Entrepreneurship @ TBS 2014

Wai Chamornmarn

The World Of Entrepreneurs

Entrepreneurship @ TBS 2014

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The Timmons Model of Entrepreneurship

Entrepreneurship @ TBS 2014

Findings

•  Vision •  Extreme and unordinary thinking •  Creativity and Innovative behaviors •  Trust and Networking •  Strategic alliances

Entrepreneurship @ TBS 2014

Go or No-Go?

Quantify and MAXimize Quantify and MINimize

Vernon’s Razor

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Creativity

Entrepreneurship @ TBS 2014

Andrei G. ALEINIKOV

Entrepreneurship @ TBS 2014

See what the others don’t see

Entrepreneurship @ TBS 2014

16 dots, ? lines ? triangles

Entrepreneurship @ TBS 2014

1999.The McQuaig Group Inc. Alternatives p. 9

แนวความคิดของสามเหลี่ยม

Entrepreneurship @ TBS 2014

Entrepreneurs

Entrepreneurship @ TBS 2014

ผู้ประกอบการ “ผู้ที่เข้าสู่โอกาสโดยไม่มีทรัพยากรในปัจจุบัน”

Stevenson, Roberts, Grousbeck & Bhide (1999)

Entrepreneurship @ TBS 2014

The Myths

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Entrepreneurship

• Creativity

Raise new questions, explore new possibilities, regard old problems from a new angle. -- Albert Einstein

Entrepreneurship @ TBS 2014

Entrepreneurship

• Personality

Entrepreneurship @ TBS 2014

Team

Entrepreneurship @ TBS 2014

Team:

เทวดาที่มีปีกเดียว

ไม่อาจบินได้หากไม่โอบกอดระหว่างกัน ~ Luciano de Crescenzo

Entrepreneurship @ TBS 2014

Resources

Entrepreneurship @ TBS 2014

Minimize and Control versus Maximize and Own •  Unleashing creativity •  Financial resources •  Assets •  People •  Your business plan •  Think cash last!

Entrepreneurship @ TBS 2014

Opportunity

Entrepreneurship @ TBS 2014

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Business idea

Entrepreneurship @ TBS 2014

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Innovation

Entrepreneurship @ TBS 2014

ideas value innovation =

innovation transforms ideas into value for customers, and so bringing a profit

That has to be sustainable for the company

Entrepreneurship @ TBS 2014

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Value proposition design

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BREAK

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Business Concept and Value migration

Entrepreneurship @ TBS 2014

Business Concept

Product

Customer

Technology

Management

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Thirty profit patterns

MEGA PATTERNS No profit Back to profit Convergence Collapse of the middle de facto standard Technology shifts the board CHANNEL PATTERNS Multiplication Concentration Compression Disintermediation KNOWLEDGE PATTERNS product to customer knowledge Operations to knowledge Knowledge to product VALUE CHAIN MODELS Deintegration Value Chain squeeze Strengthening the weak link Reintegration

CUSTOMER PATTERNS Profit shift Microsegmentation Power shift Redefinition

Product patterns Product to brand Product to blockbuster Product Profit multiplier Product to pyramid product to solution ORGANISATION PATTERNS Skill shift Pyramid to network Cornerstoning Conventional to digital business design

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Strategic Product

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Product evolution

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From What exists to What’s coming

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