri&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Soft_%26_Dri&action=edit&redlink=1http://en.wikipedia.org/wiki/Dial_Corporationhttp://en.wikipedia.org/wiki/Dial_Corporationhttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-4http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-4http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-4http://en.wikipedia.org/wiki/Liquid_Paperhttp://en.wikipedia.org/wiki/Liquid_Paperhttp://en.wikipedia.org/wiki/Liquid_Paperhttp://en.wikipedia.org/wiki/Paper_Matehttp://en.wikipedia.org/wiki/Paper_Matehttp://en.wikipedia.org/wiki/Paper_Matehttp://en.wikipedia.org/wiki/Newell_Rubbermaidhttp://en.wikipedia.org/wiki/Newell_Rubbermaidhttp://en.wikipedia.org/wiki/Newell_Rubbermaidhttp://en.wikipedia.org/w/index.php?title=Tag_Records&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Tag_Records&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Tag_Records&action=edit&redlink=1http://en.wikipedia.org/wiki/TAG_Body_Sprayhttp://en.wikipedia.org/wiki/TAG_Body_Sprayhttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-5http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-5http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-5http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-5http://en.wikipedia.org/wiki/TAG_Body_Sprayhttp://en.wikipedia.org/w/index.php?title=Tag_Records&action=edit&redlink=1http://en.wikipedia.org/wiki/Newell_Rubbermaidhttp://en.wikipedia.org/wiki/Paper_Matehttp://en.wikipedia.org/wiki/Liquid_Paperhttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-4http://en.wikipedia.org/wiki/Dial_Corporationhttp://en.wikipedia.org/w/index.php?title=Soft_%26_Dri&action=edit&redlink=1http://en.wikipedia.org/wiki/Right_Guardhttp://en.wikipedia.org/wiki/Deodoranthttp://en.wikipedia.org/wiki/Church_%26_Dwighthttp://en.wikipedia.org/wiki/Electric_toothbrushhttp://en.wikipedia.org/wiki/Electric_toothbrushhttp://en.wikipedia.org/wiki/Federal_Trade_Commissionhttp://en.wikipedia.org/wiki/European_Unionhttp://en.wikipedia.org/wiki/Oral-Bhttp://en.wikipedia.org/wiki/Braun_(company)http://en.wikipedia.org/wiki/Duracellhttp://en.wikipedia.org/wiki/Unileverhttp://en.wikipedia.org/wiki/Gillette_(brand)http://en.wikipedia.org/wiki/Potato_chiphttp://en.wikipedia.org/wiki/Olestrahttp://en.wikipedia.org/wiki/Food_and_Drug_Administrationhttp://en.wikipedia.org/wiki/Food_and_Drug_Administrationhttp://en.wikipedia.org/wiki/Bankers_Trusthttp://en.wikipedia.org/wiki/Interest_rate_derivativehttp://en.wikipedia.org/wiki/Iamshttp://en.wikipedia.org/wiki/Max_Factorhttp://en.wikipedia.org/wiki/Old_Spicehttp://en.wikipedia.org/wiki/Noxzemahttp://en.wikipedia.org/wiki/Pepto-Bismolhttp://en.wikipedia.org/wiki/Folgers_Coffeehttp://en.wikipedia.org/wiki/Johnson_%26_Johnsonhttp://en.wikipedia.org/wiki/Disposable_diapershttp://en.wikipedia.org/wiki/Disposable_diapershttp://en.wikipedia.org/wiki/Pampershttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Downyhttp://en.wikipedia.org/wiki/Charminhttp://en.wikipedia.org/wiki/Crest_toothpastehttp://en.wikipedia.org/wiki/Fluoridehttp://en.wikipedia.org/wiki/Prellhttp://en.wikipedia.org/wiki/Detergenthttp://en.wikipedia.org/wiki/Tide_(detergent)http://en.wikipedia.org/wiki/Newcastle_upon_Tynehttp://en.wikipedia.org/wiki/Thomas_Hedley_Co.7/31/2019 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P&G's dominance in many categories of consumer products makes itsbrand managementdecisions worthy of
study.[7]For example, P&G's corporate strategists must account for the likelihood of one of their
productscannibalizing the sales of another.[8]
On August 24, 2009, the Ireland-based pharmaceutical companyWarner Chilcottannounced they had bought
P&G's prescription-drug business for $3.1 billion.[9][10]
Procter and Gamble is a tier one sponsor of the London's Olympic Games 2012 and sponsors 150 Athletes.
[edit]Operations
As of July 1, 2011, the company's operations are categorized into two "Global Business Units" with each Global
Business Unit divided into "Business Segments" according to the company's 2011 Annual Report. Dimitri
Panayotopoulos is Vice Chairman of Global Business Units[11]
Beauty segment
Grooming segment
Health Care segment
Snacks & Pet Care segment
Fabric Care & Home Care segment
Baby Care & Family Home Care segment
[edit]Management and staff
The board of directors of Procter & Gamble currently has eleven members:Robert A. McDonald,Angela
Braly,Meg Whitman,Johnathan A. Rodgers,Ernesto Zedillo,Scott Cook,Patricia A. Woertz,Susan D.
