A centre of expertise in digital information management

www.ukoln.ac.uk

Brian KellyUKOLNUniversity of BathBath, UK

UKOLN ISC is supported by:

This work is licensed under a Creative Commons Attribution- 2.0 licence (but note caveat)

Acceptable Use PolicyRecording this talk, taking photos, discussing the content using Twitter, blogs, etc. is permitted providing distractions to others is minimised.

Acceptable Use PolicyRecording this talk, taking photos, discussing the content using Twitter, blogs, etc. is permitted providing distractions to others is minimised.

http://iwmw.ukoln.ac.uk/iwmw2012/talks/welcome/http://iwmw.ukoln.ac.uk/iwmw2012/talks/welcome/

Twitter:http://twitter.com/briankelly/

Email:b.kelly@ukoln.ac.ukBlog:http://ukwebfocus.wordpress.com/

Twitter:#iwmw12

#P0

Welcome to the Institutional Web Management Workshop 2012“Embedding Innovation”

A centre of expertise in digital information management

www.ukoln.ac.uk

22

You are free to:

copy, share, adapt or re-mix;

photograph, film or broadcast;

blog, live-blog or post video of

this presentation provided that:You attribute the work to its author and respect the rights and licences associated with its components.

Idea from Cameron Neylon

Slide Concept by Cameron Neylon, who has waived all copyright and related or neighbouring rights. This slide only CCZero.Social Media Icons adapted with permission from originals by Christopher Ross. Original images are available under GPL at:http://www.thisismyurl.com/free-downloads/15-free-speech-bubble-icons-for-popular-websites

This year’s theme ….

A centre of expertise in digital information management

www.ukoln.ac.uk

This year’s theme ….Embedding Innovation

A centre of expertise in digital information management

www.ukoln.ac.uk

Context The known knowns:

• £9,000 fees

• Growth in use of Cloud services, mobile access, social media, open data, …

The known unknowns:

• Effect of £9,000 fees: levels of funding; user expectations; …

• Sustainability of services:in the Cloud and in-house

The unknown unknowns:

• Google / Facebook / … go out-of-business?

• Poppleton University forced to close5

A centre of expertise in digital information management

www.ukoln.ac.uk

IWMW History

6

1997 1998 1999

Early Years

Launch at KCL

IWMW brand

“Who will rid me of this troublesome beast?” Professor John Slater, PVC Learning & Teaching at University of Kent

A centre of expertise in digital information management

www.ukoln.ac.uk

IWMW History

7

2000 2001 2002

Growth of the community

“A Controversial Proposal”

Derek Law, University Librarian & Director of Information Strategy at University of Strathclyde on:

“Avoiding turf wars, hiding real ownership costs, not scaring the management and letting everyone else think it was their idea”

175 participants18-20 June, finished day before England vs Brazil

First live video-streaming of plenary talks

A centre of expertise in digital information management

www.ukoln.ac.uk

IWMW History

8

The Web Management Years

CMS: our shared challengesThere Is No Silver BulletThe CMS PanelWiFi / London Bombing

Professor Melville, VC, University of Kent on “exciting opportunities”

Transforming the Organisation: talks on Web strategies, e-business, intranets, ….

2003 2004 2005

A centre of expertise in digital information management

www.ukoln.ac.uk

IWMW History

9

2006 2007 2008

The Web 2.0 Years

Let the Students do the Talking...Can Your Web Site Be Your API?

Developing a Web 2.0 StrategyWhat Does Openness Mean to the Web Manager?

Science in the YouTube AgeUnleashing the Tribe150+ people watched live video stream

A centre of expertise in digital information management

www.ukoln.ac.uk

IWMW History

10

2009 2010 2011

The Economic Cloud

Launch of iwmw.ukoln.ac.ukHeadlights on Dark Roads

“Responding to Change”:• Marketing and Other Dirty Words• Using activity data to support your users• Embedding Web 2.0

“The Web In Turbulent Times”:• ‘So what do you do exactly?’ In challenging

times justifying the roles of the web teams• No money? No matter - Improve your website

with next to no cash

A centre of expertise in digital information management

www.ukoln.ac.uk

‘Times They Are A-Changing’

Perfect storm hits higher education:• Credit crunch• New government• Student fees• Continued technological development

Need to be able to respond to changing environment

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A centre of expertise in digital information management

www.ukoln.ac.uk

Who Provides IWMW?

