Haugesund,130905 gsjoegren@hotmail.com1

Data Management in a 10 years perspective

Gunnar Sjøgrengsjoegren@hotmail.com

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10 years that changed data access

Intro Data Management in the early nineties Achievements the next ten years How was it possible+ Technology Companies, authorities and associations

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DM in the early nineties

Norwegian oil companies tried to become “real” oil companies

Little focus on Data Management Inadequate DM solutions They collected more and more data How to manage all this data?

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Huge archives– Paper and film copies– Paper reports

Tape storages– The Geco warehouses– Rockall– In house storages– Dominated by 9 track tapes (reels)– 3480 cartridges

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Storages and formats

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Data volume “monster”

3D Seismic– Data volumes doubled every 18 months

4C Seismic– Sea bottom

4D Seismic– New dimension – time (repeat)

Better tools for collecting well data

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Exploration Projects

Regional Projects– Could take many months– Uncertainty regarding data coverage– Uncertainty regarding data quality

Acquisition of data– Several months to get 2D seismic from partners– Data Exchange projects could take months

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The “Geo Databank” Initiative

TTN Norwegian Oil Companies The authorities – NPD International Oil Companies Schlumberger – IBM – Others Why IBM won the tender for PetroBank?

– Much lower price– NTP – New Tape Product - 3590

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Diskos

NPD Norwegian Oil Companies International Oil Companies

Diskos Work Groups– Seismic– Well– Archive

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The PetroBank Ambition

Seismic– Load all Post Stack

According to the new PetroBank standard– Seismic related data

Velocity Reports

– Pre Stack data – still trying? Well data

– All Raw Well Data – unclear– Reports

Archives Production Data

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PetroData – the PetroBank child

In operation early 1995 Owned 1/3 by

– TTN– IBM– PGS

“Cost plus” business model Competent management

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PetroData – the early days

Focus on Post Stack seismic– Including navigation

Operations well performed Large volumes of data into PB

– Norwegian Companies Heavy QC programs Post Stack after 1980

Little data out of PB Some oil companies not satisfied

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1998 - Milestone

PGS TTN Hays Implications for PetroData New business model

– New five year contract– Commercial model

Rapid growth for PetroData

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Petrodata 1998 - 2003

Seismic data in PB a success

The “Total” story

– All members saw the value 3D seismic transferred in less than a day 2D seismic in a couple of hours

– Several new Diskos members

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Diskos Well Data project

15 mill NOK value New standards had to be made More cumbersome than seismic project

– Less focus from oil companies– Geologists and petro physicists

Slowly large volumes were ready for loading Scanning of reports Archive Module

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Achievements PetroBank

One repository between authorities and oil industry– NPD and Diskos

Huge effort was made– QC and load all data into PetroBank– Followed by large projects within oil companies

Data access improved substantially Note! PB not an end user system

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PetroBank operations contract up for renewal…

Schlumberger won the competition New operator from January 1st 2004 Political implications Transfer of data and knowledge was professional and

caused few problems After a few months Schlumberger had good

performance based on a very modern infrastructure And …….. a high service level

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License Web

Developed by TietoEnator Heavily supported by the oil industry Two Phases

– The Portal– The Archive

Used in all licenses? Large number of users => end users The system for sharing information on NCS

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Status

On line access to large volumes of exploration data– Seismic– Navigation– Well Data– Reports

QC structures Standards License Web

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How was it possible?

Policy: Management of Raw Data not an area of competition– Authorities– Norwegian Oil Industry– International Oil Companies

Competent Service Companies Visionary Individuals

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DiskosOil Industry and Authorities

Massive contribution to various projects and solutions– Finance– Management– Personnel

Diskos Work Groups– Fronting decisions– Follow agreed standards

The Norwegian oil companies The Majors and other international companies NPD

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Effect

High Activity More international Oil Companies Establishment of new Norwegian Oil Companies

In Spite of:– High cost– High taxes– Strict Laws and Regulations

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PUGM or…..Haugesund User Meeting

Started as a Petrobank conference Gradually developed into a meeting place for

DM in Norway International participation This conference fully acknowledges the need

there is for such a conference

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Technology

Comes gradually Sometimes over night Easy to forget how things were before …and when things changed New technology is quickly taken for granted