Desmond-Hellmann,Maggie Wilderotter,W. James McNerney, Jr.andKenneth Chenault.[12]In March
2011Rajat Guptaresigned from the board after anSECaccusation ofGalleon Groupinsider trading.[13]
In October 2008, P&G was named one of "Canada's Top 100 Employers" by Mediacorp Canada Inc., and was
featured inMaclean'snewsmagazine. Later that month, P&G was also named one ofGreater Toronto's Top
Employers, which was announced by theToronto Starnewspaper.[14]
In May 2011Fortuneeditor-at-large Patricia Sellers praised P&G's board diversity, as five of the company's
eleven current directors are female and have all been on Fortune's annual Most Powerful Women list.[15]
Procter & Gamble is a member of theU.S. Global Leadership Coalition, a Washington D.C.-based coalition of
over 400 major companies and NGOs that advocates for a larger International Affairs Budget, which funds
American diplomatic and development efforts abroad.[16]
On November 19, 2011 the Associated Press and USA Today reported that a company spokesman confirmed
Dr. John Smale, former CEO, has died at age 84.[17]Online memorial page for Dr. John Smale[18]
http://en.wikipedia.org/wiki/Brand_managementhttp://en.wikipedia.org/wiki/Brand_managementhttp://en.wikipedia.org/wiki/Brand_managementhttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-6http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-6http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-6http://en.wikipedia.org/wiki/Cannibalization_(marketing)http://en.wikipedia.org/wiki/Cannibalization_(marketing)http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-7http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-7http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-7http://en.wikipedia.org/wiki/Warner_Chilcotthttp://en.wikipedia.org/wiki/Warner_Chilcotthttp://en.wikipedia.org/wiki/Warner_Chilcotthttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-8http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-8http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-8http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=2http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=2http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=2http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-10http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-10http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-10http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=3http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=3http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=3http://en.wikipedia.org/wiki/Robert_A._McDonaldhttp://en.wikipedia.org/wiki/Robert_A._McDonaldhttp://en.wikipedia.org/wiki/Robert_A._McDonaldhttp://en.wikipedia.org/wiki/Angela_Bralyhttp://en.wikipedia.org/wiki/Angela_Bralyhttp://en.wikipedia.org/wiki/Angela_Bralyhttp://en.wikipedia.org/wiki/Angela_Bralyhttp://en.wikipedia.org/wiki/Meg_Whitmanhttp://en.wikipedia.org/wiki/Meg_Whitmanhttp://en.wikipedia.org/wiki/Meg_Whitmanhttp://en.wikipedia.org/wiki/Johnathan_A._Rodgershttp://en.wikipedia.org/wiki/Johnathan_A._Rodgershttp://en.wikipedia.org/wiki/Johnathan_A._Rodgershttp://en.wikipedia.org/wiki/Ernesto_Zedillohttp://en.wikipedia.org/wiki/Ernesto_Zedillohttp://en.wikipedia.org/wiki/Ernesto_Zedillohttp://en.wikipedia.org/wiki/Scott_Cookhttp://en.wikipedia.org/wiki/Scott_Cookhttp://en.wikipedia.org/wiki/Scott_Cookhttp://en.wikipedia.org/wiki/Patricia_A._Woertzhttp://en.wikipedia.org/wiki/Patricia_A._Woertzhttp://en.wikipedia.org/wiki/Susan_D._Desmond-Hellmannhttp://en.wikipedia.org/wiki/Susan_D._Desmond-Hellmannhttp://en.wikipedia.org/wiki/Susan_D._Desmond-Hellmannhttp://en.wikipedia.org/wiki/Susan_D._Desmond-Hellmannhttp://en.wikipedia.org/wiki/Maggie_Wilderotterhttp://en.wikipedia.org/wiki/Maggie_Wilderotterhttp://en.wikipedia.org/wiki/Maggie_Wilderotterhttp://en.wikipedia.org/wiki/W._James_McNerney,_Jr.http://en.wikipedia.org/wiki/W._James_McNerney,_Jr.http://en.wikipedia.org/wiki/W._James_McNerney,_Jr.http://en.wikipedia.org/wiki/Kenneth_Chenaulthttp://en.wikipedia.org/wiki/Kenneth_Chenaulthttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-11http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-11http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-11http://en.wikipedia.org/wiki/Rajat_Guptahttp://en.wikipedia.org/wiki/Rajat_Guptahttp://en.wikipedia.org/wiki/Rajat_Guptahttp://en.wikipedia.org/wiki/U.S._Securities_and_Exchange_Commissionhttp://en.wikipedia.org/wiki/U.S._Securities_and_Exchange_Commissionhttp://en.wikipedia.org/wiki/U.S._Securities_and_Exchange_Commissionhttp://en.wikipedia.org/wiki/Galleon_Grouphttp://en.wikipedia.org/wiki/Galleon_Grouphttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-12http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-12http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-12http://en.wikipedia.org/wiki/Canada%27s_Top_100_Employershttp://en.wikipedia.org/wiki/Canada%27s_Top_100_Employershttp://en.wikipedia.org/wiki/Canada%27s_Top_100_Employershttp://en.wikipedia.org/wiki/Maclean%27shttp://en.wikipedia.org/wiki/Maclean%27shttp://en.wikipedia.org/wiki/Newsmagazinehttp://en.wikipedia.org/wiki/Newsmagazinehttp://en.wikipedia.org/wiki/Newsmagazinehttp://en.wikipedia.org/wiki/Greater_Toronto%27s_Top_Employershttp://en.wikipedia.org/wiki/Greater_Toronto%27s_Top_Employershttp://en.wikipedia.org/wiki/Greater_Toronto%27s_Top_Employershttp://en.wikipedia.org/wiki/Greater_Toronto%27s_Top_Employershttp://en.wikipedia.org/wiki/Toronto_Starhttp://en.wikipedia.org/wiki/Toronto_Starhttp://en.wikipedia.org/wiki/Toronto_Starhttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-13http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-13http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-13http://en.wikipedia.org/wiki/Fortune_(magazine)http://en.wikipedia.org/wiki/Fortune_(magazine)http://en.wikipedia.org/wiki/Fortune_(magazine)http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-14http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-14http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-14http://en.wikipedia.org/wiki/U.S._Global_Leadership_Coalitionhttp://en.wikipedia.org/wiki/U.S._Global_Leadership_Coalitionhttp://en.wikipedia.org/wiki/U.S._Global_Leadership_Coalitionhttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-15http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-15http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-15http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-16http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-16http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-16http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-17http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-17http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-17http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-17http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-16http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-15http://en.wikipedia.org/wiki/U.S._Global_Leadership_Coalitionhttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-14http://en.wikipedia.org/wiki/Fortune_(magazine)http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-13http://en.wikipedia.org/wiki/Toronto_Starhttp://en.wikipedia.org/wiki/Greater_Toronto%27s_Top_Employershttp://en.wikipedia.org/wiki/Greater_Toronto%27s_Top_Employershttp://en.wikipedia.org/wiki/Newsmagazinehttp://en.wikipedia.org/wiki/Maclean%27shttp://en.wikipedia.org/wiki/Canada%27s_Top_100_Employershttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-12http://en.wikipedia.org/wiki/Galleon_Grouphttp://en.wikipedia.org/wiki/Galleon_Grouphttp://en.wikipedia.org/wiki/U.S._Securities_and_Exchange_Commissionhttp://en.wikipedia.org/wiki/Rajat_Guptahttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-11http://en.wikipedia.org/wiki/Kenneth_Chenaulthttp://en.wikipedia.org/wiki/W._James_McNerney,_Jr.http://en.wikipedia.org/wiki/Maggie_Wilderotterhttp://en.wikipedia.org/wiki/Susan_D._Desmond-Hellmannhttp://en.wikipedia.org/wiki/Susan_D._Desmond-Hellmannhttp://en.wikipedia.org/wiki/Patricia_A._Woertzhttp://en.wikipedia.org/wiki/Scott_Cookhttp://en.wikipedia.org/wiki/Ernesto_Zedillohttp://en.wikipedia.org/wiki/Johnathan_A._Rodgershttp://en.wikipedia.org/wiki/Meg_Whitmanhttp://en.wikipedia.org/wiki/Angela_Bralyhttp://en.wikipedia.org/wiki/Angela_Bralyhttp://en.wikipedia.org/wiki/Robert_A._McDonaldhttp://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=3http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-10http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=2http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-8http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-8http://en.wikipedia.org/wiki/Warner_Chilcotthttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-7http://en.wikipedia.org/wiki/Cannibalization_(marketing)http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-6http://en.wikipedia.org/wiki/Brand_management7/31/2019 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[edit]Brands
Main article:List of Procter & Gamble brands
24 of P&G's brands have more than a billion dollars in net annual sales, according to the2011 Annual Report.
Leadership Brands
Aceis a brand oflaundry detergent/liquidavailable in numerous forms and
scents.
Alwaysis a brand of feminine care products.
Arielis a brand oflaundry detergent/liquidavailable in numerous forms and
scents.
Boldis a brand oflaundry detergent/liquid.
Bounceis a brand of laundry products sold in the United States and Canada.
Bountyis a brand ofpaper towelsold in the United States and Canada.
Braunis a small-appliances manufacturer specializing in electric shavers,
epilators, hair care appliances and blenders.
Cascadeis a brand of dishwashing products.
CoverGirlis a brand of women's cosmetics.
Crest/Oral Bis a brand oftoothpasteand teeth whitening products.
Dashis a brand oflaundry detergent/liquid.
Dawn/Fairyis a brand of dishwashingdetergent.[19]
Dolce & Gabbanais a brand of fine fragrances.
Downy/Lenoris a brand offabric softener.
Duracellis a brand of batteries and flashlights.
Eukanubais a brand of pet food.
Febreze/Ambi Puris a brand of air fresheners.
Fixodentis a brand of air denture adhesives.
Fusionis a brand of men's wet shave razors and is the quickest P&G brand to
have reached $1 billion in annual sales.
Gainis a brand of laundry detergent, fabric softeners and liquid dish soap.
Gilletteis a brand ofsafety razorand male grooming products.
Head & Shouldersis a brand of anti-dandruffshampooand conditioners.
Herbal Essencesis a brand ofshampooand conditioners.
Hugo Bossis a brand of fine fragrances.
http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=4http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=4http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=4http://en.wikipedia.org/wiki/List_of_Procter_%26_Gamble_brandshttp://en.wikipedia.org/wiki/List_of_Procter_%26_Gamble_brandshttp://en.wikipedia.org/wiki/List_of_Procter_%26_Gamble_brandshttp://annualreport.pg.com/http://annualreport.pg.com/http://annualreport.pg.com/http://en.wikipedia.org/w/index.php?title=Ace(laundry)&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Ace(laundry)&action=edit&redlink=1http://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Always_(product)http://en.wikipedia.org/wiki/Always_(product)http://en.wikipedia.org/wiki/Ariel_(laundry)http://en.wikipedia.org/wiki/Ariel_(laundry)http://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/w/index.php?title=Bold_(laundry)&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Bold_(laundry)&action=edit&redlink=1http://