Flexible Touchscreens Christina Castronuova

FA102a, Research, Product Proposal and Brand Development

Flexible Touchscreens Christina Castronuova

Assignment One, Research

“Creating a low-cost, flexible touchscreen”http://www.kurzweilai.net/creating-a-low-cost-flexible-touchscreen

Flexible Touchscreens Christina Castronuova

Assignment One, Research

Replace current materials (ITO) with cheap, flexible metal nanowireshttp://www.kurzweilai.net/creating-a-low-cost-flexible-touchscreen

Flexible Touchscreens Christina Castronuova

Assignment One, Research

“Nanotechnology refers broadly to a field of applied science and technology whose unifying theme is the control of matter on the molecular level”http://www.buffalo.edu/news/releases/2012/09/13667.html

Flexible Touchscreens Christina Castronuova

Assignment One, Research

The research was developed to create flexible and cheaper touchscreens to give more controlhttp://www.kurzweilai.net/creating-a-low-cost-flexible-touchscreen

Flexible Touchscreens Christina Castronuova

Assignment One, Description of Future Product or Service

Flexible Touchscreens For Future Smartphones

-Improves current problems-Aware of these problems-Incorporates new technology

Flexible Touchscreens Christina Castronuova

Assignment Two , Words

FlexibleTouchscreenControlFine

Nano-wiresTechnologySensorSensitive

Flexible Touchscreens Christina Castronuova

Assignment Two , Names

Nanowires +

Control> NanoControl

Fine +

Touchscreen> Fine Touch

Flexible Touchscreens Christina Castronuova

Assignment Two , Final Name

Fine + Flexible > FineFlex

Flexible Touchscreens Christina Castronuova

Assignment Two, Brand Character Diagram