PHOTOGRAHER AND FASHION BRAND PROMOTERJAYNE ARUNDALE

PHOTOGRAHER AND FASHION BRAND PROMOTER

FASHION PHOTOGRAPHERICAMERA

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WAH NAILSPAGES

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DEBENHAMS PHOTO SHOOT

I’VE BEEN WATCHING YOU

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iCamera

The Product The camera would be a life style camera that would be linked up to social networks such as Facebook, Twitter, and Tumblr though the use of Apps. You would also be able to download di�erent lens e�ects to your camera without the cost of going out and buying an SLR and needing to keep updating your lens as better lenses come onto the market.

Promotion will be done through the Apple website as this form of promotion was most relevant to the target customer.

There will also be emails sent out to previous customers who have bought with Apple and to people who have signed up to be sent information of what’s happening with the brand and upcoming product launches.

iCamera

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Come and see what 2013 will be the year of

Dear Simon,

Apple Updates

CLICK

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www.Apple.com/uk/iCamera

Apple (united kingdom)

iCamera

Features Built-in Apps From the App Store iCamera Photo Gallery

With new face detection, this camera is smart enough to know whether you’re taking a portrait or a group shot. It focuses on the most prominent face in the frame and balances exposure across up to 10 faces. So you’ll de�nitely catch smiles. And maybe even a smirk or two.

This camera loves a face.

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www.Apple.com/uk/iCamera

Apple (united kingdom)

iCamera

Features Built-in Apps From the App Store iCamera Photo Gallery

Black+White

A blank canvas for you to make it your own.

We thought it was best that you had the choice of what you wanted on your iCamera so you can be as creative as you like.

From the App store

To E�ects Gallery

To social networks like

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www.Apple.com/uk/iCamera

Apple (united kingdom)

iCamera

Features Built-in Apps From the App Store iCamera Photo Gallery

Sepia Old photograph

Depth of �eld Slow shutter speed

Fisheye Film

Black+White

High contrast

Colour pick

Personalize your photographs with your personal e�ect library.

Have fun exsploring the App Store exculisively to iCamera. Personalize your photographs by creating your own e�ects libarary full of all your favorate e�ects.

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www.Apple.com/uk/iCamera

Apple (united kingdom)

Features Built-in Apps From the App Store iCamera Photo Gallery

iCamera

View a collection of photographs taken using icamera using di�erent e�ects from the App Store. Click an image to see it larger.iCamera Photo Gallery

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Anything is possible with the Wah Nails Art

Throughout a group project we took the brand Wah Nails and produced a Facebook page promoting one of their products, the nail art pen.

We went through the journey the potential customer would make on Facebook and created the pages to show the progression.

When developing the pages we where testing the use of Face-book and how it could build a brand and its products through interacting with people through social networking sites.

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Games

Anything is possible with the Wah Nails Art pen.

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Wah Nail art game

Store Locator

Videos/tutorials

GamesAdverts

Games

Art pen Game

Games

Reset

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Wah Nail art game

Store Locator

Videos/tutorials

GamesAdverts

Games

Art pen Game

Games

Reset

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COLOUR

BLOCK

Studio shoot styled using Debenhams brand red herring.

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COLOUR CLASH

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LAYERING!

KEY TREND

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FLORALS

VS

COLOUR BLOCK

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CONCEPTUAL

EXSPLORING THE USE OF CCTV IN TODAYS SOCIETY. NOTHINGS PRIVATE ANYMORE, AS

PERSONAL INFORMATION IS POSTED ON SOCIAL NETWORKING SITES DAILY WITHOUT

THOUGHT. THESE IMAGES EXSLORE THE DANGERS.

I’VE BEEN WATCHING YOU

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PHOTOGRAHER AND FASHION BRAND PROMOTER

THANK YOU FOR VIEWING JAYNE ARUNDALE’S PORTFOLIO