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/w/index.php?title=Bounce_(brand)&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Bounce_(brand)&action=edit&redlink=1http://en.wikipedia.org/wiki/Bounty_(brand)http://en.wikipedia.org/wiki/Bounty_(brand)http://en.wikipedia.org/wiki/Paper_towelhttp://en.wikipedia.org/wiki/Paper_towelhttp://en.wikipedia.org/wiki/Paper_towelhttp://en.wikipedia.org/wiki/Braun_(company)http://en.wikipedia.org/wiki/Braun_(company)http://en.wikipedia.org/wiki/Cascadehttp://en.wikipedia.org/wiki/Cascadehttp://en.wikipedia.org/wiki/CoverGirlhttp://en.wikipedia.org/wiki/CoverGirlhttp://en.wikipedia.org/wiki/Crest_(toothpaste)http://en.wikipedia.org/wiki/Crest_(toothpaste)http://en.wikipedia.org/wiki/Toothpastehttp://en.wikipedia.org/wiki/Toothpastehttp://en.wikipedia.org/wiki/Toothpastehttp://en.wikipedia.org/w/index.php?title=Dash_(laundry)&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Dash_(laundry)&action=edit&redlink=1http://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Dawn_(brand)http://en.wikipedia.org/wiki/Dawn_(brand)http://en.wikipedia.org/wiki/Detergenthttp://en.wikipedia.org/wiki/Detergenthttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-18http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-18http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-18http://en.wikipedia.org/wiki/Dolce_%26_Gabbanahttp://en.wikipedia.org/wiki/Dolce_%26_Gabbanahttp://en.wikipedia.org/wiki/Downyhttp://en.wikipedia.org/wiki/Downyhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Duracellhttp://en.wikipedia.org/wiki/Duracellhttp://en.wikipedia.org/wiki/Eukanubahttp://en.wikipedia.org/wiki/Eukanubahttp://en.wikipedia.org/w/index.php?title=Febreze/Ambi_Pur&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Febreze/Ambi_Pur&action=edit&redlink=1http://en.wikipedia.org/wiki/Fixodenthttp://en.wikipedia.org/wiki/Fixodenthttp://en.wikipedia.org/wiki/Gillette_Fusionhttp://en.wikipedia.org/wiki/Gillette_Fusionhttp://en.wikipedia.org/wiki/Gain_(detergent)http://en.wikipedia.org/wiki/Gain_(detergent)http://en.wikipedia.org/wiki/Gillette_(brand)http://en.wikipedia.org/wiki/Gillette_(brand)http://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Head_%26_Shouldershttp://en.wikipedia.org/wiki/Head_%26_Shouldershttp://en.wikipedia.org/wiki/Dandruffhttp://en.wikipedia.org/wiki/Dandruffhttp://en.wikipedia.org/wiki/Shampoohttp://en.wikipedia.org/wiki/Shampoohttp://en.wikipedia.org/wiki/Shampoohttp://en.wikipedia.org/wiki/Herbal_Essenceshttp://en.wikipedia.org/wiki/Herbal_Essenceshttp://en.wikipedia.org/wiki/Shampoohttp://en.wikipedia.org/wiki/Shampoohttp://en.wikipedia.org/wiki/Shampoohttp://en.wikipedia.org/wiki/Hugo_Bosshttp://en.wikipedia.org/wiki/Hugo_Bosshttp://en.wikipedia.org/wiki/Hugo_Bosshttp://en.wikipedia.org/wiki/Shampoohttp://en.wikipedia.org/wiki/Herbal_Essenceshttp://en.wikipedia.org/wiki/Shampoohttp://en.wikipedia.org/wiki/Dandruffhttp://en.wikipedia.org/wiki/Head_%26_Shouldershttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Gillette_(brand)http://en.wikipedia.org/wiki/Gain_(detergent)http://en.wikipedia.org/wiki/Gillette_Fusionhttp://en.wikipedia.org/wiki/Fixodenthttp://en.wikipedia.org/w/index.php?title=Febreze/Ambi_Pur&action=edit&redlink=1http://en.wikipedia.org/wiki/Eukanubahttp://en.wikipedia.org/wiki/Duracellhttp://en.wikipedia.org/wiki/Fabric_softenerhttp://en.wikipedia.org/wiki/Downyhttp://en.wikipedia.org/wiki/Dolce_%26_Gabbanahttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-18http://en.wikipedia.org/wiki/Detergenthttp://en.wikipedia.org/wiki/Dawn_(brand)http://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/w/index.php?title=Dash_(laundry)&action=edit&redlink=1http://en.wikipedia.org/wiki/Toothpastehttp://en.wikipedia.org/wiki/Crest_(toothpaste)http://en.wikipedia.org/wiki/CoverGirlhttp://en.wikipedia.org/wiki/Cascadehttp://en.wikipedia.org/wiki/Braun_(company)http://en.wikipedia.org/wiki/Paper_towelhttp://en.wikipedia.org/wiki/Bounty_(brand)http://en.wikipedia.org/w/index.php?title=Bounce_(brand)&action=edit&redlink=1http://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/w/index.php?title=Bold_(laundry)&action=edit&redlink=1http://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/wiki/Ariel_(laundry)http://en.wikipedia.org/wiki/Always_(product)http://en.wikipedia.org/wiki/Laundry_detergenthttp://en.wikipedia.org/w/index.php?title=Ace(laundry)&action=edit&redlink=1http://annualreport.pg.com/http://en.wikipedia.org/wiki/List_of_Procter_%26_Gamble_brandshttp://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=47/31/2019 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Iamsis a brand of pet food.
Luvsis a brand of baby diapers.
Mach3is a brand ofsafety razorand male grooming products.
Max Factoris a brand of women's cosmetics.
Mister Cleanis a brand of multi-purpose cleaner, and spray sold in the United
States and Great Britain.
Olayis a brand of women'sskin careproducts.
Old Spiceis a brand of men's grooming products.
Oral-Bis a brand of toothbrush, and oral care products.
Pampersis a brand of disposablediaperand other baby care products.
Panteneis a brand ofhair careproducts (conditioners/styling aids).
Prestobarba/Blueis a brand ofsafety razorand male grooming products.
Prilosecis an over the counter drug.
Puffsis a brand of tissues.
Rejoice/Pertis a brand ofhair careproducts (conditioners/styling aids).
Safeguardis a brand of soaps.
Secretis a female anti-perspirant brand.
SK-IIis a brand of women'sskin careproducts.
Swifferis a brand of house-cleaning products.
Tampaxis a brand of feminine care products.
Tideis a brand of laundry detergent.
Venusis a brand female hair removal products.
Vicksis an over the counter medication.
Wellais a brand name of hair care products (shampoo, conditioner, styling,
and hair color).
