MATHIEU PLOURDE

JUNE 30, 2014

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Mathieu PlourdeEd.D. in Educational Leadership CandidateM.B.A.

Educational Technologist/LMS Project LeaderIT-Academic Technology ServicesUniversity of Delaware

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www.google.com/+MathieuPlourde

@mathplourdebit.ly/mathplourde

All materials for this session available online at:

bit.ly/udwfldcUnder a Creative Commons - Attribution license.

Use #UDWFL on G+, Twitter, Instagram, Flickr

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Do you have a _______ account?◦ Yes.

◦ No.

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“Our unity as a nation is sustained by free communication of thought and by easy

transportation of people and goods. The ceaseless flow of information throughout the Republic is matched by individual and commercial movement over a vast system of interconnected highways crisscrossing the country and joining at our national borders with friendly neighbors to the

north and south.

- President Eisenhower, 1955

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DATA ABOUT WEB USAGE

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Source: Internet Live Stats

Author Web Page

Audience

Audience

Audience

Reference: Grenier (2007)

Web Page

Author/Audience

Author/Audience

Author/Audience

Author/Audience

Reference: Grenier (2007)

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“By 2015, at the rate the world is building and consuming

smartphones, we’re going to have 4.5 billion such devices connecting

people worldwide.”- Michael Saylor, The Mobile Wave

(Kindle edition, location 71)

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WHERE IS THE VOICE OF THE DISENFRANCHISED?

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NEW LITERACIES IN A CONNECTED WORLD

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Published in 2012

ISBN: 9780262526135

http://amzn.com/B007D5UP9G

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“… attention is a skill that must be learned, shaped, practiced; this skill must evolve if we are

to evolve.”- Howard Rheingold

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Source: J E Therioton Flickr.com

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http://youtu.be/MWGOjRnTmoA

If someone googled your name, would they find you?

◦ Yes.

◦ No.

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If someone found your social media profile, would they consider you a trusted source?

◦ Yes.

◦ No.

◦ OMG, no way!

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Source: Angela Hamblen on Flickr.com

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EXTERNALINFORMATION

SOURCERECEIVED INFORMATION

FORWARDEDINFORMATION

SHAREDINFORMATION

STORED INFORMATION

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EXTERNALINFORMATION

SOURCERECEIVED INFORMATION

FORWARDEDINFORMATION

SHAREDINFORMATION

STORED INFORMATION

CURATION

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CREATING COMPELLING STORIES ONLINE

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http://invisiblechildren.com/kony/

As described in Made to Stick, Heath and Heath (2007)

SIMPLE

UNEXPECTED

CONCRETE

CREDIBLE

EMOTIONAL

STORY

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1) Start from this story from UNICEF India

https://plus.google.com/+UNICEFIndia4Children/posts/4heRZeiLYn8

OR

Choose a story from your organization

2) Pick a tagline (max two sentences)

3) Pick a picture

4) Combine them in an image quote

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DIGITAL TECHNOLOGIES HAVE A DARK SIDE TOO

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“Slacktivists don’t have to spend a Saturday doing hard labor to build a home

or sacrifice a portion of their monthly entertainment budget to a cause. They

don’t even have to move from behind the screens of their electronic devices.”

- Laura Seay, Washington Post, March 12, 2014

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“In Syria, ‘Facebook is a great database for the government now,’ said Ahed al-Hindi, a Syrian activist who was arrested at

an Internet cafe in Damascus in 2006 and left his country after being released from jail. Mr. Hindi, now with the United States-based group CyberDissidents.org, said he believes that

Facebook is doing more good than harm, helping activists form virtual organizations that could never survive if they

met face to face.”

- Scott ShaneNew York Times, January 29, 2011

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Source: Marco Crupi on Flickr.com Source: Andrew West on Flickr.com