Dr. Matt VargaUniversity of West GeorgiaAssistant Professor of Counselor Education and College Student Affairs

Twitter: @MattVarga82

Jonna GreerUniversity of West Georgia& Agnes Scott CollegeGraduate Assistant

Twitter: @Jonnaleanne

Why Technology?

• Astin (1984) – an institution’s policies contribute to student development.

• Levine and Dean (2012) – technology is a developing area inside and outside of the classroom

• Ellison, Steinfield and Lampe (2007) – students are more connected to campus and informed of campus activities

• Tinto (1993) – Increased engagement and connection contributes to student success.

Presentation Outcomes

• Develop knowledge of the needs of multiple generations of students and the role of technology within the generations.

• Explore the importance of engaging students through technology

• Discuss the different types of technology available for free and for cost

• Gain understanding of best usage for your

office and campus

Types of Technology

• Social Media

• Online learning tools

• Online Storage Sites

• Polling software

• Online forms

• Assessment and Survey sites

Technology for Multiple Generations

• What does this tell us?

Source: http://adage.com

Factors to Consider when Implementing Technology

• Amount

• Usage

• Branding

• Staffing

• Connecting

• Social media• Facebook• Twitter• LinkedIn

• Current Generation• Tech-Savy• Engagement• Democratic

• Benefits• Spatial

Boundaries• Temporal

Boundaries• Endless

Information

Research and Supporting Use

How often do you utilize social media in your profession?

• Passive programming – post facts and statistics

• Photo competitions

• Directly invite students to events (must be friends

first)

• Post daily information such as the weather to gain

loyalty

• Promote your brand and show students what your

office is all about

Programming and Marketingwith Social Media

• Instagram: • Agnes Scott College Center for Student

Engagement’s Instagram page• University of West Georgia’s Weekend

Programming Instagram page

• Twitter: • @CSE_ASC @UWG_Weekends

• Facebook: • Agnes Scott College Center for Student

Engagement’s Facebook page

• Vine: • @CSE_ASC

Example Social Media

Page

• Multiple managers Page analytics for posts

• Organization or business

• No direct updates on notifications

• Must invite students to events through your personal friends

Person

• Only one login

• Some direct updates on notifications – goes through news feed

• Can invite all of your “friends” to an event

• No page analytics

Group

• Multiple managers under personal account

• No analytics• Organization or

business• Direct updates

on notifications• Create events

and share files• Must join group

to have full access

Facebook Page, Person or Group

Facebook Page

Facebook Person

Facebook Group

Twitter Hashtags:• Use for “What to do?”

at your campus.

• Organize tweets

• Tweet topics

Questions to consider:• How many hashtags

are too much?• What hash tags are

my students using?

#NASPA2014

Blackboard

• Engage students through discussions

• Create online orientation module or leadership course

Moodle• Leadership retreat

resources (online storage)

• Safe Zone Training and materials

Online Learning Tools

Online Applications and Forms

Wufoo• Advantages: Clean

interface, themes, online payment, export to pdf or excel

• Fee required for full service

• Can also be used for assessment

• Can only share with purchase of multiple users

Google Drive Forms• Advantages: Easy to

share with other google users, automatically into excel

• No Fee required• Can also be used for

assessment• Can also be used for

storage and shared via gmail

Wufoo Application

Google Form

Survey Gizmo

• Surveys can be duplicated

• Reports can be downloaded

• Share via email and social media

• Costs for more advanced themes and analytics

Google Forms

• Can share forms with other users via Gmail

• Downloads into live excel format

• Data analysis sheet cuts off some responses

• Easy to use and pre-created templates

• Share via email and social media

Survey Monkey

• Use one shared login

• No analytics• Can be

downloaded in multiple formats

• Share via email and social media

• Costs for upgrades such as theme and analytics

Surveys and Assessment Tools

Survey Gizmo

Google Form

Survey Monkey

Video Technology

• Engages visual learners

• Pride assists with participation

• Dalton State College Road Runner Respect Video Project

Source: Daltonstate.edu

• On a sheet of paper, write down three

words that describe your office, or

program, etc.

Technology Branding Activity