PANERAI IS THE OFFICIAL SPONSOR OF LUNA ROSSA ......Challenger of Record team which a few months ago...

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Transcript of PANERAI IS THE OFFICIAL SPONSOR OF LUNA ROSSA ......Challenger of Record team which a few months ago...

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An exci t ing new Ital ian story associated with the sea, with excel lence and with technical innovation is taking place thanks to the partnership between Panerai and Luna Rossa , the Chal lenger of Record team which a few months ago was the f i rst to chal lenge the defender New Zealand for the r ight to compete in the 36th edi t ion of the Amer ica’s Cup.

The agreement, s igned by Panera i ’s CEO Jean-Marc Pontroué and Patr iz io Berte l l i , Pres ident of Luna Rossa and CEO of the Prada Group – t i t le sponsor of Luna Rossa together wi th Pi re l l i – prov ides that Panerai wi l l be the Off icial Sponsor of Luna Rossa. Panerai wi l l create a series of watches direct ly inspired by the technologies and materials used in the America’s Cup , which is the o ldest sports compet i t ion in the modern wor ld, but a lso one of the more advanced in terms of research and innovat ion.

The new Panera i Luna Rossa watches, per fect instruments for l i fe at sea, wi l l be worn by the members of the Luna Rossa Sai l ing Team headed by Massimil iano “Max” Sirena - who has a l ready won the Amer ica’s Cup twice - and by many sa i l ing enthusiasts who are eager ly awai t ing the Amer ica’s Cup Wor ld Ser ies, the pre l iminary races which wi l l precede the f ina l in New Zealand in 2021. The f i rst stage of the ACWS wi l l take p lace in 2019 in Cagl iar i , Sardin ia, where the Luna Rossa team has i ts headquarters. The new monohul l on which the members of th is team wi l l be compet ing is the AC75 and th is wi l l be the f i rst opportuni ty to see th is yacht in compet i t ion.

In the words of Jean Marc Pontroué, CEO of Panera i , “Technical innovation, I tal ian excel lence, love of the sea and boldness . The partnership between Panera i and Luna Rossa expresses a l l the va lues with which our brand is so strongly l inked, the same values which we want to convey to our enthusiast ic c l ients as they are st i r red by the emot ions which Luna Rossa wi l l arouse” .

Max Si rena, Skipper and Team Director of Luna Rossa spoke as fo l lows: “As an I ta l ian sa i lor and a watch enthusiast , I am del ighted and proud of th is partnership s igned by our team with a brand which has such impress ive credent ia ls in the f ie ld of sa i l ing. A strategic l ink, result ing from a signif icant sharing of values and a remarkable passion in common . ”

PANERAI IS THE OFFICIAL SPONSOR OF LUNA ROSSA, THE CHALLENGER OF RECORD OF THE 36th EDITION OF THE AMERICA’S CUP

PANERAI WILL CREATE A NEW COLLECTION OF PANERAI WATCHES DEDICATED TO LUNA ROSSA CHALLENGE, THE ITALIAN TEAM WHICH IS THE FIRST TO CHALLENGE THE DEFENDER OF THE 36th AMERICA’S CUP.

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The f i rst watch inspi red by the partnership between Panera i and the Chal lenger of Record of the 36th Amer ica’s Cup is the SUBMERSIBLE LUNA ROSSA , a d iv ing watch water-res istant to a depth of 300 metres (30 bar ) wi th a case made of carbotech, the innovat ive mater ia l based on carbon f ibre int roduced into the wor ld of h igh qual i ty watchmaking by Panera i . W ith i ts qual i t ies of l ightness, resistance to external shocks and freedom from corrosion , carbon f ibre mater ia l is a lso used to make the AC75 monohul l , a p icture of which is engraved on the t i tan ium back of the watch, together wi th the Luna Rossa logo and the Amer ica’s Cup prof i le .

The str iated matt b lack appearance of the case (47 mm) ar ises f rom the part icu lar arrangement of the carbon f ibres and i t g ives every watch a sports look, high tech and very dist inct ive . Enhancing the strong personal i ty of th is watch are the unid i rect ional rotat ing bezel for ca lcu lat ing the durat ion of a d ive, a lso made of carbotech, and the dial , whose special texture conceals a fascinat ing secret: pieces of the sai ls of the Luna Rossa have been appl ied to i t . The indicat ions on the d ia l are c lear ly v is ib le in a l l s i tuat ions - inc luding underwater - and severa l deta i ls stand out wi th the i r red colour: the smal l seconds hand at 9 o’c lock and the centra l hand indicat ing the second t ime zone which, when set up, wi l l enable the start t ime of the races of the 36th Amer ica’s Cup to be fo l lowed even i f they are tak ing p lace on the other s ide of the wor ld.

The new Submers ib le Luna Rossa is f i t ted with the P.9010/GMT Manufacture movement , which is automat ic wi th a b id i rect ional osci l lat ing weight and two spr ing barre ls, g iv ing a power reserve of three days. As wel l as d isplay ing the durat ion of a d ive, the watch has a second t ime zone, a date window at 3 o’c lock and a smal l seconds dia l at 9 o’c lock. I t is suppl ied with a l ight , st rong and waterproof b lack rubber strap, wi th a brushed t i tan ium buckle.

SUBMERSIBLE LUNA ROSSA - 47mm

A CASE MADE OF CARBON FIBRE, LIKE THE HULL OF LUNA ROSSA’S AC75, AND SAILCLOTH APPLIED TO THE DIAL FOR A PROFESSIONAL DIVING WATCH, WATER-RESISTANT TO A DEPTH OF 300 METRES.

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T E C H N I C A L I N F O R M AT I O N

MOVEMENT: Automat ic mechanica l , P.9010/GMT cal ibre, ent i re ly executed by Panera i . 13 ¾ l ignes, 6 mm th ick, 31 jewels, 28,800 a l ternat ions/hour, Incabloc®

ant i -shock device, two barre ls.

FUNCTIONS: Hours, minutes, smal l seconds, date, second t ime zone, ca lcu lat ion of immers ion t ime.

CASE: 47 mm, carbotech. Unid i rect ional rotat ing bezel . T i tan ium back with b lack coat ing. Device protect ing the crown (protected as a t rademark) in carbotech.

DIAL: grey wi th sa i lc loth, luminous hour markers and dots. Date at 3 o’c lock, smal l seconds at 9 o’c lock.

POWER RESERVE: 72 hours.

WATER-RESISTANCE: 30 bar (~ 300 metres) .

STRAP: b lack caoutchouc strap, t rapezoidal brushed t i tan ium buckle.

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SUBMERSIBLE LUNA ROSSA - 47mm

*Panera i is not the owner of the Incabloc® t rademark.