Post on 14-Apr-2017
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Increase customer based, Increase buying frequency and Increase revenue on spending
Connect with customersGorgeous Card Network
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Make technology your differentiator2X faster job growth1
15% faster revenue growth1
…and Gorgeous offers the clear path to getting there. #1 trusted Customer Loyalty brand
“Technology leaders far outperform their peers in the marketplace.”
Gorgeous Customer Loyalty solutions designed to drive business success
Connect with customersGrow efficientlySafeguard your businessBusiness anywhere4
How well do you know your best customers?
Do we know who our best customers are?
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Are we focusing on the right opportunities?
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Can we spend more time with customers and less on routine tasks?
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How can we improve our sales win ratio?
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Build more profitable relationships through better intelligence and more engaging communications
Connect with customers
Are we focusing on the right opportunities?
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Can we spend more time with customers and less on routine tasks?
?
How can we improve our sales win ratio?
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Do we know who our best customers are?
?
Find and capitalize on the best opportunities
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Get a complete, consistent view of your customer
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Boost your sales and service teams’ productivity
Engage customers, win sales, and build loyalty
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Gorgeous Software Portfolio
Reward Program Email Templates Android Kiosk Tablet Form Customized Business Survey Smart Campaign Management Member Profile Sign-up & Login
Splash Page Homepage Statistics Deep Statistic Tracking Unlimited Reward Program Offers Import/Export Statistical Data Powerful Automation Triggers Importing Contacts from a File View Scheduled Email/SMS
Campaigns Survey Results That Work Unlimited Contact Lists Custom Survey Creation Social Media Form Completion Social Media Form Completion SMS Short Code Signup Long Web Forms Custom Offers & Expiration Secure Custom Reward Program Reward Program Friend Referring Negative Feedback Notifications Broadcast, Schedule, or Automate POS Integratable & Cloud Secure 7
The Challenge: Customer LoyaltyEmerging-market retailers want better tools: Highly profitable businesses but don’t have tools to intelligently, quickly and effectively engage customers.
Today’s customers are more promiscuous with their spending choice that loyalty is fast eroding: Existing solutions are tedious, customers are more sensitive to values and relationships and wants to be appreciated on every money spent.
Merchants need new mediums of communication: Billboards, Newspaper flyers and other traditional marketing mediums are low ROI and ineffective. Merchants need to be able to reach out to their customers on new digital platforms to constantly engage and inspire loyalty.
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1/2 of all businesses say their success depends on their ability to be highly responsive to customers’ specific needs1
Connect with customers
1. WW, Techaisle 2015 Global SMB Technology Adoption Study
Get a complete, consistent view of your customer
Everything you need to know about your customers is at your fingertips, including preferences, purchase history, and future opportunities in Gorgeous Analytics Tools Online.
Know your customers, past, present & future1
Giving your customers a personalized loyalty card to keep in their wallets can be a simple and easy way to boost name recognition and sales for your business.
Share and Gift Branded Loyalty Cards 4
Easily Process Rewards
for every purchase Get 4 reward packages (Discount, Points, Cashbacks & Top-up applications) on one platform to offer your customers using Gorgeous online, mobile and payment terminals systems.