Most of these brands, including Bounty, Crest, and Tide, are global products available on several continents.
Procter & Gamble products are available in North America, Latin America, Europe, the Middle East, Africa,
Asia, Australia and New Zealand.
Manufacturing operations are based in the following regions:
United States
Canada
Mexico
Latin America
Europe
China (31 wholly owned factories) and other parts of Asia
Africa
Australia
http://en.wikipedia.org/wiki/Iamshttp://en.wikipedia.org/wiki/Iamshttp://en.wikipedia.org/wiki/Luvshttp://en.wikipedia.org/wiki/Luvshttp://en.wikipedia.org/wiki/Mach3http://en.wikipedia.org/wiki/Mach3http://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Max_Factorhttp://en.wikipedia.org/wiki/Max_Factorhttp://en.wikipedia.org/wiki/Mister_Cleanhttp://en.wikipedia.org/wiki/Mister_Cleanhttp://en.wikipedia.org/wiki/Olayhttp://en.wikipedia.org/wiki/Olayhttp://en.wikipedia.org/wiki/Skin#Hygiene_and_skin_carehttp://en.wikipedia.org/wiki/Skin#Hygiene_and_skin_carehttp://en.wikipedia.org/wiki/Skin#Hygiene_and_skin_carehttp://en.wikipedia.org/wiki/Old_Spicehttp://en.wikipedia.org/wiki/Old_Spicehttp://en.wikipedia.org/wiki/Oral-Bhttp://en.wikipedia.org/wiki/Oral-Bhttp://en.wikipedia.org/wiki/Pampershttp://en.wikipedia.org/wiki/Pampershttp://en.wikipedia.org/wiki/Diaperhttp://en.wikipedia.org/wiki/Diaperhttp://en.wikipedia.org/wiki/Diaperhttp://en.wikipedia.org/wiki/Pantenehttp://en.wikipedia.org/wiki/Pantenehttp://en.wikipedia.org/wiki/Hair_carehttp://en.wikipedia.org/wiki/Hair_carehttp://en.wikipedia.org/wiki/Hair_carehttp://en.wikipedia.org/w/index.php?title=Prestobarba/Blue&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Prestobarba/Blue&action=edit&redlink=1http://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Prilosechttp://en.wikipedia.org/wiki/Prilosechttp://en.wikipedia.org/wiki/Puffshttp://en.wikipedia.org/wiki/Puffshttp://en.wikipedia.org/w/index.php?title=Rejoice/Pert&action=edit&redlink=1http://en.wikipedia.org/w/index.php?title=Rejoice/Pert&action=edit&redlink=1http://en.wikipedia.org/wiki/Hair_carehttp://en.wikipedia.org/wiki/Hair_carehttp://en.wikipedia.org/wiki/Hair_carehttp://en.wikipedia.org/wiki/Safeguard_(soap)http://en.wikipedia.org/wiki/Safeguard_(soap)http://en.wikipedia.org/wiki/Secrethttp://en.wikipedia.org/wiki/Secrethttp://en.wikipedia.org/wiki/SK-IIhttp://en.wikipedia.org/wiki/SK-IIhttp://en.wikipedia.org/wiki/Skin#Hygiene_and_skin_carehttp://en.wikipedia.org/wiki/Skin#Hygiene_and_skin_carehttp://en.wikipedia.org/wiki/Skin#Hygiene_and_skin_carehttp://en.wikipedia.org/wiki/Swifferhttp://en.wikipedia.org/wiki/Swifferhttp://en.wikipedia.org/wiki/Tampaxhttp://en.wikipedia.org/wiki/Tampaxhttp://en.wikipedia.org/wiki/Tide_(detergent)http://en.wikipedia.org/wiki/Tide_(detergent)http://en.wikipedia.org/wiki/Venushttp://en.wikipedia.org/wiki/Venushttp://en.wikipedia.org/wiki/Vickshttp://en.wikipedia.org/wiki/Vickshttp://en.wikipedia.org/wiki/Wellahttp://en.wikipedia.org/wiki/Wellahttp://en.wikipedia.org/wiki/Wellahttp://en.wikipedia.org/wiki/Vickshttp://en.wikipedia.org/wiki/Venushttp://en.wikipedia.org/wiki/Tide_(detergent)http://en.wikipedia.org/wiki/Tampaxhttp://en.wikipedia.org/wiki/Swifferhttp://en.wikipedia.org/wiki/Skin#Hygiene_and_skin_carehttp://en.wikipedia.org/wiki/SK-IIhttp://en.wikipedia.org/wiki/Secrethttp://en.wikipedia.org/wiki/Safeguard_(soap)http://en.wikipedia.org/wiki/Hair_carehttp://en.wikipedia.org/w/index.php?title=Rejoice/Pert&action=edit&redlink=1http://en.wikipedia.org/wiki/Puffshttp://en.wikipedia.org/wiki/Prilosechttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/w/index.php?title=Prestobarba/Blue&action=edit&redlink=1http://en.wikipedia.org/wiki/Hair_carehttp://en.wikipedia.org/wiki/Pantenehttp://en.wikipedia.org/wiki/Diaperhttp://en.wikipedia.org/wiki/Pampershttp://en.wikipedia.org/wiki/Oral-Bhttp://en.wikipedia.org/wiki/Old_Spicehttp://en.wikipedia.org/wiki/Skin#Hygiene_and_skin_carehttp://en.wikipedia.org/wiki/Olayhttp://en.wikipedia.org/wiki/Mister_Cleanhttp://en.wikipedia.org/wiki/Max_Factorhttp://en.wikipedia.org/wiki/Safety_razorhttp://en.wikipedia.org/wiki/Mach3http://en.wikipedia.org/wiki/Luvshttp://en.wikipedia.org/wiki/Iams7/31/2019 Proctor n Gamble
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[edit]Productions
The P&G production logo used from early 1985 to 2007.
