How logistics impacts retail business?

Post on 22-Jan-2018

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Transcript of How logistics impacts retail business?

ShipDesk

How logistics impacts your business?

Online Merchant’s Sales Cycle

Orders

PaymentCustomer

Satisfaction

Logistics

Internet has changed the way Business is done

Who is seller’s face?

Who attracts and retains your customers?

Who decides on Marketing offers?

Does Logistics Impact your Business

• Commercials/ profit

• 9-12% of Total Cost

• 14.5 % Service Tax

• Payments

• Your Brand Value

• Customer Satisfaction

• Repeat Orders

• Impact of additional logistics charges

What you should look in a logistics partner

1) Reach

2) Service levels (Air/Surface)

3) Technology

4) Minimum Commitment

5) COD option

6) Doorstep pickup

7) Centralized support

Challenges in Logistics

• Return Shipments (Particularly COD)

• Damaged packages/Packaging issues

• Delayed Shipments

• Pilferage

• Tracking

Logistics options available in India

Options Pros Cons

Top Direct Courier Companies Better Services, SupportHigher Commercials, Min commitment

Top Franchisee Model Courier Companies Better Accessibility, Reach Non uniform services,

Small/Local Courier Companies Commercials Reach

Market place Courier Accountability Reach

Courier AggregatorMore options, No commitment

No direct contract

Thank You.