May 8th, ucd leture, 2015 strategies to get more traffic online

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Transcript of May 8th, ucd leture, 2015 strategies to get more traffic online

Strategies to Get More Traffic

online@SimonCocking

simoncocking3@gmail.comhttp://sarahpaddleswim.wordpress.com/

http://irishtechnews.net/ITN3/

Here to help you

500+ articles since April ‘14

20k+ followers across 4 Twitter accounts2500 + LinkedIn connections

Key concepts

Solve other people’s problems

Look for sweet spots

Be strategic, smart,

opportunistic

Try things out

Find right channel(s)

for you

Key platforms1. Website & blog / vlog ( original

content)2. Twitter3. Facebook4. LinkedIn5. Slideshare6. Behance / pinterest / instagram /

tumblr /etc

Lots of blogging platforms

Pros / cons, depends what you’re sellingUse comparison articleseg Wordpress vs Squarespace vs Blogger etc,

try them out !!!!!!

1. Blogging tips & strategy

Create original content

Titles are vital

Pictures even more!

Offer something of use, solve problems

Guest blog for higher sites

Twitter

Don’t be an egg

Have your url on your profile

Share your content

Get followers.Follow the followers of your field leaders

Share other people’s content

Time your tweets

Find large active groups, post here

Reply to comments, ‘like’ them

Share content, share yours last, post at optimal times

Getover500 connections

Do +5 endorsements button to everyone you link with

Use 50 groups allocation, mix geography & size

Publish to general

update & targeted groups

Target the groups to peak in

Easy to

join

Use problem solving titles

Include your @twitter, blog, email etc details

Get it out thereTwitter LinkedIn, Facebook

Experiment

Visual platforms

Try them out, see what works for you

Great for visual content

Thanks, remember, quality + hustle = €’s

My great resources, top 5