How to Add Value

to Customer Relationships

Given the amount of time and effort it takes to gain a customer, why is it so many businesses focus on new leads?

No business is perfect

We all make mistakes with our clients

So it’s critical that we add value where we can, as often

as possible  

Here are some ways to do this…

When you stuff up, go the extra mile to put it right … quickly.

Do you have a client you know isn’t the happiest right now?

1

Communicate with your clients when you’re not selling to them. Call or connect with a client each day.

2

A little thank you goes a long way. Send your top 5 clients a thank you card

and voucher today.

3

Regularly send your clients links to articles of interest.

The fact you think about them can really make their day.

4

Keep your eyes open for tools that solve problems or add value to

your clients. What have you come across recently that

you could share today?

5

Do freebies now and then. How can you do something for nothing that doesn’t undermine your offering but makes your clients feel like they’ve been gifted?

6

Add something to a product or service, for nothing.

Have a good look at what you offer. What changes can you make today – or work

towards offering in the near future?

7

Introductions are gold. Who in your network would benefit from linking up? Make an introduction at least

once a week.

8

LISTEN to your customers!This tip is a given but often overlooked.

It makes your customers feel valued, special … and heard.

9

Be generous with resourcesHow can you share the masses of

information you have – a resource library is a must have!

10

What are you doing to add value?

Who Am I?

I’m Justine Parsons, proud owner of Your Virtual Assistant

It’s my job to make your business run smoother and be more productive

/yourvaconz

nz.linkedin.com/company/your-virtual-assistant-limited

/+YourvaCoNz_1998

For the full article…

http://www.yourva.co.nz/add-value-to-customer-relationships/