Introduction online marketing

Post on 26-Jun-2015

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Transcript of Introduction online marketing

WHAT IS ONLINE MARKETING???

Precisely, it is marketing any PRODUCT or SERVICES through the various mode of INTERNET

INTERNET???

WHAT? WHY?HOW?

BECAUSE

It is the Biggest Market

With 2 billion users globally

Available on just one CLICK

Connects you ANYTIME ANYWHERE

A GLOBAL VILLAGE

Growing ONLINE SHOPPING TREND

“Internet is the

Viagra of big

business”

Even MICRO, SMALL & MEDIUM Organizations are moving to WEB

MULTI-AGE GROUP

Users are of

We Love to be SOCIAL

More than 35% of internet users are

On CELL PHONE

Effective MONITORing

Some STATISTICS

Approx 1.3 billion domains registered globally

Doesn’t Require any Introduction

Is #2 most visited

website on the

internet

More than 800 million users

35 Hours of Videos uploaded Every Minute

Globally 200

million users

More than

20,000,000 articles

More Than 6,000,000,000

Photos hosted on flickr.com

And Many More

Now, How to go

DIGITAL????

Successful Digital Marketing

depends on fantastic

STRATEGY

Strategy is something which clears Strategy is something which clears the Road Map. the Road Map.

HOPE is not a Strategy.HOPE is not a Strategy.

Strategy must follow 3 mantras:Strategy must follow 3 mantras:

Be

Use it like SPICES

In RIGHT PROPORTION

Be PATIENT

TACTICS

#1 Have a Professional

WEBSITE

#2 Search Engine Optimization

& Marketing (SEO & SEM)

Various Search Engines available

All search terms are called KEYWORDS.

Its about making your website available on those related

keywords.

And many other technical jobs to improve your search visibility

#3 SOCIAL MEDIA MARKETING

Presence on Social Networking Sites

Blogging

Video Sharing & Channels

Photo Sharing

Information Sharing & Directory

Submissions

Various Social Options

Select which suits

your business MORE

#4 Email Marketing –

Mailers & RSS Feed

This was just a synopsis. Follow us for more details

Golden Rule;

To succeed in

DIGITAL MARKETING, DIG-IT-ALL I n right

I in right proportion

Feel free to drop a line on icreative@icreative.in