Global national strategies
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Transcript of Global national strategies
Global/NationalStrategies
Marília TosettoMCVP OGIP
GIP Summit 2.0
Global Strategies
- Talent Programmes
Evolution
- 21st Century Information
Systems- Business
Intelligence for Growth
- Customer Loyalty for Organizations
- Customer Loyalty for Students
- GIP Growth through Sub Products- GCDP Growth through Issue
Segmentation- Global GCDP Projects
- Marketing for ELD
Conversion
- Leadership in our Programmes- Youth Leadership Provider to the World
GIP
iGIP oGIP
CLO
BI
TC
S&D
LEXP
M4C
BI
TC
Leading the Rhythm, Amplifying the Change
National Strategies
“With the customer at the core of our
organization, we have become a leading entity in the network known across all sectors and regions of Egypt for
leadership empowerment and relevant impact”
What if we could understand our National Market and have clear message and value proposition to each Subproduct?
What if I could understand my customer, his needs and expectations, and have campaigns that will tackle this needs?
Product Market Strategy Review/SP
Product Development
Customer Profile Map National Brand Refreshment
What if we have clear systems to applications and tracking of the EP Experience?
What if I have the tools that allow me to select the right EP?
Applications Link
Process Optimization
Selection Tool Soft Skills Selection Tool Hard Skills
EP Management tool
Matching Tracking Tool
What if we have clear partners and suppliers in the network??
CY Partnerships follow up
IR & Markets Insertion
Eps Branding Engineering Pilot
LC Partnerships framework
CEEDership Program
What if we have the right structure with the right education cycle?
Virtual Learning Spaces
Talent Capacity
Eps Education
Summits
GIP Meetings
We have Product Packaging with clear Marketing
value proposition and Customer
Profiling?
We have tools that makes our
processes to be faster and simpler
We have strong partnerships and
supply in the network and we take the lead on
opening new markets
We have the right structures, with
the right number of people, with the
right education
What if...?
FAST AND FOCUSED OGIP
Product Development
Process Optimization
IR & Markets Insertion
Talent Capacity
LEXP
Thank you!Marília Tosetto
MCVP OGIP 13’[email protected]
Who is going to be the Game Changer for OGIP in 2014?