POWERFUL MOBILE STRATEGIES FOR NGOs

#mobileNGO

AARON PAVA@ CIVICACTIONS

@ PAVA@ MOBILEFORGOOD

❖ The Big Trends in Mobile Technology

❖ Drupal & FOSS in your Mobile Strategy

❖ Mobile Strategies for NGOs

❖ Open Discussion and Q&A❖ Additional Resources

AGENDA

THE MOBILE TOOLS AND STRATEGIES YOU NEED ARE OUT THERE.

#mobileNGO

NGOS MUST INVEST IN A MOBILE STRATEGY OR RISK IRRELEVANCE.

#mobileNGO

The Big Trends inMobile Technology

Mobile is Exploding

#mobileNGO

#mobileNGO

One Million Users

America Online Facebook

Draw Something

9 years9 months9 days

#mobileNGO

Mobile phones will overtake PCs as the most common Web access devices worldwide next year.

#mobileNGO

The RealPersonal Computer

#mobileNGO

Think “Mobile First”

#mobileNGO

Mobile Extends Your Capabilities

#mobileNGO

❖ Precise Location Detection

❖ Orientation & Digital Compass

❖ Video & Image Capture❖ Audio Input from Mic / Output to Speaker

❖ Accelerometer

❖ Multi-Touch & Gesture Input

MOBILE EXTENDS YOUR CAPABILITIES

#mobileNGO

❖ Bluetooth: Connect Devices to Others

❖ Light/Dark Environment Awareness❖ Haptic Feedback: “Feel” Different Surfaces❖ RFID Readers, QR Readers, NFC

❖ Proximity: Closeness to Physical Objects

MOBILE EXTENDS YOUR CAPABILITIES

❖ Push: Real-Time “Instant” Notifications

#mobileNGO

Mobile Users are Not Always Distracted

#mobileNGO

Drupal & FOSS in your Mobile Strategy

❖ Free & Open Source Software (like Drupal!)

❖ Open APIs

❖ Access to Source Code

❖ Inclusiveness❖ Transparency & Open Governance

WHAT DO WE MEAN BY OPEN?

7 Mobile Strategiesfor NGOs

❖ Open Data Kit

❖ Responsive Web Design

❖ Start with Mobilized Email❖ Really Think “Mobile First”

❖ VOIP Drupal

❖ Native Mobile App with Drupal Backend

❖ Mobilize Existing Web Platform

7 MOBILE STRATEGIES FOR NGOs

Mobilize Existing Web Platforms

#mobileNGO

Open Data Kit

#mobileNGO

#mobileNGO

Image Credit: http://mashable.com/2012/06/08/android-brazil-rainforest/

Native Mobile App with Drupal Backend

#mobileNGO

#mobileNGO

Responsive Web Design

#mobileNGO

#mobileNGO

REALLY Think“Mobile First”

#mobileNGO

#mobileNGO

Start withMobilized Email

#mobileNGO

VOIP Drupal

#mobileNGO

❖ Voice/SMS-based Get Out the Vote Campaigns❖ Phone-based Community Surveys❖ PTA and Other Meeting Reminders

❖ Crop Price Information for Farmers❖ Group Voicemail to Constituents

VOIP DRUPAL EXAMPLES

❖ Real-Time Weather Reports in Rural Areas

Let’s Mobilize!

#mobileNGO

Resources

❖ http://www.lukew.com/

❖ http://mobileactive.org/

❖ http://www.mobilemarketer.com/

❖ http://mashable.com/mobile/

FAVORITE READING RESOURCES

❖ Drupal RWD: Adaptivetheme & Omega

❖ http://responsive.is/

❖ http://www.mobilephoneemulator.com/

❖ http://voipdrupal.org

TECHNICAL RESOURCES

Open Discussionand Q&A

POWERFUL MOBILE STRATEGIES FOR NGOs

#mobileNGO

Aaron Pava@ civicactions@ pava

@ mobileforgoodcivicactions.com