Thomas Vander WalPresented to: ExpertInnenworkshop "Social Tagging in der Wissensorganisation

– Perspektiven und Potenziale"Video Presentation: Tübingen :: 21 January 2008

Keeping Up With Social Tagging

InfoCloud Solutions, Inc. - 2008

Where We Came From

InfoCloud Solutions, Inc. - 2008

Different Perspectives of Tagging

Faces of Perception

Personal

Collective

Collaborative

Newbie

Service Owner

External Developer

Depth of Perception

Non-user

Non-contributing Collective User

Non-contributing Selective User

Light Contributing User

Heavy Contributing User

Matrix of Perceptions

Tagging Things

Media

People

Events

Commercial Phonebook

del.icio.us versus Ma.gnolia

Tag Delimiters

Sociality

Sociality

Sociality

Share Public

Share Private

Listen

Friend A X X

Friend B X X X

Friend C X X

Acquaintance A X X

Acquaintance B X

Approaching Real Relationships

Elements Missing

Clipping

Clipping

Clipping

Map to Taxonomy

Hold on to Expert

Portability

Inside Enterprise

Connecting Distant People

Culture vs. Social

Pain Points

Privacy

Managers

Transparency

Scaling

One of Two Things Happens...

Does Not Meet Expectations

or...

“Good, Great, Fantastic, to OMG we have too

much information”

Adjust Expectations

Understand Derived Value

Who gets value?

Person

Refinding

Service Owner

Saved cost

Improved taxonomy

Improved SEO

Too Much Information: Needs an Information

Flood Role

Taxonomy

Data Mining

Analytics

Visualization

We have come so far...

But still have so much

work to do!

InfoCloud Solutions, Inc. - 2008

Danke!

InfoCloud Solutions, Inc. - 2008

Contact

URL: http://infocloudsolutions.comE-mail: thomas@infocloudsolutions.comE-mail: thomas@vanderwal.netAIM: vanderwalSkype: tjvanderwal