EmmaGriffithsPresentation
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Transcript of EmmaGriffithsPresentation
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A guide book to the ins and outs of interning in the fashion industry,
written by an intern for the intern
Emma Griffiths
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Whatis it
Inspired me
A pocket sized book on interning in the fashion industryInformal and chatty
Easy to readBalance of text and visuals
Notebook styleThree sections: before, during & after
a placementFeaturing interviews with interns & established people in the industryNot definitive, more a summary
Personal experienceCompetitive industry
Market researchLack of information
Current topic
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That design
whyDid i do itVery current
Gap in marketNeed in the industry
Help interns & employersUse my experiences
Have something that showcases my skills
Inspired by Parisian Chic & The Goddess Experience
Easy to readbalance of imagery and text
Sketchbook styleRelaxed and informal
That namePlay on words
Instantly relatableWords associated with
interning in fashion
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Who
is it aimed at
did i collaborate with
did i interview
Young girls16-21
Interested in working in fashion but don’t know where to startLooking for something simple
and easy to digestFeel daunted and don’t know
where to look
IllustratorPhotographer, Make-Up Artist &
Model for shoot
Andy Jones - Freelance WriterHarriet Walker - Independent WriterYolanda De’One - Fashion Student
Harriet Davey - InternJessica Jenner - PR Assistant
Josh Harrison - Interned AbroadStacey Ford - Marketing Assistant
Alex Blythin - Social Media Assistant
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did i present itHow
Did i get contentOwn experiences & diaries
Market researchInterviews
University HelpOnline articles
7X7 inch small square bookHigh quality ‘eggshell’ texture paper Can write on with ease but doesn’t
ruin image qualityPerfect boundGlossy cover
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“I think there are a lot of interns that feel very entitled. They think we owe them something. Good ones come through though. You really
notice them” -
Grace Coddington