Transcript of European Innovation Academy 7 th – 25 th July, 2014 Nice, France, 4 th edition The most innovative...
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- European Innovation Academy 7 th 25 th July, 2014 Nice, France,
4 th edition The most innovative entrepreneurship summer program!
From idea to an initial tech start up in 15 days
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- We welcome students, professors and business mentors from 50
countries!
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- Super Agile Innovation! Just in a 3 weeks
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- I: Ideas, customers III: Prototype & $$ II: Business Models
The Academy 7 25 July, 2014: weeks 1-3 Startup your business in 15
days!
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- Steve Blank
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- and You need to practice Innovators Failure Pitching!!!
Challenge Yourself @ European Innovation Academy! Why 90% of new
products and services fail
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- Fail fast. Fail cheap. Fail early. Go out to fail. Follow The
Innovation F-word!
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- I: Ideas, customers III: Prototype & $$ II: Business Models
The Academy 7 25 July, 2014: weeks 1-3 Startup your business in 15
days!
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- Towards Technological Singularity
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- Who? Which new customer segments will emerge in the next 5
years? YUPPIES YUFFIES MOBY/DOBY WOOFS SKIPPIES SANDWICHERS Adults
caught between caring their children and their older parents School
Kids with Income + Purchaing Power Well Off Older Folks Mom/Dad
Older Baby Younger Young Urban Failures Youg Urban
Professionals
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- Customer & Idea Discovery
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- ARE YOU SOLVING THE RIGHT PROBLEM? If I were given one hour to
save the planet, I would spend 59 minutes defining the problem and
one minute resolving it, Albert Einstein said. Most firms are not
and that undermines their innovation efforts Indeed, when
developing new products, processes, or even businesses, most
companies arent sufficiently rigorous in defining the problems
theyre attempting to solve and articulating why those issues are
important. Without that rigor, organizations miss opportunities,
waste resources, and end up pursuing innovation initiatives that
arent aligned with their strategies.
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- I: Ideas, customers III: Prototype & $$ II: Business Models
The Academy 7 25 July, 2014: weeks 1-3 Startup your business in 15
days!
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- Grow Fast or Die The Academy technology by Samsung
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- Customer Discovery, Phase One: State Your Business Model
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- Customer Discovery, Phase Two: "Get Out of the Building" to
Test the Problem: "Do Customers Care?" Get your team "out of the
building" to test the problem and to answer three key questions: Do
we really understand the customer's problem? Do enough people
really care enough about the problem for this to become a huge
business? And will they care enough to tell their friends?
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- I: Ideas, customers III: Prototype & $$ II: Business Models
The Academy 7 25 July, 2014: weeks 1-3 Startup your business in 15
days!
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- Customer Discovery, Phase Three: "Get out of the Building" and
Test the Product/Service Solution
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- Demonstration
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- 24 25 July: pitch your ideas to venture capitalists
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- A cceleration M ethodology Developed in cooperation: Samsung,
Microsoft, Amadeus, UC Berkeley
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- 1 DAY X 15 = start-up Theory & Methods Professors
Consultants Anayltics Practice & Prototype Meet Customers
Business Mentors Executives Venture Capitalists Angels Day 1 st
Part Day 2 nd Part Listen & Think Team work 6 ECTS & 12 CP
for US students* * Independent work apply addition to 15 days in
Nice
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- Execution Ideas Without Execution Are A Hobby Market Validation
Customer Validation Limited Launch Global Launch
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- DEVELOP INTERDICIPLINARITY TEAM WORK = INNOVATION SUCCESS IT
Design Business Law
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- http://www.flickr.com/photos/moriza/2565606353/ how do you
collaborate?
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- 400 students 100 Start-ups 10 Team-finalists 3 Team-
winners
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- Experiment Competition
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- The Prize 30 000 EUR The most innovative Start Up will win 10
000! The startup will be selected by venture capitalist. VC panel
has to confirm high growth business potential. The money CN will be
transfered to your new startup account.
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- Entrepreneurs Universities Professors Students Innovation
Consultants Technology Experts Market Access Specialists Network
Effect
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- Key topics in the course: Customer Development Innovation
Management Corporate and Technology Strategy New Product-Service
Development Creativity and Innovation Culture Entrepreneurship
Spirit and Skills High Tech Products Marketing Management of IPR
Business Model Design Competitive Forces Competing with Business
Models European Innovation Academy Sessions: Big Data Business
Models What is next after cloud? Innovators Speed Date Team
Marriage Entrepreneurs Failure Pitching James Bond Innovation
Challenge Star Wars Technology Lab Pitching for Venture Capitalists
3 D Prototyping Lego Lab Prototyping Entrepreneur Live Kitchen
Kitchen Academy: 60 sessions and lectures from 50 professors and
business professionals
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- Big Data Business Models in Tourism lndustry 10 th July, 2014
Nice, Sophia Antipolis
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- What is next after cloud? 15 th July, 2014 Nice
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- European Innovation Academy Classroom: 23 online screens,
computers and cameras, sensors to teach innovation and
entrepreneurship The Academy technology by Samsung
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- James Bond Innovation Challenge Challenge Yourself @ European
Innovation Academy Sessions! Rapid prototyping Bullet speed problem
solving Master of high tech Rival your competitors Smooth operator
& networker
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- Star Wars Tech Lab Future Tech Roadmaps Mega & Micro Trends
Technological Singularity Challenge Yourself @ European Innovation
Academy Sessions!
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- LEGO LAB PROTOTYPING - AN UNIQUE SESSION PRESENTED ONLY IN
EUROPEAN INNOVATION ACADEMY! Challenge Yourself @ European
Innovation Academy!
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- Distinguished professors and experts from all around the World
Ravi Belani, StanfordKen Singer, UC Berkeley
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- Martin Omander, Developer Advocate at Google
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- Peter Vesterbacka, Mighty Eagle Angrybird, Rovio Ltd.
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- European Innovation Academy technology entrepreneurship summer
program is jointly developed with UC Berkeley Almost 30 UC Berkeley
students participated last summer @ the Academy
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- European Innovation Academy Partners