digitalinnovationasiaCONFERENCE & AWARDS 2014

DIA AWARDSDIA BOOT-CAMP

BLOGGER MATCHUP

BANGKOK I JUNE 2-3, 2014

WHAT IS…

DIGITAL INNOVATION ASIA?

WWW.DIGITALINNOVATIONASIA.COM WWW.BLOGGERMATCHUP.COM WWW.DIASIAEVENTS.COM WWW.DIGITALAIDASIA.COM WWW.DIASIAAWARDS.COM

Schedule at a Glance - DIA THAILAND 2014 Agenda:June 2: Blogger Matchup Speed-Dating – 9am to 5pmJune 2: DIA Awards – 9pm to 11.30pm June 3: E-Tourism Asia Boot-Camp – 9am to 5pm

INTERESTED IN…

BLOGGERMATCHUP?

DIA Blogger MatchupSpeed-Dating & Seminar

Bangkok/Thailand, June 2013

DIA BLOGGER MATCHUP Over 30 Screened Top Influential Bloggers from all over the World

• BOOT-CAMP– How Travel Bloggers Impact the Booking Funnel– How Bloggers Are Reshaping PR and Digital Marketing Strategies– What to Look For When Seeking Out Bloggers Who Are the Perfect Fit– What Should Brands Offer Bloggers in Exchange for Posts?– What is the difference between a blogger and a journalist– Case Studies of Blogger Campaigns– How to organize a successful Blogger Trip– How to calculate ROI of Blogger Engagement– Blogging for Pay: Should Brands Pay for Mentions?– Is travel blogging a real tool in ASEAN?

• SPEED-DATING– Blogger Outreach, leveraging the Blogger Matchup Database– 30 Top Bloggers connect with 30 Travel Brands– 6 Minutes of high-energy engagement– Relationship Building for future business development

• Blogger Storytelling Trip & Blogger Whispers Tours (Bangkok)– Content Development and distribution via social media and blogs– Content being aggregated, packaged, and published in an innovative way

> FIRST PERSON: THB 9,900> UP TO TWO ADDITIONAL PEOPLE

FROM THE SAME COMPANY: THB 6,900

INCLUDES:> BLOGGER MATCHUP SEMINAR

> BLOGGER MATCHUP SPEED DATING> BLOGGER MATCHUP EBOOK

> DIA AWARDS TICKET

LIMITED AVAILABILITY: UNIQUE OPPORTUNITY FOR 30 COMPANIES

INTERESTED IN…

E-TOURISMASIA?

E-Tourism Asia Boot CampBangkok/Thailand, June 2013

@ Digital Innovation Asia

DIA BOOT-CAMP: FOUR Workshop Rotations with THREE sessions. TWELVE interactive and engaging sessions with hands-on practical content!

• STRATEGIZE– The Social Traveler

• DIGITIZE– MOBILE– WEB DESIGN FOR MULTI-SCREEN– CONTENT STRATEGY

• OPTIMIZE– REPUTATION MANAGEMENT– ONLINE REVIEWS– SOCIAL NETWORKING

• MONETIZE– SEARCH MARKETING– DISTRIBUTION– BIG DATA

• REGIONALIZE– CHINA– ASEAN– EUROPE

> FIRST PERSON: THB 3,900> 50% OFF FOR MEMBERS OF PATA, SKAL,

AMERICAN CHAMBER OF COMMERCE

INCLUDES:> E-TOURISM ASIA BOOTCAMP

> DIA AWARDS TICKET

CELEBRATE DIGITAL INNOVATION…

AT THE DIAAWARDS!

Digital Innovation Asia AwardsBangkok/Thailand, June 2013

@ Digital Innovation Asia

GET ENGAGED & SUPPORT

DIGITAL INNOVATION ASIA

FIVETHOUSANDDOLLARSTHREE DIA AWARD TICKETSTHREE E-TOURISM ASIA TICKETS

ONE TABLE TOP AT E-TOURISM ASIA

ACCESS TO DELEGATE LIST

LOGO ON DIA EVENT WEBSITESLOGO ON DIA AWARDS WEBSITE

S

P

O

N

S

O

R

S

H

I

P

CONTACT: JENS THRAENHART–FOUNDER, DIGITAL INNOVATION ASIAE: JENS@DIGITALINNOVATIONASIA.COM T: +66-8555.44234

FACEBOOK/LINKEDIN: THRAENHART – TWITTER: @JENSTHRAENHART