Prediction for the Future

http://www.journalism.org/analysis_report/mobile_activity_news_ranks_high, http://pewinternet.org/Reports/2011/Search-and-email.aspx

EMAIL IS THE #1 APP

Where Your Audience Is

EMAIL IS EVERYWHERE

NOT IN VIEW

NO INTENT

NO TRANSPARENCY

Why should you care?

1. Features & reporting you expect from display

2. Premium publishers you know and trust

3. Ads where your customers are spending the most time

RETARGETING

LIVEINTENTCUSTOM AUDIENCE

RETENTION REACTIVATION SUPRESSION

COOKIESREACH

4 MM

HASHTARGETINGREACHES

40 MM10X

TRUSTED CONTENT

IAB Standard

It just works

• .29% CTR for banners

• 10x engagement on the web

• 28 seconds time in view

Where do YOU do email?

I LOVE YOU I KNOW

In a world of infinite inventory…

1. Premium publishers you know & trust

2. Buy just like display

3. It works

There is no

Help you, LiveIntent can

Matt Keisermatt@liveintent.com