Google Developers Launchpad - MITA TechTalksmitatechtalks.com/wp-content/uploads/2016/03/Paco... ·...
Transcript of Google Developers Launchpad - MITA TechTalksmitatechtalks.com/wp-content/uploads/2016/03/Paco... ·...
Google Developers Launchpad
paco {+ | @}solsonaDeveloper Platform Regional Lead
Making startups everywhere in the world successful on Google platform
Vision
Target audience:entrepreneurs working on an app (“startups”)
StudentsStudying to become
developers
EnthusiastsPro developers looking
at new technologies
AgenciesCreating apps for
others
Top partnersFacebook, Uber,
AirBnB, ...
StartupsEntrepreneurs currently
working on an app
Launchpad in all startup stages
Time
Met
rics
Validated learnings
Traction with
usersRevenue
MVPProduct / market fitValue
proposition
LEARN BUILD GROW
Business model / market fit
ActivitiesLaunchpad Accelerator
Launchpad Day
Launchpad Summit
Launchpad Week
Launchpad Online
Mobile Product Market Fit
1on1 Mentoring
1 to many tech talks and training
1on1 early stage
Website
Launchpad Accelerator
Equity-free funding, 6-month support, 2-week training at Google's HQ, credits, and marketing opportunities.
Scale
Shaping the technological landscape(pilot: Brazil + India + Indonesia)
Accelerator
Day
Summit
Week
Online
Launchpad Day
Mentorship and hands on labs on Product, UX/UI, Tech, Monetization.
Tackle your challenges
Product startup relationship, feedback and growth.
Accelerator
Day
Summit
Week
Online
Launchpad Summit
Tech focused lectures and one to many engagements.
Education on Google and Open Technologies
Awareness and education
Accelerator
Day
Summit
Week
Online
Launchpad Week
A bootcamp for early-startups, with local Product, UI/UX, Technology, and Marketing experts.
What problem do you want to solve and what is the best way to do it
Education, awareness and mentor recruiting
Accelerator
Day
Summit
Week
Online
Online Resources
Online training, courses, personal zone, events near you, and office hours or mentorship
Accelerator
Day
Summit
Week
Online
2015 Q4 - Launchpad Americas
LP Accelerator PilotJan. 2016
Brasil
India
Indonesia
● 24 Startups**● 40 Googlers● 30 external mentors from 5
countries● 13 Google teams● 118 Bootcamp hours of content● 500+ 1:1 Mentorship hours
Case StudyUpBeat Games
Two weeks after the bootcamp:1,000% ⇧ app installations 200% ⇧ active users
g.co/launchpadacceleratorBrazil India Indonesia Mexico
Applications Open
g.co/launchpadThanks!
{+ | @}[email protected]