Google Developers Launchpad - MITA TechTalksmitatechtalks.com/wp-content/uploads/2016/03/Paco... ·...

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Google Developers Launchpad

paco {+ | @}solsonaDeveloper Platform Regional Lead

Making startups everywhere in the world successful on Google platform

Vision

Target audience:entrepreneurs working on an app (“startups”)

StudentsStudying to become

developers

EnthusiastsPro developers looking

at new technologies

AgenciesCreating apps for

others

Top partnersFacebook, Uber,

AirBnB, ...

StartupsEntrepreneurs currently

working on an app

Launchpad in all startup stages

Time

Met

rics

Validated learnings

Traction with

usersRevenue

MVPProduct / market fitValue

proposition

LEARN BUILD GROW

Business model / market fit

ActivitiesLaunchpad Accelerator

Launchpad Day

Launchpad Summit

Launchpad Week

Launchpad Online

Mobile Product Market Fit

1on1 Mentoring

1 to many tech talks and training

1on1 early stage

Website

Launchpad Accelerator

Equity-free funding, 6-month support, 2-week training at Google's HQ, credits, and marketing opportunities.

Scale

Shaping the technological landscape(pilot: Brazil + India + Indonesia)

Accelerator

Day

Summit

Week

Online

Launchpad Day

Mentorship and hands on labs on Product, UX/UI, Tech, Monetization.

Tackle your challenges

Product startup relationship, feedback and growth.

Accelerator

Day

Summit

Week

Online

Launchpad Summit

Tech focused lectures and one to many engagements.

Education on Google and Open Technologies

Awareness and education

Accelerator

Day

Summit

Week

Online

Launchpad Week

A bootcamp for early-startups, with local Product, UI/UX, Technology, and Marketing experts.

What problem do you want to solve and what is the best way to do it

Education, awareness and mentor recruiting

Accelerator

Day

Summit

Week

Online

Online Resources

Online training, courses, personal zone, events near you, and office hours or mentorship

Accelerator

Day

Summit

Week

Online

2015 Q4 - Launchpad Americas

LP Accelerator PilotJan. 2016

Brasil

India

Indonesia

● 24 Startups**● 40 Googlers● 30 external mentors from 5

countries● 13 Google teams● 118 Bootcamp hours of content● 500+ 1:1 Mentorship hours

Case StudyUpBeat Games

Two weeks after the bootcamp:1,000% ⇧ app installations 200% ⇧ active users

g.co/launchpadacceleratorBrazil India Indonesia Mexico

Applications Open

g.co/launchpadThanks!

{+ | @}solsonapaco@google.com