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LARS-JOHAN JARNHEIMER

Customer focus

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The Challenger 1 (3)

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The Challenger 2 (3)

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The Challenger 3 (3)

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Hurry up, Hurry up !!!

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Serve the Customer !!!

Put your fingers in the

jar !

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Unite cultures

- without battles in the backyard

(technology/marketing)

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THE HOT-DOG STAND

”The one standing closest to the pan makes the mash”

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Management meetings

become

information meetings

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Be different !

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There are no mature markets

- only mature management

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Let go of the fools !

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Five simple truths 1 (5)

When others talk

about future,

talk about presence

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Five simple truths 2 (5)

When others talk

about visions,

talk about reality

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Five simple truths 3 (5)

When others talk

about possibilities,

talk about simplicity

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Five simple truths 4 (5)

When others talk

about customers,

talk with the

customer

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Five simple truths 5 (5)

When others say

price image,

say price tag

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Be on time

Call back

Don’t lie

Don’t use the customer’s parking

lot

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Questions ?