Procter & Gamble produced and sponsored the first radio soap operas in the 1930s (Procter & Gamble's being
known for detergents - soaps - was probably the genesis of the term "soap opera")[citation needed]. When the
medium switched to television in the 1950s and 1960s, most of the new serials were sponsored and produced
by the company. The serialThe Young and the Restlessis currently broadcast on CBS and is still partially
sponsored by Procter & Gamble. WhenAs the World Turnsleft the air on September 17, 2010,The Young and
the Restless, became the only soap left that is partially sponsored by Procter & Gamble.
These past serials were produced by Procter & Gamble:
Another World
As the World Turns
The Brighter Day
The Catlins
The Edge of Night
The First Hundred Years
From These Roots
Guiding Light
Lovers and Friends/For Richer, for Poorer
Our Private World
Search for Tomorrow
Somerset
Texas
Young Doctor Malone
Procter & Gamble also was the first company to produce and sponsor a prime-time show, a 1965 spinoff of the
daytime soap opera As the World TurnscalledOur Private World. PGP also producedShirley, a prime-
timeNBCseries starringShirley Jones, in 1979; it lasted thirteen episodes. They also producedTBS' first
original comedy series,Down to Earth, which ran from 1984 to 1987 (110 episodes were produced). They also
distributed the syndicated comedy seriesThrob. Procter & Gamble Productions originally co-
producedDawson's CreekwithSony Pictures Televisionbut withdrew before the series premiere due to early
press reviews. It also produced the 1991 TV movie A Triumph of the Heart: The Ricky Bell Story, which was co-
produced byThe Landsburg Company. It also produces thePeople's Choice Awards.
http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=5http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=5http://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=5http://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/As_the_World_Turnshttp://en.wikipedia.org/wiki/As_the_World_Turnshttp://en.wikipedia.org/wiki/As_the_World_Turnshttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/Another_World_(TV_series)http://en.wikipedia.org/wiki/Another_World_(TV_series)http://en.wikipedia.org/wiki/As_the_World_Turnshttp://en.wikipedia.org/wiki/As_the_World_Turnshttp://en.wikipedia.org/wiki/The_Brighter_Dayhttp://en.wikipedia.org/wiki/The_Brighter_Dayhttp://en.wikipedia.org/wiki/The_Catlins_(TV_series)http://en.wikipedia.org/wiki/The_Catlins_(TV_series)http://en.wikipedia.org/wiki/The_Edge_of_Nighthttp://en.wikipedia.org/wiki/The_Edge_of_Nighthttp://en.wikipedia.org/wiki/The_First_Hundred_Yearshttp://en.wikipedia.org/wiki/The_First_Hundred_Yearshttp://en.wikipedia.org/wiki/From_These_Rootshttp://en.wikipedia.org/wiki/From_These_Rootshttp://en.wikipedia.org/wiki/Guiding_Lighthttp://en.wikipedia.org/wiki/Guiding_Lighthttp://en.wikipedia.org/wiki/Lovers_and_Friendshttp://en.wikipedia.org/wiki/Lovers_and_Friendshttp://en.wikipedia.org/wiki/Our_Private_Worldhttp://en.wikipedia.org/wiki/Our_Private_Worldhttp://en.wikipedia.org/wiki/Search_for_Tomorrowhttp://en.wikipedia.org/wiki/Search_for_Tomorrowhttp://en.wikipedia.org/wiki/Somerset_(TV_series)http://en.wikipedia.org/wiki/Somerset_(TV_series)http://en.wikipedia.org/wiki/Texas_(TV_series)http://en.wikipedia.org/wiki/Texas_(TV_series)http://en.wikipedia.org/wiki/Young_Doctor_Malonehttp://en.wikipedia.org/wiki/Young_Doctor_Malonehttp://en.wikipedia.org/wiki/Our_Private_Worldhttp://en.wikipedia.org/wiki/Our_Private_Worldhttp://en.wikipedia.org/wiki/Our_Private_Worldhttp://en.wikipedia.org/wiki/NBChttp://en.wikipedia.org/wiki/NBChttp://en.wikipedia.org/wiki/NBChttp://en.wikipedia.org/wiki/Shirley_Joneshttp://en.wikipedia.org/wiki/Shirley_Joneshttp://en.wikipedia.org/wiki/Shirley_Joneshttp://en.wikipedia.org/wiki/TBS_(TV_network)http://en.wikipedia.org/wiki/TBS_(TV_network)http://en.wikipedia.org/wiki/TBS_(TV_network)http://en.wikipedia.org/wiki/Down_to_Earth_(TV_series)http://en.wikipedia.org/wiki/Down_to_Earth_(TV_series)http://en.wikipedia.org/wiki/Down_to_Earth_(TV_series)http://en.wikipedia.org/wiki/Throbhttp://en.wikipedia.org/wiki/Throbhttp://en.wikipedia.org/wiki/Throbhttp://en.wikipedia.org/wiki/Dawson%27s_Creekhttp://en.wikipedia.org/wiki/Dawson%27s_Creekhttp://en.wikipedia.org/wiki/Dawson%27s_Creekhttp://en.wikipedia.org/wiki/Sony_Pictures_Televisionhttp://en.wikipedia.org/wiki/Sony_Pictures_Televisionhttp://en.wikipedia.org/wiki/Sony_Pictures_Televisionhttp://en.wikipedia.org/wiki/Alan_Landsburg_Productionshttp://en.wikipedia.org/wiki/Alan_Landsburg_Productionshttp://en.wikipedia.org/wiki/Alan_Landsburg_Productionshttp://en.wikipedia.org/wiki/People%27s_Choice_Awardshttp://en.wikipedia.org/wiki/People%27s_Choice_Awardshttp://en.wikipedia.org/wiki/People%27s_Choice_Awardshttp://en.wikipedia.org/wiki/File:Pgproductions.jpghttp://en.wikipedia.org/wiki/File:Pgproductions.jpghttp://en.wikipedia.org/wiki/File:Pgproductions.jpghttp://en.wikipedia.org/wiki/File:Pgproductions.jpghttp://en.wikipedia.org/wiki/People%27s_Choice_Awardshttp://en.wikipedia.org/wiki/Alan_Landsburg_Productionshttp://en.wikipedia.org/wiki/Sony_Pictures_Televisionhttp://en.wikipedia.org/wiki/Dawson%27s_Creekhttp://en.wikipedia.org/wiki/Throbhttp://en.wikipedia.org/wiki/Down_to_Earth_(TV_series)http://en.wikipedia.org/wiki/TBS_(TV_network)http://en.wikipedia.org/wiki/Shirley_Joneshttp://en.wikipedia.org/wiki/NBChttp://en.wikipedia.org/wiki/Our_Private_Worldhttp://en.wikipedia.org/wiki/Young_Doctor_Malonehttp://en.wikipedia.org/wiki/Texas_(TV_series)http://en.wikipedia.org/wiki/Somerset_(TV_series)http://en.wikipedia.org/wiki/Search_for_Tomorrowhttp://en.wikipedia.org/wiki/Our_Private_Worldhttp://en.wikipedia.org/wiki/Lovers_and_Friendshttp://en.wikipedia.org/wiki/Guiding_Lighthttp://en.wikipedia.org/wiki/From_These_Rootshttp://en.wikipedia.org/wiki/The_First_Hundred_Yearshttp://en.wikipedia.org/wiki/The_Edge_of_Nighthttp://en.wikipedia.org/wiki/The_Catlins_(TV_series)http://en.wikipedia.org/wiki/The_Brighter_Dayhttp://en.wikipedia.org/wiki/As_the_World_Turnshttp://en.wikipedia.org/wiki/Another_World_(TV_series)http://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/As_the_World_Turnshttp://en.wikipedia.org/wiki/The_Young_and_the_Restlesshttp://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/w/index.php?title=Procter_%26_Gamble&action=edit§ion=57/31/2019 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In addition to self-produced items, Procter & Gamble also supports many Spanish-language novellas through
advertising on networks such asUnivision,Telemundo,Telefutura, andAzteca America. Procter & Gamble was
one of the first mainstream advertisers on Spanish-language TV during the mid-1980s.[citation needed]
In 2008, P&G expanded into music sponsorship when it joined Island Def Jam to create Tag Records, named
after a body spray that P&G acquired from Gillette. In April 2010, after the cancellation ofAs the World Turns,
PGP announced they were officially phasing out of the soap industry, and expanding into more family
appropriate programming.[20][21]
Procter & Gamble (P&G) also gave a $100,000 contract to the winners of Cycle 1 through 3 ofCanada's Next
Top Model, makingAndrea Muizelaar,Rebecca HardyandMeaghan Wallerwon the prize.
[edit]Controversies
[edit]Price fixing
In April 2011, P&G was fined 211.2m euros by theEuropean Commissionfor establishing a price fixingcartelin
Europe along withUnilever, who was fined 104m euros, andHenkel. Though the fine was set higher at first, it
was discounted by 10% after P&G and Unilever admitted running the cartel. As the provider of the tip-off
leading to investigations, Henkel was not fined.[22]
[edit]Toxic shock syndrome and tampons
Toxic shock syndrome(TSS) is a disease caused by strains of the bacteriaStaphylococcus aureus. Most
people have these bacteria living in their bodies as harmlesscommensalsin places such as the nose, skin, and
vagina. The disease can strike anyone, not only women, but the disease is often associated withtampons. In
1980, 814 menstrual-related TSS cases were reported; 38 deaths resulted from the disease. The majority of
women in these cases were documented as using super-absorbent synthetic tampons, particularly
theRelytampon created by Procter & Gamble.[23]The Rely tampon was so super-absorbent that one by itself
could in fact hold one woman's entire menstrual period flow. Unlike other tampons made of cotton and rayon,
Rely used carboxymethylcellulose and compressed beads ofpolyesterfor absorption. The materials used in
Rely were causing an increase in the thickness of fluid inside the vagina, resulting in more toxins being
released.
The slogan used by Procter & Gamble for the product was "Rely. It even absorbs the worry."
In the summer of 1980 theCenters for Disease Controlreleased a report explaining how these bacterial
mechanisms were leading to TSS. They also stated that the Rely tampon was associated with TSS more than
any other brand of tampon. In September 1980, Procter & Gamble voluntarily recalled its Rely brand of
tampons from the market and agreed to provide for a program to notify consumers. Since the 1980s, reported
cases of TSS have dramatically decreased.[24]
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izelaarhttp://en.wikipedia.org/wiki/Canada%27s_Next_Top_Modelhttp://en.wikipedia.org/wiki/Canada%27s_Next_Top_Modelhttp://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-19http://en.wikipedia.org/wiki/Procter_%26_Gamble#cite_note-19http://en.wikipedia.org/wiki/Wikipedia:Citation_neededhttp://en.wikipedia.org/wiki/Azteca_Americahttp://en.wikipedia.org/wiki/Telefuturahttp://en.wikipedia.org/wiki/Telemundohttp://en.wikipedia.org/wiki/Univision7/31/2019 Proctor n Gamble
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[edit]Animal testing
On June 30, 1999 Procter & Gamble announced that it would limit its animal testing practices to its food and
drug products which represents roughly 80% of its product portfolio.[25]The company invested more than $275
million in the development of alternative testing methods.[26]
Procter & Gamble has received criticism from animal advocacy groupPETAfor the practice oftesting on
animals.[27]
[edit]Other products
In December 2005 the Pharmaceutical division of P&G was involved in a dispute over research involving its
osteoporosis drugActonel. The case was discussed in the media.[28]
In October 2007, a class action lawsuit was filed in the State of Georgia alleging that many users of Crest Pro-
Health mouthwash, with the active ingredientCetylpyridinium chloride, suffered stained teeth and loss of their
sense of taste as a result.[29]Procter & Gamble contends that these side effects occur in only three percent of
users.[29]The suit seeks to include disclosure warning users of these side effects on product packaging.
