Matt geri (mobile as publishing platform)
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Transcript of Matt geri (mobile as publishing platform)
WordPressas a mobile publishing platform.
By Matt Geri / Twitter: @mattgeri / Email: [email protected]
Matt Geri
Who am I?
Back in the day…
First website
Money on my mind, mind on my money!
vs
MobilePress
Sneaky developers
Oh, Hai!
To the rescue!
A better mobile plugin
Just one more thing…
Launch!
Observations
To infinity and beyond
Why mobile?
Mobile web explosion
Audiences are on the move
Makes sense to optimize for mobile
WordPress is the right platform
World wide platform
Image credit: Dr. Richard Lester, UBC (http://www.publicaffairs.ubc.ca/2010/11/09/mr-10-167/)
Recent key mobile stats
Millions of mobile web users
For every 7 searches on web there is 1 search on the mobile web for that same query, according to Google
Mobile ad spend 2011: $ 3.3 billion world wide
http://mobithinking.com/mobile-marketing-tools/latest-mobile-stats
How to go mobile
Plugin Name Devices Supported
Cost
MobilePress All Free
WordPress Mobile Edition
All Free
WP Touch Smartphones Free & Paid
Obox Mobile Smartphones Paid
WordPress Mobile Pack
All Free
Lets get technical!
Device detection
Caching
Theme switching
Creating themes
Javascript & jQuery
Plugins