Immersive media consultancy • Deluxe / Rushes - establishing VR services

• Sales & Marketing • Developing in-house capabilities for ‘Full VR’ - CGI & games engine • Deluxe Innovation Award - consultancy across multiple business units • Multi-platform content management & distribution

• Production & Post production houses • Launch of new services - Infinite 360 • Film & Post services - Archers Mark

• Advertising agencies • Creative tech feasibility

Chris McKeeman

Immersive media consultancy • Public Speaking / panels

• VR Days Europe - Amsterdam November 2016 • Club de Creativos - San Sebastian, April 2016 • Omnichannel Retail Conference - London. October 2016 • World Holographic Summit - London, October 2016 • UK Music Video Awards - BFI October 2015 • The Mill / APA - Tokyo 2007 • The Mill / Beam.tv - Amsterdam, Athens, Buenos Aires, Toronto, Tel

Aviv, Sao Paulo, Dusseldorf, Cannes Lions, 2006 - 7

Chris McKeeman

Immersive media - Creative production• 360° Film production - Nokia OZO, GoPro, Sony A7 • Post Production - Video stitching, VFX, MFX, grading etc. • ‘Full VR’ Production - CGI & games engine & experiential • Clients include -

Cancer Research UK

Adidas / Real Madrid

Kambi

Tsikuri - Tupac Martir

Samsung - VR Ghost train • Multi-platform content management & distribution

Chris McKeeman

A few recent projects ….

Chris McKeeman

NIKE / Ronaldo / Rankin

Dubai 2020 - Launch film for Tourist Board

Cancer Research UK - Life Garden

Kambi - VR

VR projects

Kite & Lightning - GE Neuro

Adidas - Real Madrid

Adidas - Real Madrid

Samsung - VR Ghost Train

Tupac Martir

Tupac Martir

The opportunity to shape a new medium doesn’t come

very often - Grab it with both hands

• Immersive media - VR, AR, MR are the new media of our century (comparable to the birth of cinema)

• Massive race between technology companies who are investing in this space - Microsoft, Google, Apple, Intel, Facebook, Samsung…

• Creative media companies too - Disney, Sony, Time Warner…

The opportunity to shape a new medium doesn’t come

very often - Grab it with both hands

• Opportunities for industry sectors

• Healthcare, Automotive, Travel / tourism, Education, Property, Journalism,

Charities…

• Brand marketing, entertainment, retail, film-making…

Theatrical

Fashion & Retail

Music

Travel & tourism

Automotive

Increasing number of ways to experience immersive media

• 360° film - 2 billion smart phones (4 billion by 2020) • Web - Youtube, Facebook, NYTVR, Vrideo, Jaunt… • Games Consuls & PCs - Steam VR, Oculus, PSVR… • AR Apps & Headsets - Hololens, Meta… • Experiential - Interactive screens, projection environments…

Increasing number of ways to experience immersive media

• 140,000 HTC Vive• 70,000 Oculus• 200,000 Playstation VR• 1,000,000 + Samsung Gear

Google cardboard

VR - Head mounted displays

VR - Head mounted displays

VR - Head mounted displays

Shared immersive experience

Frameless Adventures

Light-field Cameras

Volumetric Capture

Point clouds

Haptics

Binaural & ambisonic Sound

Thank you

Chris McKeeman

http//motorizedprecision.com

www.andra.com