*HW�LQ�7RXFKFor more information about EDGE by UDM, please contact: Michelle Gable - mgable@underdogmedia.com

* Audience Affinity and Composition Data from Quantcast & Comscore

6.5x Parents & Families

30% are Millennials

41% make

$75k+ a year

70M acquired a new

vehicle by purchasing it themselves

50% spend on Auto

Parts and Accessories

v 52M used auto purchasersv 49M single auto vehicle owners

Within the past 6 months: v 12.3M purchased a vehicle online/offlinev 10.7M leased a vehicle online/offline

Within the next 6 months: v 36M plan to purchase a Mid-size sports

utility SUVv 28M plan to purchase a Mid-size sedanv 19M plan to purchase a compact sedanv 19M plan to purchase a new vehiclev 15M plan to purchase a full-size pickupv 12M are somewhat likely to purchase a

vehicle v 12M plan to purchase a compact sports

utility vehicle v 7M plan to purchase a used vehicle

50%Luxury

Compact Drivers

51%Luxury

Crossover Drivers

+ 100% In View | + 130M Monthly Uniques | + Comscore Top 50 Ad Network

UDM Helps the Auto Industry Increase Purchase Intent to Drive Sales

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EDGE BY UDM: BUYERS

+ 100% Viewable Display and Video Ad Units across desktop & mobile

+ Create a PMP or connect directly with us through OpenRTB

Slider Desktop & Mobile728x90, 300x250, 160x600, 300x600,

320x50, 320x100

Video: Instream and Outstream Desktop & Mobile

Duration - :06, :15, :30 and :60 sec Mouse rollover user-initiated sound

Click to Demo!