AD NETWORKLienKet247 provides advertisers & agenciesthe largest online reach vehicles in Vietnam

AgendaAgenda

• Internet Trends Vietnam

• What is an Ad Network?

• Why Lienket247?

• 10+ Content Channels

• Lienket247 Offerings

• Advertiser Case Studies

3,098,007

6,345,049

10,710,980

14,683,783

17,718,112

20,834,40121,822,468

-

5,000,000

10,000,000

15,000,000

20,000,000

25,000,000

2003 2004 2005 2006 2007 2008 2009

As of August 2009, Vietnam has 21,822,468 internet users (Source: VNNIC.NET).

This number is equivalent to 25.44 % of Vietnam population.

Internet rapidly becomes communication medium replacement for traditional ones like newspaper,

television, radio…

Source: VNNIC.net

Vietnam Internet User StatisticsVietnam Internet User Statistics

Source: AC Nielsen

Breakfast

News, Entertainment,

Sport

Morning Newspaper

News, Magazines

EntertainmentMagazines

On road to work

Lunch Time

On road back home

Breakfast

Driving

Driving

Checking emailsReading news

Info Search& Chatting

Music, News

Chat, Blog

News, Web Surfing

Search, Chat, Blog

TELEVISION NEWSPAPER OUTDOOR RADIO ONLINE

Internet Usage Boom in VietnamInternet Usage Boom in Vietnam

Online media providing maximum exposure to targeted customers

Vietnam Internet Landscape SummaryVietnam Internet Landscape Summary

• Since 2003, internet usage in Vietnam has risen from 35% to 55% in urban Vietnam.

• Profile is still skewed to young (15-25 yr), male and single. Though still growing, internet is partially limited for its young audience.

• In-home use has surpassed i-café use (55% vs. 19%). Due to in-home use penetration, internet usage is tripling and changing surfing behaviors.

What is an Ad Network?What is an Ad Network?

Definition of an ad network* Definition of an ad network*

* JP Morgan – Rise of Ad Networks – Oct 2007

• Transact, serve, track and report the distribution of ads to publisher’s web pages

• Enable advertisers to advertise on multiple sites through one central location

• Super charged with ad technology to enable targeting, singular reporting and helps you find out which half is working and which is not

Why Ad Network?Why Ad Network?

• Low cost• No time or geographic restraint• Suitable for businesses at all sizes• Precise audience targeting• Pay for performance• Complete transparency• Real-time reports

WhyWhy LienKet247LienKet247 Ad Network?Ad Network?

LienKet247LienKet247 Network HighlightsNetwork Highlights

1,000 + good quality websites 1+ billion page views monthly150+ million visits monthly10+ content channels (up to 26)IAB standard banners, Rich media & In-stream VideoProfessional support in campaign administrationVietnam market-focused

LienKet247 connects you with 21 million people in Vietnam!

LongLong--tail marketingtail marketing

Lower cost: using less popular websitesMore effective: finding the right prospective buyer at the right time

LienKet247LienKet247 Most Popular NetworkMost Popular Network ChannelsChannels

E-Commerce Blogs & Forums Information Technology

Women Economics & Finance Online Entertainment

Search News & Information Education Health & Medicine

News & Information ChannelNews & Information ChannelFeaturing…

vietbao.vnxaluan.comtin247.comdocbao.vnthehetre.vndocbao.com.vnvtv.vn

hanoimoi.com.vntinmoi.vnbaovietnam.vnphunuonline.com.vnsky.vnmeslab.orgktdt.com.vn

mottramdo.comvleague.vnnguoilanhdao.vnvntrades.comdoanhnhan.asiatintucvina.comand more…

152 mil. monthly impressions

32 mil. monthly visits

30+ websites

Sample Website List:

Blogs & Blogs & Forums ChannelForums ChannelFeaturing…

vietgiaitri.comtop1.vnthehetre.vnteentayhoa.co.cchome.iuvip.commegasharesvn.comi4vn.com.vn

shoptinhoc.comvnsharing.netfree4vn.orgpdaviet.net vietby.comrap.vnsky.vn

vnmon.comvn88.comteen.vnjoinmovie.comketnoibanbe.orgsharingvn.netxemanhdep.comand more…

242 mil. monthly impressions

37 mil. monthly visits

460+ websitesSample Website List:

EE--Commerce ChannelCommerce ChannelFeaturing…

muabanraovat.comvitinhcu.comraovat.vnsieumua.comssc.vntoitim.netblogviet.info

saharavn.comnhasachtritue.comdaugia247.comchaobansanpham.comkenhmuaban.vnvinacms.vnshop.yeuhoabinh.comchosv.net

giadienthoai.vnwedo.com.vnmuaban24gio.vnsaigonhouses.comtatca.vnquangcaoso.com.vnketnoi247.comand more…

