EchoUser Final Presentation

Post on 23-Jan-2018

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Transcript of EchoUser Final Presentation

Trovi:Keeping track when you can’t keepin touch

Nicole BLACKKaylee BURNS

Natya DHARMOSETIOJessica KWON

James ZAMORA

An EchoUser portfolio project in collaboration with Berkeley Innovation

OUR JOURNEY

USERRESEARCH

PHASE

AFFINITY DIAGRAMMING

PHASE

CONCEPTING &PROTOTYPING

PHASE

Today!

Brainstorming Draft interview questions

Conductinterviews

Identify trends

Construct personas &

journey maps

Initial ideationPrototypingRevision

Met at EchoUser

USER RESEARCH

USER TYPES

Age: 18-24

Gender: Any

Prior music festival experience

INTERVIEWS● Identify types of music event

● Size of groups

● Amount of carried objects

● Frequency of cell phone use

● Importance of staying in touch with group

● Ease of reconnecting with separated group

members

USER TYPES

Age: 18-24

Gender: Any

Prior music festival

experience

AFFINITY DIAGRAMMING

IDENTIFY TRENDS

● Attending raves

● Always with other people

● Carry small-moderate amount of things

● Mixed feelings about cell phones

● Staying in touch is important, but separating is okay

● Limited service/internet access

TRENDS SPECTRUM

Design Challenge #1

FINDING LOST PEOPLE

DEFINING “LOST”

● Willing separation from group, not actively searching

● Willing separation from group, actively searching

● Unintentional separation from group, actively searching

● Unintentional separation from group, not actively searching

QUOTES

Chester: “I like to get lost in the music and enjoy the

moment, but at the back of my mind I’m always keeping tabs

on my friends. It really withdraws from the experience.”

Anisa: "I'm here to have a good time and bond with my

friends. I like to plan a lot in advance, but no matter how

organized my friends are it’s really easy to get lost."

Goal: Find lost friends quicklyand easily

Design Challenge #2

ACCESS TO INTERNET OR CELL PHONE SIGNAL

Chester: “Yes, it is difficult to find service when everyone’s

phone is trying to look for service too. This drains my battery

a lot, which is why I try to stay away from phone as much as

possible.”

Anisa: “A lot of the big festivals that my friends and I go to

are usually in the middle of nowhere. So finding cell phone

service in those areas is almost impossible.”

QUOTES

Goal: Don’t rely on internet orcell signal

Design Challenge #3

CARRYING OBJECTS

QUOTESChester: "Showing up to an event with a lot of things to carry

makes it difficult to dance and navigate crowds. I'd rather just

go without and ask one of my buddies to carry the important

things for me, like my phone or water."

Anisa: "I try to bring everything I could need with me. I would

hate to be hungry or thirsty and regret not packing

something."

Goal: Small enough to not get in the way

MISSION STATEMENT

Design a wearable tracking device that is discreet, standalone, and does not rely on the internet.

THE DESIGN

This is not a smartwatch app

● Low-tech

● No cell phone required

● No internet required

● Bluetooth and RFID technology

WEARABLE:● There when you need it, forget

it when you don’t● Simple, sleek, lightweight

design

CUSTOMIZABLE:● Every device connects the name

of its user● Can be a watch or keychain

CONVENIENT:● Minimal button presses to get

what you want● Straightforward interface

PEACE OF MIND:● You can find your friends● Your friends can find you

TARGET AUDIENCE:● People who attend raves

or music festivals

Early iterations

Early iterations

Current design

Current design

Current design

Current design

Current design

CHESTER’S STORY

THANK YOU!Huge thank you to Londa and Yalu for all of the time

you dedicated to us! We appreciate you!