Social Selling BreakfastMay 15th, 2014

David Watson Dimity MacDiarmidAccount Executive Product Consultant

LinkedIn Sales Solutions LinkedIn Sales Solutions

Members Worldwide

+2 newMembers Per Second

180M+Monthly Unique Visitors

300M+

LinkedIn: Worlds largest professional network

North America: 100M+

Latin America and Caribbean:

20M+

Europe, Middle East and Africa:

50M+Asia Pacific:

50M+Australia: 5M+

The world and buyers have changed

97% 75% 57% Of the time cold calls do not work

B2B purchases influencedby social

Of the buying processis complete before

sales rep involvement

Sources: CEB, Connect & Sell, IBM Buyers Preference Study

6

Do you know who your decision maker is?

The average B2B opportunity has 5.4 decision makers involved

Corporate Executive Board

Social selling leverages

your professional brand to fill your pipeline

with the right people, insights,

and relationships.

HowHow do I get

a warm intro?

+300Mmembers

+2Bmember updates

per week

Billionsconnections

5 Core Competencies of Social Selling

WhatWhat to

talk about?

WhoWho are the Right People?

Connections Profiles4 5

1 2 3

HowDo I get a warm intro?

+300Mmembers

+2Bmember updates

per week

Billionsconnections

5 Core Competencies of Social Selling

WhatTo talk about?

WhoAre the right people?

Connections Profiles4 5

1 2 3

HowDo I get a warm intro?

+300Mmembers

+2Bmember updates

per week

Billionsconnections

5 Core Competencies of Social Selling

WhatTo talk about?

WhoAre the right people?

Connections Profiles4 5

1 2 3

HowDo I get a warm intro?

+300Mmembers

+2Bmember updates

per week

Billionsconnections

5 Core Competencies of Social Selling

WhatDo I talk about?

WhoAre the right people?

Connections Profiles4 5

1 2 3

Your network is valuable

HowDo I get a warm intro?

+300Mmembers

+2Bmember updates

per week

Billionsconnections

5 Core Competencies of Social Selling

WhatDo I talk about?

WhoAre the right people?

Connections Profiles4 5

1 2 3

Your network is valuable

HowDo I get a warm intro?

+300Mmembers

+2Bmember updates

per week

Billionsconnections

5 Core Competencies of Social Selling

WhatDo I talk about?

WhoAre the right people?

Connections Profiles4 5

1 2 3

Would you do business with you?

Who would you buy from?

Does your profile look like this? Or this?

APAC - Measurable Customer Success Stories