Dreamforce Debrief - Social Design

Post on 15-Jan-2015

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Transcript of Dreamforce Debrief - Social Design

We are not in Wonderland anymore Little surprises around every corner, but nothing dangerous

September 2011 – Rick Mans – Social Media Lead

Consumers

ahead of

business

We’re not in

Wonderland

anymore,

Alice

Cost savings

Increase

Margins

Increase

revenues

Impacting

business goals

It is not

another silo

Design principles

Candy is

Magical

Change

the

default

Building

a different

experience

Sharing

Scale through Participation

Asynchronous

Transformation

Productivity

killers:

meetings and emails

Your most

loyal

promotor

Enable your

customers

Analytics

Your contact:

Rick Mans

Phone: +31 6 51 21 01 44 E-Mail: rick.mans@capgemini.com Twitter: http://twitter.com/rickmans LinkedIn: http://nl.linkedin.com/in/rickmans