Post on 22-Mar-2016
description
A guide book to the ins and outs of interning in the fashion industry,
written by an intern for the intern
Emma Griffiths
Whatis it
Inspired me
A pocket sized book on interning in the fashion industryInformal and chatty
Easy to readBalance of text and visuals
Notebook styleThree sections: before, during & after
a placementFeaturing interviews with interns & established people in the industryNot definitive, more a summary
Personal experienceCompetitive industry
Market researchLack of information
Current topic
That design
whyDid i do itVery current
Gap in marketNeed in the industry
Help interns & employersUse my experiences
Have something that showcases my skills
Inspired by Parisian Chic & The Goddess Experience
Easy to readbalance of imagery and text
Sketchbook styleRelaxed and informal
That namePlay on words
Instantly relatableWords associated with
interning in fashion
Who
is it aimed at
did i collaborate with
did i interview
Young girls16-21
Interested in working in fashion but don’t know where to startLooking for something simple
and easy to digestFeel daunted and don’t know
where to look
IllustratorPhotographer, Make-Up Artist &
Model for shoot
Andy Jones - Freelance WriterHarriet Walker - Independent WriterYolanda De’One - Fashion Student
Harriet Davey - InternJessica Jenner - PR Assistant
Josh Harrison - Interned AbroadStacey Ford - Marketing Assistant
Alex Blythin - Social Media Assistant
did i present itHow
Did i get contentOwn experiences & diaries
Market researchInterviews
University HelpOnline articles
7X7 inch small square bookHigh quality ‘eggshell’ texture paper Can write on with ease but doesn’t
ruin image qualityPerfect boundGlossy cover
“I think there are a lot of interns that feel very entitled. They think we owe them something. Good ones come through though. You really
notice them” -
Grace Coddington