Or what the success of AJ+ can teach us about being humble and succeeding in distribution

A Tale of Two Startups

Brain

Idea

The “standard” model

Product

MarketFit

$$$

Intermission

Audience

Scale

Open Future

The “AJ+” model

Product

MarketFit

Authentic

Experimental

Fast

Example

The Challenges and Opportunities for AJ+

• User data is limited Owned platform (e.g.,web/app)

VoD?

Audio• Little audience retention / brand loyalty

• Over-dependence on platforms

Thank you(And please come talk to me. I’m hiring)