2Easily carry out all your sales through an easy to use shopping cart. Add new inventory, view stock levels, set pricing and record damages. Add new suppliers, monitor recent supply activity, keep track of all payments to suppliers. All sales and expenses related transactions are recorded accurately and quickly
Easily manage inventory with easy-to-use tools 3
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The Answer: - One-stop Multi-tasking, Multi-user Customer Loyalty Solution
Traction Connect with customers
Find and capitalize onthe best opportunities
4 Paying Clients 1 92% Margins 3
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US$10,000 annual revenue run rate 2 3,500 Loyalty Cards,
growing 38% monthly 4
62% of businesses worldwidesay cloud collaboration solutions make it easy for geographically dispersed team members to work together1
Connect with customers
1. WW, Techaisle 2015 SMB Collaboration Adoption Study
Milestones
March 2015
Launched online Customer Loyalty service 1
4 Paying clients, 3,500 Loyalty Cards (US$10K revenue)October 2015
2 8 Paying clients, 10,000 Loyalty Cards (US$28K revenue)January 2016
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Launch the PoS Terminal + APIOctober 2015
4Inventory Management SystemDecember 2015
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70 Paying clients, 100,000 Loyalty Cards (US$360K revenue)December 2016
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63%of businesses worldwide are using cloud collaboration technologies to respond to customers faster1
Connect with customers
We charge clients a 1.85% transaction fee on PoS terminal Top-up. E.g Cardholder transfers US$100 to top-up Loyalty Card, merchant client gets US$98.15 & Gorgeous get US$1.85. Top-up is a free service to cardholder
PoS Device Transaction1
Gorgeous Plans allows merchants to buy additional features that are not allowed on the present payment module plan. E.g Additional Data Allowance, Card Variants, Staff Privileges etc
Extra Bundle Fees 4PVC Card Printing & Annual Renewal Fees Merchants are charged a fee based on the number of cards ordered for printing. The higher the quantity of cards, the lower the unit card cost. Annual renewal fees are charged from 35% to 100% card production fees in preceding year depending on quantity and merchant ‘s bargaining muscle.
2Gorgeous Loyalty Software is designed to refused merchants buying sms units from third party companies to top-up their sms units except through our portal @ N4 per unit.
SMS Top-up Fees 3
1. WW, Techaisle 2015 SMB Collaboration Adoption Study
Business ModelHow We Make Money
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Market Bottom-Up: Nigeria Consumer Market Only
$400 Billion* Nigeria
$11 Billion Gorgeous (2% Cons. Market)
1.85% Transaction fees, Card Printing Services, Annual Renewal FeesBulk SmS @ N4/Unit etc
* by McKinsey Global Institute
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Competition More Convenient
Less Convenient
More Expensive Less Expensive
Connect with customersSolutions built on Gorgeous products & technologies Connect with
customers
Online marketing inc. SEM, SEO, SMM, daily deals Refer-a-merchant commission for referral marketers Buy-now-pay-later for bulk gift card transactions Incentive programs for HR and office managersVolume/loyalty discounts for merchants
Marketing & SalesAcquiring merchants1
Expand to Ghana and Kenya and consolidate based on first mover advantage
International Office 4
Customer ServiceKeeping customers Dedicated customer service reps for each merchant
Gorgeous cardholder page for monitoring activities and messages and merchants community message boards
2 Consumer Product Advisory Board to drive consumer features
Merchant Product Advisory Board to drive merchant features
Add Android App
Zero Naira online/ USSD Card Top-up
Product Development Staying competitive 3
Growth StrategyHow we will scale our business
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TeamOkey Esse
(Founder/CEO)
Joseph Cohams (CTO)
Silas Sughter Onmbayugh (Head, Product Design)
Founder/CEO @ Spyweb Network (Agribusiness with US$50,000 investment grants), Director @ AMPL India
Founder/CEO @ Vyren Media (IT Solutions)
MD/CEO @ Syde Studios
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Funding
US$40,000 Funding
Bootstrapped by founders thru minimum viable product (MVP) and first 6 months
So we can• Reach US$360,000 in sales• Scale/refine marketing/customer acquisition• Scale customer service (merchants)• Scale infrastructure
Seeking • Target close by EOQ1• US$2,000 committed
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Summary Big Opportunity: First mover in US$400B consumer market
Strong Team: Deep market/technology/execution experience
Sustainable Technology Advantage: 2 patents pending
Significant Traction: 4 Paying clients, 3,500 Loyalty Cards, US$10K/annual
Seeking US$40K Funding to achieve US$360K run rate
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info@gorgeouscard.com.ng
Appendix: Customer Success Stories
Rooms conversion rate grows rapidly with customer loyalty package Barcelona Hotels Abuja is a 300 luxury rooms
hotel in Abuja. Ranked among the top hotels in Abuja. The hotel boasts a large rooftop dining area from where guests can enjoy an aerial view of the city. WiFi is also available.