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PetroBank

Developed in Stavanger, Norway by IBM– Later PGS and Landmark

“State of the Art” solution for raw exploration data– On line– Multi client– Scalable

Installations in many corners of the world

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Web based solutions

License web– Communication tool for licenses on NOC

MinutesReportsWell data

– Archive/repository for these data ProSource PowerExplorer Others i.e. eSearch

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“Real Time” well operations

Well operations on line Executed from an operation centre on shore Immediate access to all operation information Direction changes “on the fly” Enormous data volumes Little data management attention so far

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Portals

(At least) three types 1) Commercial

– Indigo Pool (Schlumberger)

2) Exploration area– TeamWorkSpace (Landmark)

Administrative (and projects)– SharePoint (Microsoft)

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Hosting

1) Applications– Suite from the main supplier– Specialized applications – Secondary applications

2) Data– All data management outsourced– Data available over dedicated network or via web

3) Both 1 and 2

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Visualization

2 D and 3 D Larger companies have exclusive visualization facilities Caves – a new way to do interpretation and modelling Also improved visualization functionality in

interpretation tools– OpenWorks and Geoframe

Magic Earth

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PC instead of Unix

Smaller companies want simple IT environment– Unix systems complex and expensive

Increasing market for PC tools “ The Petrel story” Kingdom Suite from SMT Geographix

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Seismic Technology

4C – Ocean bottom 4D – Time – fourth dimension added New technology for Pre Stack data

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Service companies that shaped DM in Norway

Various companies have been in the lead over the decades

Some companies have been there all the time Some have left the market New companies have entered the market

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The big four

Schlumberger IBM PGS Landmark There are others, but not of the same

importance Many new companies have their basis in one

of the above

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Schlumberger

The Geco heritage– They “all” started there– ….and they are now “everywhere”

Geoquest– Dominated DM in much of the nineties– Impact of the “geodatabank” loss– Management lack of flexibility– Lost Statoil in 1998– A lot of good people left the company

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Schlumberger

Difficult time towards the end of the nineties Strategy for recovery Hired some of the best men from

PGS/Petrodata Won the Diskos tender and CDS at Statoil Positiv focus and feedback from customers Again the leading DM company in Norway

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IBM

IBM EPAC in Stavanger Strong management Strong professional staff Huge investments in DM Poor return of investment in DM Sold out to PGS Former IBM staff in many small companies

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PGS

Innovative Norwegian Seismic company established in the early nineties

Took an early interest in PetroBank Owned 1/3 of PetroData Established PetroBanks in UK, Houston, Perth and Rio de Janeiro Acquired PetroBank technology from IBM and control of

PetroData when TTN sold out Financial difficulties led to the sale of PGS DM for NOK1.6 billion

NOK to Landmark in 2001 Still competence within DM

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Landmark

Established in Norway early nineties Breakthrough when “winning” Statoil in 1998 Innovative and successful application company

– On top - more than half the application market?

Acquired PGS DM in 2001– PetroBank technology– 2/3 of PetroData

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Landmark

Has struggled to find a good DM strategy Leading on DM technology Little marketing continuity Nearly all leading people from PGS are out Acquired full control over PetroData August

2004 Changed the name to Landmark – fully

integrated into Landmark

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The others

• Iron Mountain– Rockall, Hays

• Geotjenester• Kadme• Logtech• Kidra

EnVision, EnVision StreamLine• TietoEnator

– ISI• Geograf• InnerLogix

• GeoGrids• RoQC DataManagement

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PetroDataThe company everybody liked?

High quality personnel- 90 people Very good DM competence Steady growth The best working environment

– The company people wanted to work for Popular among customers The company customers “went to” for support Splendid financial results

– 130 mill NOK revenue – 30 mill NOK profit Symbol of the very good DM development in Norway

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PetroDataThe company everybody disliked?

Diskos contract lost Started fighting customers Bad reputation among customers Customers went elsewhere Revenue fell People forced to leave People left on their own Taken over by Landmark – integrated The name ‘Petrodata’ disappeared

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The End

Management make decisions….. Sometimes good, sometimes bad Management in Petrodata made several

unfortunate decisions

Note! Organizations like Schlumberger and

Landmark always come back

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