12

IWMW 1997-2011:• Provided by

UKOLN• Chaired by

Brian Kelly (all) and Marieke Guy (2006-11)

IWMW 2012:• Provided by

Innovation Support Centre (ISC) at UKOLN

A centre of expertise in digital information management

www.ukoln.ac.uk

JISC ISC at UKOLN

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UKOLN ISC is “a JISC-funded initiative which supports innovation in the Higher and Further Education sectors of the UK”

A centre of expertise in digital information management

www.ukoln.ac.uk

IRG at UKOLN

14

IRG at UKOLN:

“delivers UKOLN’s contribution to the Digital Curation Centre and an ever evolving portfolio of research projects”

A centre of expertise in digital information management

www.ukoln.ac.uk

Challenges of Innovation

Event amplification:

Exploiting:• WiFi networks • Mobile devices• Widely-used tools (e.g.

Twitter)

To facilitate:• Discussions• Exchange of ideas for

participants

15

A centre of expertise in digital information management

www.ukoln.ac.uk

Janet McKnight (@J4) keeping up-to-date at #IWMW11 while on maternity leave16

Event amplification:

Exploiting WiFi networks; video-streaming; etc.

To:• Amplify discussions • Share ideas with a

wider community of remote participants

A centre of expertise in digital information management

www.ukoln.ac.uk

Challenges of Innovation

Nobody will turn up at future events

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What’s the business model? What are implications for the future?

This will be bad for everyone

Perhaps we should block WiFi?

We should charge the remote audience!

A centre of expertise in digital information management

www.ukoln.ac.uk

But:• We don’t exist for the purpose

of running events• Our aim is “To keep web

managers up-to-date with developments and best practices in order that institutions can exploit the Web to its full potential”

So: • We explore innovative

approaches & share experiences

• Report launched today18

Challenges of Innovationhttp://isc.ukoln.ac.uk/blog/

A centre of expertise in digital information management

www.ukoln.ac.uk

Challenges of InnovationWhat is the purpose of:

• Institutional Web Teams?• The institutional Web?

Need to:• Revisit such questions• Challenge established assumptions• Be willing to unlearn

Are you:• Part of a Strategic Web Team which supports

(and informs) institutional strategies?

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Feel free to tweet:• What have you unlearnt over the years?• What will you still have to unlearn?

A centre of expertise in digital information management

www.ukoln.ac.uk

Community as Open DevelopmentStrong culture of collaboration and sharing

Initially using JISCMail (and F2F events)

Now use of social media:• Blogs• Twitter• Lanyrd• Google Apps

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And always-connected staff:• 86% of survey use mobiles

in bed for work purposes!(non-random survey!)

A centre of expertise in digital information management

www.ukoln.ac.uk

IWMW As a Community

Lanyrd

21

http://lanyrd.com/2012/iwmw12/

A centre of expertise in digital information management

www.ukoln.ac.uk

IWMW as a Community

Lanyrd

22

A centre of expertise in digital information management

www.ukoln.ac.uk

Discussion About Cookies

Bottlenose

23

Much of the recent discussion about the ICO’s ‘cookie law’ took place on Twitter.

Bottlenose.com can be used to explore the discussions.

A centre of expertise in digital information management

www.ukoln.ac.uk

Discussion About Cookies

Bottlenose

24

A centre of expertise in digital information management

www.ukoln.ac.uk

Discussion About Cookies

Bottlenose

25

Various tools can be used to provide ‘personalised newspapers’ based on links tweeted, RSS feeds, …

A centre of expertise in digital information management

www.ukoln.ac.uk

Google+

26

Scope for periodic Google Hangouts?

A centre of expertise in digital information management

www.ukoln.ac.uk

LinkedIn groups:• UK HE Web

Professions• Web 2.0 for

Higher Education

• …

27

A centre of expertise in digital information management

www.ukoln.ac.uk

Over to You!

http://www.flickr.com/photos/gauri_lama/3039881498/

A centre of expertise in digital information management

www.ukoln.ac.uk

http://www.flickr.com/photos/milesbanbery/2692502643/

A centre of expertise in digital information management

www.ukoln.ac.uk

Thanks to Our Sponsors

TerminalFourSponsored session

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Statistics into DecisionsEvent amplification / poster

Siteimprove Inserts in delegate pack

Gas Mark 8Event amplification

Jadu Badges & lanyards

A centre of expertise in digital information management

www.ukoln.ac.uk

Let IWMW 2012 Begin!

http://www.flickr.com/photos/ssteeples/2697555399/