Is Facebook Taking Over the World?

Post on 21-Oct-2014

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With over 500 million users globally, is Facebook taking over the world or at least the internet at large?And what does that mean to marketers?

Transcript of Is Facebook Taking Over the World?

Is Facebook Taking Over the World?

Over 500 Millions Users around the world

Users spend 8 billion mins on the site every day

3.5 billion pieces of content shared weekly

2.5 billion photos are uploaded every month

1.2 million photos are served up every second

70% of users are outside the United States

U.S. users spend more time on Facebook than all of Googleʼs sites combined (August, comScore)

Social Networks, c. 2007

Social Networks, c. 2010

Facebook: Around the World

#1 Brand* on Facebook w/ over 12M Fans(*Other than Facebook which has 16M Fans)

Launched new Ford Explorer via Facebook Page

Five Tips for Running an Effective Facebook Page (Edelman Digital) Understanding How and Why Facebook Users Interact with Brands (Mashable)

Facebook 101 for Business: Your Complete Guide (Social Media Examiner)

Facebook.com/marketing (Facebook.com)

How To Use Facebook Places For Your Business (All Facebook)

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