NAGRA 2014Atle Hamar – General Director

European gambling market

This is what we had to choose from when I grew old enough to gamble

This is what we are facing now

The European gambling market

Gross win: Stakes, Less prizes but including Bonuses

Gross Win by regional 2013

Gross win by game category 2013

https://tour.mapsalive.com/36964/page1.htm

Denmark Norway

Two countries – two directions

Social gaming - is this the regulators’ biggest challengein the future?

Our future

It is a game – with freemium access– with symbolic rewards– played via an established distribution

network account – that uses the social graph for

promotion, retention and gameplay Nicolas Aquilina

Definition of social games

So what is the

problem here?

We intend to do something about it

15www.lottstift.no

Action plan against problem gambling

2013 – 2015

• Games assessed as most problematic are regulated stricter than games with lower risk for developing gambling problems among vulnerable groups

We regulate games so that as few as possible develop gambling problems

• Two approaches when there is high risk: – Change characteristics of the game– Implement tools for responsible

gambling

• No games or regulation are introdused without considering the impact of problem gambling

Two approaches

• Action plan to prevent problem gambling• National helpline• Registered gambling on most kind of

gambling• Personal players card on all games offered

by the monopoly Norsk Tipping – including IVTs

• Spending limits• Payment ban on online gambling

Measures to prevent problem gambling

VLTs have stake limits set by both the authorities and the gambler. In addition there are

- mandatory loss limits- mandatory break after one hour- permanent exclusion - maximum stake- maximum price- cash less (player use player account through the player card)

Use of regulation tools

The future – the way we see it