The hotel features luxury rooms and suites; all fully air-conditioned and fitted with modern style en-suite bathrooms and flat screen TVs. The suites are designed with a kitchenette and a large balcony.
The Hotel worked with Gorgeous Card Network to deploy a Online-based solution that includes servers and cloud services in a scalable, integrated environment.The result: Barcelona Hotels accelerated business growth by having 65% conversion rate of walk-in customers to resident customers plus improved organizational efficiency.
15% increase in revenue with Gorgeous Technologies 50% cost savings with marketing and advertisement costsImproved customers arrival rates and decreased lost revenue with customer service improvements, customer performance tracking, and appointment reminders
300 rooms Hotel www.barcelonahotelsnigeria.com
“We used Gorgeous technologies to scale our business...This resulted in annual benefits of $1.5 million in revenue and reduced costs.”Bamise Ogundare, Ag.GM, Barcelona Hotels Abuja
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Chardis Studio is a one-stop beauty clinic company that specializes in hair and facial beauty care, massage, spa and gym services. Although often working at diverse status of client , the company cannot provide nor account for the clients spending habits and preferences.Chardis Studio decided to go virtual and actually automate all their physical offices! They now use Gorgeous Technology along with the PoS application devices to help its workforce get their work done from wherever the day takes them. The result: Accounting and Customer Service personnel inside the company can work together no matter where they are located – at the click of a button.
Beauty Salon firm doubles growth with deeper understanding of customer
Saves money by eliminating the need for a physical printing of flyers, other marketing materials
Delivers a better understanding of client and need, leading to more impactful treatment and therapy
Led to doubled growth through using analysis to drive customer interactions
“From a cost and collaboration perspective, ease of use, and ability to scale, it’s been a huge win for us.”Glory Esse, CEO & Founder, Chardis Studio
15 employees | Beauty Services | 22
Grocery and Pharmaceutical firm boosts competitive advantageH-Medix Pharmaceutical Company Limited is a fully indigenous pharmaceutical outfit with several years of service delivery.
In the last 14years the company have grown into 10 outlets specialized in sales, marketing, and after sales servicing of quality medical equipments, drugs, instrumentation and allied products. The company also operate a group of businesses ranging from Catering Services, and Unisex Barbing Saloon outfit.
Their strategy is to provide high quality products and services at competitive prices using a very strict selective procedure to make sure their clients pay the best prices for goods and services in the markets they operate in.The result: The company can update business metrics real-time and collaborate almost anywhere, anytime. They’ve also increased productivity in the office and warehouse.
Gives accountants the ability to share financial records across 10 offices in the Federal Capital Territory Lets customers monitor their discounts and purchasing activities on different devices Provides lead accountant a bird’s eye view of all accounting transactions across all locations with real time pinpoint accuracy
“We’re using Gorgeous solutions to help boost our competitive advantage and build our business.”Pharm. Muhammed Ibrahim Hussain, MD/CEO, Hmedix Pharmaceutical & Supermarket Limited
235 employees | Pharmacy & Supermarket Firm | www.hmedix.com 23
Hospitality company boosts revenue without costReiz Continental Hotel opened its doors to the public on 1st February 2006 brandishing a totally new concept on guest service in Abuja. The company aspires to offer world class hospitality service at a soft cost so as to build strong relationships with its customers. One of its core missions is ensuring people receive the services they expect from over 209 exquisitely furnished rooms, and 8 meeting rooms. To achieve that goal, the company wanted a solution that could manage customer relations as well as the operational side of the business.Reiz Continental chose Gorgeous to help it manage its business and customer relations better. The result: Gorgeous made sales employees work faster and more productive. The end result is employees can focus more on the individual customer.
Automates mundane tasks so workforce can spend more time with customersEnables everyone to add notes to a file, receive automatic reminders, and track estimates, resulting in better customer serviceHelped company double revenue while keeping staff the
same size
“Before we used to have 5 people handle all of the sales work. Now with the automation, one person can handle it all.”Mrs. Adebayo, Owner's Representative, Reiz Continental Hotel, Abuja
175 employees | Hospitality | http://www.reizcontinentalhotels.com/ 24