Post on 18-Jan-2018
description
July 15, 2014
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Who we are What we believeA diverse team of field experts, nonprofit organizations and funders deeply committed to helping families of children with learning and attention issues.
An informed and confident parent, who helps and gets help as needed, can enable a child with learning and attention issues to succeed in school and in life.
Network of Founding Partners
Poses Family Foundation
What we mean by learning and attention issues
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Learning &attention issues are:
Brain-based disorders that impact a person in school, home, community, workplace and relationships
People withlearning & attention issues struggle with:
Reading, math, written expression, organization, attention, focus, and social learning
Commonidentifications include:
While there is no “cure,” much is known about strategies to help people leverage their strengths and manage their
challenges
• ADD/ADHD• Executive Function
Disorder• Auditory & Visual
Processing Disorders
• Dyslexia• Dysgraphia• Dyscalculia
Strong Prevalence of Learning & Attention Issues in Our Society
More than 1 in 5 kids -- 15 million aged 3-20 --
struggle with learning & attention issues
This is 15x more than autism spectrum disorders or
developmental disabilities 5
Almost ½ struggle with more than one disorder
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• For an online experience as close as possible to having an expert in your family
• For practical, personalized advice• For parents who speak English and/or Spanish• For “whole child” support for parents
throughout the journey
• For web, mobile, and tablet• For parents with and without learning &
attention issues themselves
Understood Incorporates the Best Practices From Across the Web
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Understood uses clear, empathetic and empowering language…
Example: LetsMove.org
… to develop a deep understanding of each parent…
… And uses that understanding to personalize content.
Example: eHarmony.com
Example: Zappos.com
Understood Incorporates the Best Practices From Across the Web
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Understood helps parents see the world through their child’s eyes…
Example: Makingsenseofbaby.com
… provides parents with tools and advice…
… and connects parents with other parents like them.
Example: babycenter.com
Example: ihadcancer.co
m
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F P O
Content for the “Whole Child” and
the Whole Journey
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Learning & Attention
Issues
School & Learning
Friends & Feelings
You & Your Family
Community & Events
Getting started Partnering with your child’s school
Common challenges Managing everyday challenges Expert webinars
Signs and symptoms Evaluations Empowering your child
Events & outings Expert office hours
Differences and disabilities
Special services Managing feelings Siblings Questions for the community
Treatments and approaches
Your child’s rights Social situations Your relationships Interest/Issue based Groups
Understanding your child's challenges
Choosing or changing schools Teens & tweens Taking care of
yourself Expert and Parent Blogs
Personal stories Learning at home Connect with other parents (like FB)
Tutors & more Daily expert chats
Assistive technology
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F P O
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F P O
Thank You!
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