Ethnotelling - euroia [eng]

Post on 26-Jan-2015

108 views 0 download

description

 

Transcript of Ethnotelling - euroia [eng]

Ethnotelling for user generated eXperiences

VII Europe’s Information Architecture SummitPrague, 23-24 September 2011

rainwiz a.k.a. Raffaele Boiano

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

June 5th, 2006

The science of desire

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

anthropology ethnography

business anthropology

commercial ethnographyapplied anthropology

digital ethnography

nethnography

cyberanthropology

sabato 1 ottobre 2011

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

ProductPut cultures in words

DisciplineComparative method

ProcessFieldwork

concept of culture

concept of field

textual strategies

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

concept of culture

concept of field textual srategies

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

ANTHROPOLOGY

Fatal Exception Error: your achademic discipline has passed on.This science is no more. It has ceased to be. It has committed it’s own role. It has expired and gone on holiday.

Every ethnography is now history. It is over.

You may do any of the following:

o Reinstall “concept of culture” module.

o Install a new, fresh, lovely chaos theory and repeatedly lie.

o Sit back, relax and enjoy the beautiful fictional stories that ethnography brought to you in 100 years of activity.

If the problem persists, contact AAA tech support line.

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

participant observation

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

Reactive observation – observe people when you’re consciously operating a influence (spur) over them.

Non reactive observation – observe people when you’re not operating any influence (verbal, behavioural etc) over them.

Immersion – be in context, daily, and interact with people inside their own environment.

Interview – hermeneutic, narrative, in depth, looking for the other’s point of view towards the world.

Artifact analysis - collect products (text and other stuff) made by people you’re interested in.

Performance - using theathre, performance, profound gaming to create the context of a relation.

Auto-documentation – people have tools to create their own self representation. Diary, documentary, fiction etc.

Storytelling – let’s see what it means.

Ethnography is not a tool but a toolbox

sabato 1 ottobre 2011

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

Julian Orr

Stories as a shared space

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

Jan Chipchase

Stories as field data

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

Alberto Marradi

Stories as a tool

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

Dan Bar-OnSami Adwan

Stories as a product

sabato 1 ottobre 2011

sabato 1 ottobre 2011

sabato 1 ottobre 2011

VII European Summit of Information Architecture - Praha, 22-25 September 2011

Testo, testo, testo

argomento

argomento

argomento02 - Businessweek (logo & 05/06/2006 cover)07 - Back to the Future ©09 - Eric Lafforgue ©11 - AntikMilano ©

12 - A Serious Man - © Focus Features13 - “Argonauts...” - © Routhledge & Keagan14 - M.C. Escher ©17 - Ascanio Celestini - © Pressagency.it18 - Talking About Machines - © Cornell Univ.19 - Jan Chipchase20 - Raccontar Storie - © Carocci21 - LEOHN ©23 - Darwin Bell27 - Suttonhoo

rainwiz

Credits

rainwiz@rainwiz.com

sabato 1 ottobre 2011