What RAAK can do for you

You could call usa Social Media agency

a digital PR agencya creative communications ‘plug-in’

We are RAAKHello!

To put you in touch with your crowds

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i.e. your customers

your staff

your suppliers

Our expertise :

We create communication solutions that are based on a deep understanding

of digital and social media ...

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... but are firmly rooted in reality

It’s NOT about technologyIt’s about people

So what do we do?

Turn awareness into sales

Generate awareness of products & brand

Establish new ways of doing Customer Services

Monitor & research your brand & competitors

Building relationships with customers & influencers

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Relationships (PR) Awareness

(Advertising)

Online & tech development

(Digital)

RAAK

Social Media actually encompasses elements of what traditional agencies offer

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1. Make you Social Media Ready

2. Create impact projects

How we do it - the RAAK services

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Consulting

:: Identify your media problem and pick the right tools

:: How to use Social Media for PR, customer services, sales,crisis management

:: Establish who is best placed within your organisation to do Social Media

:: Create a Social Media policy

We help companies implement social tools to listen to, talk with & embrace their crowds

Social Media Ready

We help companies implement social tools to listen to, talk with & embrace their crowds

Social Media Ready

Implementing

:: Monitor & respond to what is being said about you

:: Blogging guidance

:: Create publicity through Social Media (Blogger relations)

:: Media training : how to do Social Media yourself

:: Measure ROI

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But it’s not a quick fix, it’s a gradual process.

And sometimes you need

to make an impact bigger & quicker

Being Social Media Readyis essential

People don’t want an ad -they want something fun and/or useful

That’s why we also create content & experiencesthat get used, talked about & shared

Impact Projects

VW’s Fun Theory Musical Stairs: http://www.youtube.com/watch?v=2lXh2n0aPyw

Photo: Ben Folds on chatroulette.com

:: A creative campaign that integrates Twitter into a festival, combines Foursquare with a treasure hunt...

:: Bespoke applications (iPhone, Facebook)

:: Websites, including bespoke social networks

:: Compelling video that creates a buzz

:: A concert, a book, a debate...

It’s about doing the most cost-effective media that work and that are relevant to your problem

Impact Projects

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Impact Project

Being Social Media Ready enables your crowd to market you.Impact projects give your crowd something to shout about.

Social Media Basics

We can help you on different levels

We devise a STRATEGY

You have a challenge

You have a strategy

We develop a CONCEPT

You have a concept

We EXECUTE the concept

Some organisations RAAK has worked with

Download 3 case-studies here

Give us a shout

+44 20 3286 3586hello@wewillraakyou.com

Wessel van Rensburg - twitter.com/wildebeesGerrie Smits - twitter.com/grrRAAK

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