Matt geri (mobile as publishing platform)

Post on 18-Jan-2015

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Having developed MobilePress, I have unique experience and knowledge about using WordPress as a mobile publishing platform. My talk will give some insight into the mobile world and why you should care about it, how to turn your blog into a mobile blog and some technical information about developing and optimizing mobile themes for your blog.

Transcript of Matt geri (mobile as publishing platform)

WordPressas a mobile publishing platform.

By Matt Geri / Twitter: @mattgeri / Email: matt@wpgeeks.com

Matt Geri

Who am I?

Back in the day…

First website

Money on my mind, mind on my money!

vs

MobilePress

Sneaky developers

Oh, Hai!

To the rescue!

A better mobile plugin

Just one more thing…

Launch!

Observations

To infinity and beyond

Why mobile?

Mobile web explosion

Audiences are on the move

Makes sense to optimize for mobile

WordPress is the right platform

World wide platform

Image credit: Dr. Richard Lester, UBC (http://www.publicaffairs.ubc.ca/2010/11/09/mr-10-167/)

Recent key mobile stats

Millions of mobile web users

For every 7 searches on web there is 1 search on the mobile web for that same query, according to Google

Mobile ad spend 2011: $ 3.3 billion world wide

http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats

How to go mobile

Plugin Name Devices Supported

Cost

MobilePress All Free

WordPress Mobile Edition

All Free

WP Touch Smartphones Free & Paid

Obox Mobile Smartphones Paid

WordPress Mobile Pack

All Free

Lets get technical!

Device detection

Caching

Theme switching

Creating themes

Javascript & jQuery

Plugins

That’s all folks…

Matt Geri

matt@wpgeeks.com

0795240246

Get in touch!