ICAWC 2014 - The Next Frontier - Mark Evans

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ICAWC 2014 Istanbul - Mark Evans insight into the changing world of commercial opportunities.

Transcript of ICAWC 2014 - The Next Frontier - Mark Evans

Changing world of commercial

opportunities

Mark Evans - Blue Cross 8 October 2014

The times they are a changin’

Social economic & demographic changes

Technology & communication evolution…

Traditional Charity retailing

New channels to market …

New opportunities for commercial activity

Lifestyle choices…

Buy, consume, feel good…

Coffee culture…for Pets!

‘shared enjoyment’

Pet services… £500million p.a.

Health advice Doggy day care

Toys & enrichment

Grooming

Pet Medicines & Foods - £2.7billion p.a.

The times they are a changin’

…always will!!