31 mil. monthly impressions

7 mil. monthly visits

90+ websites

Sample Website List:

Business ChannelBusiness ChannelFeaturing…

tin247.comtinmoi.vnbaovietnam.vnk05404b.plus.vnvnecon.comueh.vnsinhviennganhang.com

agriviet.comnguoilanhdao.vnvntrades.comcongnghedaukhi.comvnecono.vnklvn.vn

kiemtoantre.com taichinhthegioi.comrichnews.vnthitruong24h.com.vnbaohomnay.comnhaquanly.vnagrivn.comand more…

40 mil. monthly impressions

8 mil. monthly visits

20+ websites

Sample Website List:

Education ChannelEducation ChannelFeaturing…

loidich.comebook.edu.vnmeslab.orglichsuvn.infok05404b.plus.vngiaovien.netvnecon.com

ngoinhachung.netxemngay.comntmk.infogiaoducvn.netueh.vnsvnganhang.vnnhasachtritue.com

yeutre.vnthptnguyencongtru.orgchuyenhvt.nettruongtructuyen.vngiaovien.netsuctre.netand more…

66 mil. monthly impressions

8 mil. monthly visits

120+ websites

Sample Website List:

Health & Medicine ChannelHealth & Medicine Channel

Featuring…

bacsi.comsuckhoe360.comthuocbietduoc.com.vnmevabe.nettapchilamdep.comwebgiadinh.vnkhampha24h.com

dinhduong.com.vnsuckhoegiadinh.orgyeutretho.comsuckhoecongdong.comchametainang.netgiaoducsuckhoe.netsuckhoe365.net

chuyenkhonoi.netbeophi.netthegioidep.vnanvietson.comdieuduong.com.vnhvty.netand more…

12 mil. monthly impressions

2.6 mil. monthly visits

35+ websites

Sample Website List:

Information Technology ChannelInformation Technology ChannelFeaturing…

free4vn.orgmegasharesvn.comcongtruongit.comtech24.vnpdaviet.netbenhvientinhoc.comrootvn.net

vitinhcu.comketnoibanbe.orghalinh.vnshoptinhoc.comsharingvn.netoviet.nethttpscript.com

vinashare.netblogthuthuat.comhaiphongit.comkyxaoviet.comngohaibac.netthugian360.comand more…

61 mil. monthly impressions

13 mil. monthly visits

210+ websitesSample Website List:

Online Entertainment ChannelOnline Entertainment ChannelFeaturing…

vietgiaitri.comtop1.vnthehetre.vnxuongphim.comi4vn.com.vnphimf.comvietby.com

vtv.vnvnmon.commtvhalong.comjoinmovie.comget.vnvideo.igala.netbuonqua.org

alonhac.netrap.vnnhacpro.infohalinh.vncafeden.comkphim.infoand more…

196 mil. monthly impressions

29 mil. monthly visits

190+ websites

Sample Website List:

Search ChannelSearch ChannelFeaturing…

ketqua888.comraovat.comthuocbietduoc.com.vntailieu.vnypvn.comnhungtrangvang.com.vnnhungtrangwebvietnam.com

vnnsearch.comvinatop.comthuvientapchi.comquangcaoso.com.vnmuabanhieuqua.comvn-city.comchiasethongtin.com

batdongsan24h.netvinhanonline.comraovat.sile.vnraovatdanang.netsgdb2b.cominfowebsites.organd more…

12 mil. monthly impressions

2.8 mil. monthly visits

20+ websites

Sample Website List:

Women ChannelWomen ChannelFeaturing…

phaidep.infoxinhxinh.com.vnbacsi.comtapchilamdep.comohthoitrang.com

khampha24h.comvnetips.comforum.icutevn.comstyle14.netthegioidep.vnbaodep.com

hathanh.infodepplaza.comhanhphucgiadinh.vnlangnghecotheban.comketnoithitruong.comand more…

13 mil. monthly impressions

2 mil. monthly visits

20+ websitesSample Website List:

LienKet247LienKet247 OfferingsOfferings

FLEXIBLE OFFERINGSFLEXIBLE OFFERINGS

Pay for each day publisher websites display your advertisement

Cost Per Day(CPD)

Pay for each thousand views of your advertisement

Cost Per Mille(CPM)

Pay for each single click on your advertisement

Cost Per Click(CPC)

PerformancePerformance--based advertising costbased advertising cost

For further information, please contact:

ECOM JSC.Lienket247 Advertising Department12 Hoang Du Khuong, Dist. 10, HCMCT: (08) 6264 8826 F: (08) 6264 8827Email: sales@lienket247.com

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