Post on 17-Oct-2014
description
Leveraging Disruptive Fundraising TechnologyMark Organ, CEO of
@markorgan; Tweet #disruptive$
vvOVER $40M
Raised
OVER 100 Shareholders
I Have Raised Money In Many Forms
OVER 12 Rounds
#1 Critical Ingredient for Startup Success Founders and Investors
CONVICTION
v
How to get Conviction?
DEEP KNOWLEDGE
HARD WORK
NO SHORTCUTS
Bootstrappin’
CUSTOMERS FUND YOU
How to Bootstrap Your Business
1 CONVICTION
2 MICRONICHE
3 SERVICIZE
4 HIGH PRICES
5 SYSTEMATIC SCALE
Raising Money – Some tips
1 CONVICTION
2 BEAUTIFUL STORY
3 A. B. P. (ALWAYS BE PITCHING)
4 GET FEEDBACK & CONNECTIONS
5 FIRM, BUT COACHABLE
Raising Money: ConvertiblesGREAT FOR EARLY ROUNDSAssume Cap & Discount
Rolling Closes
Variable Terms
Low Cost
Less Dilutive (if progress is FAST)
Many Investors Dislike Options Unpriced
More Dilutive(if progress is SLOW)
Raising Money: VC / Series A/B
$ $ $, $ $ $ ,$ $ $
Intros & recruiting help
Long Lead TimeHerd-like BehaviourLoss of ControlOverhead to Manage
Disruptive Trends in Fundraising:The Great Blurring
STAGE: A and SEED
ACTORS: ANGEL, SUPERANGEL & VC
GEOGRAPHY: SF/SV, Northeast, R.O.W
AngelList: Disruptive Fundraising Machine
AngelList: Disruptive Fundraising Machine
AngelList: Disruptive Fundraising Machine
Crushing it On AngelList
IT’S ‘LAUNCHY’: All systems go!
NEED A POSSE: Advisors, early investors, and recommenders
STYLE COUNTS: Design, pizzazz
Founders$25K-$100K
Putting It All TogetherHow to Raise Money in 2013
FFriends, Family, Fools$250K-$500KConvertible
Start talking to microVCand quality angels
Putting It All TogetherHow to Raise Money in 2013
F
FFFSeed Convert~$250K-$1M
Seed Preferred~$2M
Putting It All TogetherHow to Raise Money in 2013
F
FFFSeed Convert~$250K-$1M
Seed Preferred~$2M
Series A/B$4M - $10M
Putting It All TogetherHow to Raise Money in 2013