[edit]Logo controversy
P&G's former logo originated in 1851 as a crude cross that barge workers on the Ohio River painted on cases
of P&G star candles to identify them. P&G later changed this symbol into a trademark that showed a man in the
moon overlooking 13 stars, said to commemorate the original13 colonies.[30]
Former P&G logo
The company received unwanted media publicity in the 1980s when rumors spread that the moon-and-stars
logo was asatanicsymbol. The accusation was based on a particular passage in the Bible,
specificallyRevelation12:1, which states: "And there appeared a great wonder in heaven;a womanclothed
with the sun, and the moon under her feet, and upon her head a crown of 12 stars." P&G's logo consisted of a
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11/15
man's face on the moon surrounded by 13 stars, and some claimed that the logo was a mockery of the
heavenly symbol alluded to in the aforementioned verse, thus construing the logo to be satanic. Where the
flowing beard meets the surrounding circle, three curls were said to be a mirror image of the number666, or
the reflectednumber of the beast. At the top and bottom, the hair curls in on itself, and was said to be the two
horns like those of a ram that represented thefalse prophet.
These interpretations have been denied by company officials, and no evidence linking the company to
theChurch of Satanor any other occult organization has ever been presented. The company unsuccessfully
suedAmwayfrom 1995 to 2003 over rumors forwarded through a company voicemail system in 1995. In 2007
the company successfully sued individualAmwaydistributors for reviving and propagating the false rumors.[31]
The moon-and-stars logo was discontinued in 1985 as a result of the controversy.[32]
[edit]Notes
Ohio portal
Companies portal
1. ^abcdef"2011 Earnings Report, The Procter & Gamble Company". The Procter & Gamble Company.
2. ^"Procter & Gamble board meets amid CEO reports."Associated PressatBoston Herald. Tuesday June 9, 2009.
Retrieved on November 17, 2009.
3. ^P&G Ranks 5th Overall, 1st in Our Industry and a "Green Star" Among Fortune Magazine's World's Most Admired
Companies | Procter & Gamble
4. ^Dyer, Davis; Frederick Dalzell, Rowena Olegario (may 2004). Rising Tide: Lessons from 165 Years of Brand
Building at Procter & Gamble. Harvard Business School Press. ISBN1591391474.
5. ^Wherrity, Constance (February 21, 2006). "Dial Agrees to Buy P&G Deodorant Brands". Pierce Mattie Public
RelationsNew York blog. Retrieved September 6, 2006.
6. ^"P&G Must Proceed With Caution"Marketing Doctor Blog. July 10, 2008.
7. ^(2008-06-06). How To Learn From GE and P&G When The World Is About To Change, Marketing Doctor Blog.
8. ^Horstman, Barry M (October 11, 2005)."John G. Hankus: He rebuilt P&G and city, too".The Cincinnati Post(E.
W. Scripps Company). Archived fromthe originalon April 5, 2005.
9. ^Warner Chilcott to pay $3.1 for P&G's drug business, WSJ
10. ^"Our History". Procter & Gamble. Retrieved June 17, 2010.
11. ^http://www.pg.com/en_US/company/purpose_people/executive_team/dimitri_panayotopoulos.shtml
12. ^http://www.pg.com/en_US/company/global_structure_operations/governance/board_composition.shtml
13. ^http://www.pg.com/en_US/news_views/blog_posts/2011/mar/rajat_gupta.shtml
14. ^"Reasons for Selection, 2009 Canada's Top 100 Employers Competition" .
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Proctor n Gamble
12/15
15. ^. http://postcards.blogs.fortune.cnn.com/2011/05/05/pg-rates-an-a-for-board-diversity/.
16. ^U.S. Global Leadership Coalition, Global Trust members
17. ^. http://www.usatoday.com/money/companies/story/2011-11-19/john-smale-death/51311848/1.
18. ^. http://www.findagrave.com/cgi-bin/fg.cgi?page=gr&GRid=80698500.
19. ^Dawn
20. ^(2008-07-07). Its American Brandstand: Marketers Underwrite Performers , New York Times
21. ^(2008-07-10). P&G Must Proceed With Cautions, Marketing Doctor Blog.
22. ^"Unilever and Procter & Gamble in price fixing fine". BBC News. April 13, 2011.
23. ^Mikkelson, Barbara and David. Tampax Pearl, Snopes.com. 2005 December 31
24. ^Mcpherson, Marianne. Sexual Anatomy, Reproduction, and the Menstrual Cycle2005 March.
25. ^"P.& G. to End Animal Tests For Most Consumer Goods". New York Times. 1999.
26. ^"Animal Welfare and Alternatives".
27. ^Liddick, Don (November 2006).Eco-terrorism: radical environmental and animal liberation movements. Praeger
Publishers. ISBN978-0275985356. Retrieved 2011-11-11.
28. ^Collated Media Reports
29. ^abhttp://web2.customwebexpress.com/bellbrig2/UserFiles/File/Crest%20Complaint.pdf
30. ^Procter and Gamble v. Amway,242 F.3d 539(5th Cir. 2001)
31. ^"Procter & Gamble Awarded $19.25 million in Satanism Lawsuit" . Fox News. March 20, 2007.
32. ^Witt, Howard (April 25, 1985). "Corporate news: Procter symbol succumbs to devilish rumor". Chicago Tribune.
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