Global/NationalStrategies

Marília TosettoMCVP OGIP

GIP Summit 2.0

Global Strategies

- Talent Programmes

Evolution

- 21st Century Information

Systems- Business

Intelligence for Growth

- Customer Loyalty for Organizations

- Customer Loyalty for Students

- GIP Growth through Sub Products- GCDP Growth through Issue

Segmentation- Global GCDP Projects

- Marketing for ELD

Conversion

- Leadership in our Programmes- Youth Leadership Provider to the World

GIP

iGIP oGIP

CLO

BI

TC

S&D

LEXP

M4C

BI

TC

Leading the Rhythm, Amplifying the Change

National Strategies

“With the customer at the core of our

organization, we have become a leading entity in the network known across all sectors and regions of Egypt for

leadership empowerment and relevant impact”

What if we could understand our National Market and have clear message and value proposition to each Subproduct?

What if I could understand my customer, his needs and expectations, and have campaigns that will tackle this needs?

Product Market Strategy Review/SP

Product Development

Customer Profile Map National Brand Refreshment

What if we have clear systems to applications and tracking of the EP Experience?

What if I have the tools that allow me to select the right EP?

Applications Link

Process Optimization

Selection Tool Soft Skills Selection Tool Hard Skills

EP Management tool

Matching Tracking Tool

What if we have clear partners and suppliers in the network??

CY Partnerships follow up

IR & Markets Insertion

Eps Branding Engineering Pilot

LC Partnerships framework

CEEDership Program

What if we have the right structure with the right education cycle?

Virtual Learning Spaces

Talent Capacity

Eps Education

Summits

GIP Meetings

We have Product Packaging with clear Marketing

value proposition and Customer

Profiling?

We have tools that makes our

processes to be faster and simpler

We have strong partnerships and

supply in the network and we take the lead on

opening new markets

We have the right structures, with

the right number of people, with the

right education

What if...?

FAST AND FOCUSED OGIP

Product Development

Process Optimization

IR & Markets Insertion

Talent Capacity

LEXP

Thank you!Marília Tosetto

MCVP OGIP 13’14marilia.tosetto@aiesec.net

Who is going to be the Game Changer for OGIP in 2014?