MAILPIECE DESIGN FOR POSTAL AUTOMATED

REDIRECTION SYSTEM (PARS)

Slide 2

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

PERSPECTIVE

• 16.1% of Population Moves Each Year

• 43 Million Change-of-Address Orders Annually

• 2 Billion Pieces of Mail Forwarded Annually

Slide 3

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

PARS MOVIE

Slide 4

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

PHASE I DEPLOYMENT PLANS

49Processing &Distribution

Centers

86Computerized

ForwardingSystem Sites

15Remote

EncodingCenters

NationalCustomerSupportCenter

Planned Phase I Deployment Completion – November 2004

Slide 5

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

AUTOMATED REDIRECTION PROCESS

Slide 6

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

AUTOMATED USPS ENDORSEMENT PROCESS

Slide 7

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

AUTOMATED ADDRESS CORRECTION NOTIFICATION

Slide 8

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

PARS FORM 3547

Slide 9

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

MAILER AND POSTAL SERVICE BENEFITS

• Service Improvement

• Customer Satisfaction

• Operational Efficiency

Slide 10

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

MAILER ENDORSEMENT REQUIREMENTS

• Must have a Domestic Return Address

• Must Place Any Ancillary Service Endorsement in One of These Four Positions

PresortedFirst Class MailU.S. Postage PaidFort Worth TXPermit No. 1

JAMES WARRICKRUSS GALLERY LTD4016 MAIN STFORT WORTH TX 76133-5559

JOHN DOE10 ELM STANYTOWN NY 98765-4321

ENDORSEMENT

ENDORSEMENT

ENDORSEMENT

ENDORSEMENT

Slide 11

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

MAILER ENDORSEMENT REQUIREMENTS

• Type Size of the Endorsement is at Least 8 Points

• Read Direction of the Endorsement and Return Address is the Same as the Read Direction of the Delivery Address

• Reasonable Degree of Color Contrast – A Brilliant Colored Background or Reverse Printing is not Permitted

• A Clear Space of at Least ¼ inch is Placed Around the Total Area Containing the Endorsement

Slide 12

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

REVERSE PRINTING

PRESORTEDSTANDARD

U.S. POSTAGEPAID

Fort Worth TX

JAMES WARRICKRUSS GALLERY LTD4016 MAIN STFORT WORTH TX 76133-5559

JOHN DOE10 ELM STANYTOWN NY 98765-4321

Slide 13

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

INCORRECT PLACEMENT

PRESORTEDSTANDARD

U.S. POSTAGEPAID

Fort Worth TX

JAMES WARRICKRUSS GALLERY LTD4016 MAIN STFORT WORTH TX 76133-5559

JOHN DOE10 ELM STANYTOWN NY 98765-4321

Address Service Requested

Slide 14

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

FONT SIZE TOO SMALL

JAMES WARRICKRUSS GALLERY LTD4016 MAIN STFORT WORTH TX 76133-5559

JOHN DOE10 ELM STANYTOWN NY 98765-4321

Address Service Requested

PRESORTEDSTANDARD

U.S. POSTAGEPAID

Fort Worth TX

Slide 15

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

READ DIRECTION OF ENDORSEMENT NOT CORRECT

JAMES WARRICKRUSS GALLERY LTD4016 MAIN STFORT WORTH TX 76133-5559

JOHN DOE10 ELM STANYTOWN NY 98765-4321

Ad

dre

ss S

erv

ice

R

eq

ue

ste

d

Slide 16

MAILPIECE DESIGN FOR PARS

MTAC Meeting, Washington DC, August 4, 2004

SUMMARY OF KEY POINTS

• PARS will Improve Service and Operational Efficiency

• PARS Recognition Technology Tuned to Domestic Mail Manual Requirements

• Proper Mailer Endorsements will Ensure Proper PARS Handling